Ep8: SEO for Startups Part 1 Fractal Marketing - with Gerard Doyle

In this episode, I look at the SEO options for three founders’ websites. I cover, links, domains, duplicate content, linked building, keyword selection and website engagement.

 

The first website I reviewed the SEO for is Quaintrelle Consulting which I look at for Nicole Jensen

The second site is Fair and Square which is done for Anissa Farrell

and finally, I check out myPresences for Paul Gordan

 

A few quotes from the show.



* If you pick a generic word for your brand, you’re not going to be able to rank #1 in Google straight away

* You have to own your own brand in the SERPs

* If you’re targeting a specific country and have a .com domain, then tell Google via Search Console

* if you ever want to hide a body, the best place is the second page of Google results

* 301 redirects are as permanent as a marriage

* If SEO was a car, on-page would be the aerodynamics and links would be the engine

* Use Google Adwords to work out your search demand for SEO

* Wix isn’t actually a bad thing for SEO, they get most stuff right

* Once you’re in the game, backlinks are going to make a difference

* The number of backlinks is a good indicator of SEO power, the number of domains is better

* You need to start thinking about links as being like money

* Google prefers https to http