24 min
Consumers Want Sustainably Grown Food, But Who Pays? Field Work
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- Documentary
Consumers are demanding more sustainably grown food. So are big food companies. But how willing are they to offset the costs — and the risks — that farmers bear as they change up their practices? Zach and Mitchell talk with Jerry Lynch, the chief sustainability officer at General Mills, about supply chain incentives for growers.
Resources:
General Mills Regenerative Agriculture Initiative
Consumers are demanding more sustainably grown food. So are big food companies. But how willing are they to offset the costs — and the risks — that farmers bear as they change up their practices? Zach and Mitchell talk with Jerry Lynch, the chief sustainability officer at General Mills, about supply chain incentives for growers.
Resources:
General Mills Regenerative Agriculture Initiative
24 min