151 episodes

Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out if the show you are sponsoring or listening to is saving lives or destroying the fabric of our democracy? The Media Roundtable is back in session for a new season this September but with a fun new twist. We are sharpening our focus to conversations with podcasters and creators about the shows they make and the reasons WHY they make them. The Media Roundtable season two will “unbox” other podcasts in each episode, providing a depth of analysis to help you decide what content is worth your time and dollars.

We live and work in a world that is deeply divided, while institutions and information are getting harder to trust. Our goal is to reward good actors with more attention and sponsor dollars so that we can feel good and do good through the shows we consume and support in the most entertaining way possible.

Media Roundtable PodcastOne

    • Business
    • 4.6 • 27 Ratings

Why are there nutrition labels required for the food we eat, but not the media we consume? How do you find out if the show you are sponsoring or listening to is saving lives or destroying the fabric of our democracy? The Media Roundtable is back in session for a new season this September but with a fun new twist. We are sharpening our focus to conversations with podcasters and creators about the shows they make and the reasons WHY they make them. The Media Roundtable season two will “unbox” other podcasts in each episode, providing a depth of analysis to help you decide what content is worth your time and dollars.

We live and work in a world that is deeply divided, while institutions and information are getting harder to trust. Our goal is to reward good actors with more attention and sponsor dollars so that we can feel good and do good through the shows we consume and support in the most entertaining way possible.

    Finding New Hits - Celebrity Overload, Minding the Game, and The British Podcast Invasion

    Finding New Hits - Celebrity Overload, Minding the Game, and The British Podcast Invasion

    C.A.Os you are in luck–we have a new Industry Edition of the Media Roundtable for you and it will not disappoint.

    Dan Granger (Oxford Road founder and CEO) is hosting again, joined by fellow agents of influence Kristen Duenas, (Associate Media Director, Oxford Road), Giles Martin, (EVP of Strategy & Insights, Oxford Road), and Ricardo Martinez, (VP of Client Services, Oxford Road). And we’re beyond pleased to welcome back James Cridland, the world’s favorite audio futurologist (Podnews, Podcast Business Journal).

    “Listeners aren't stupid. They have a lot of choices and they might check you out, but they're probably not going to stay if you're not actually good at the craft.”

    -Dan Granger (Oxford Road founder and CEO)


    We’re talking buzzy new sports podcasts, Ringer’s (mostly) AI-proof union deal, the British Podcast Invasion, and so much more. Let’s dig in.

    • 1 hr 3 min
    Ad Infinitum S2:E2 - "Hosts Are People Too" featuring Jordy Meiselas of MeidasTouch

    Ad Infinitum S2:E2 - "Hosts Are People Too" featuring Jordy Meiselas of MeidasTouch

    The world’s only podcast solely dedicated to audio ads is back with a new episode! Presenting Ad Infinitum Season 2, Episode 2 - "Hosts are People Too."


    Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of advertisers keeping in mind the hosts' humanity on the other end of those talking points they’re sending over. He welcomes a real host and real person who’s at the top of his game but always looking to get better–Jordy Meiselas. Jordy’s one of the three Founders of the wildly popular MeidasTouch Network and co-host of The MeidasTouch Podcast.


    Join them as they break down four ads from BetterHelp which aired on some of the top sports podcasts. Which are better (and which need help)?


    “I know my audience better than anybody… as long as I can understand where the brand wants me to go with that message, I can find a perfect world to marry the two.”

    - Jordy Meiselas, co-Founder MeidasTouch Network, co-host The MeidasTouch Podcast

    • 41 min
    Ears Wide Open: Oscar’s Audio Ad, Spotify’s Dominance, & Rooster Teeth’s Downfall

    Ears Wide Open: Oscar’s Audio Ad, Spotify’s Dominance, & Rooster Teeth’s Downfall

    If you're looking for them to make a great impression with your ad, first, you need to make a great impression on the host.”

    - Dan Granger (Oxford Road founder and CEO)


    Chief Audio Officers, it’s time for an all-new Industry Edition of the Media Roundtable.

    Dan Granger (Oxford Road founder and CEO) is back on the host microphone, joined by fellow agents of influence Kyle Jelinek (Oxford Road VP of Client Strategy) Spencer Semonson (Oxford Road Media Buyer and Planner Extraordinaire), and Neal Lucey (Oxford Road EVP, Strategy & Product). And we’re overjoyed to welcome back James Cridland, the world’s favorite audio futurologist (Podnews, Podcast Business Journal).

    We’re talking Oscars, why brands need to focus on female listeners and hosts, Rooster Teeth shuttering, whether or not Crime pays, and so much more. Let’s dig in.

    • 1 hr 5 min
    Joy, Fandom, and Writing Ads That Hosts Love with Joanna Robinson

    Joy, Fandom, and Writing Ads That Hosts Love with Joanna Robinson

    “[What’s] fascinating about podcasts… is the idea of intimacy that it creates because people so often listen to podcasts while they're doing something else… and so then you become this friend in their ear.”

    - Joanna Robinson, Podcaster, Author

    It’s a brand new episode of the Media Roundtable, and for all our Chief Audio Officers, today we’re focusing on the other side of the microphone. That’s right, we have a bonafide star podcast host sitting down with our very Stew Redwine (Oxford Road). Taking time from her busy podcasting schedule is Joanna Robinson.

    Joanna is a writer, podcaster, and cultural critic for The Ringer appearing on several shows including The House of R (covering all things fandom) and Trial By Content. She’s a former senior writer for Vanity Fair penning multiple cover stories, and in 2019, SyFy dubbed her the "Queen of Game of Thrones."

    Together, Stew and Joanna cover the intimacy of fandom and podcasts, how brands can write copy that hosts will love, and the joys of long-term sponsorships. Let’s dig in.

    • 43 min
    Now Do This – Breaking Down Podscribe’s Benchmark Report with Pete Birsinger

    Now Do This – Breaking Down Podscribe’s Benchmark Report with Pete Birsinger

    “If you are an advertiser who tried podcasting in the last two years, and it wasn't all that you ever dreamed it would be, it might be time to revisit it soon... because the performance has gotten better.”

    Pete Birsinger, CEO & Founder of Podscribe

    It’s a brand new episode of the Media Roundtable, and we’re going DEEP on data with Podscribe’s Q4 2024 Benchmark report. There’s a treasure trove of insights so we’re sifting, questioning, and transforming them into real action for Chief Audio Officers like you.

    Back on the host microphone is Oxford Road founder and CEO Dan Granger, along with fellow Oxford Road luminary Neal Lucey. And we’ve brought back the absolutely best person to break down this report–Pete Birsinger, CEO & Founder of Podscribe. Together we’re talking ad lengths, iOS shakeups, and for all your audio choices, if the juice is worth the squeeze. Let’s dig in.

    • 1 hr 18 min
    Ad Infinitum: S2E1 - "Sound Strategy" with Mark Pollard

    Ad Infinitum: S2E1 - "Sound Strategy" with Mark Pollard

    “Either do the hard work of finding words that work hard, or use words that make hard work for everyone else.”

    Mark Pollard, Author of “Strategy is Your Words”


    The world’s only podcast solely dedicated to audio ads is back with a new season! Presenting Ad Infinitum Season 2, Episode 1 - "Sound Strategy."


    Host Stew Redwine (Oxford Road’s VP of Creative Services) discusses the importance of strategy in audio advertising and ranks ads from five top audio spenders. But this job is too big for one person, so Stew welcomes Strategist Supreme Mark Pollard–podcast host, author, and CEO of Sweathead.


    Join them as they break down ads from big names with bigger budgets–Progressive, Apple, Verizon, AT&T, and Pfizer. The real question: are their strategies sound? Or do they hit a sour note?

    • 45 min

Customer Reviews

4.6 out of 5
27 Ratings

27 Ratings

Reneek_6 ,

Great well rounded and though provoking podcast!

I really loved this last episode -Insider Edition.
I was just about to write a review of praise as well as request a deeper look into your views personally on any given reagent topic. You fully delivered! Big fan of Dan’s work and I also loved hearing from Jennifer. I know she is big part of production so to hear her voice and take on a subject matter only gives listeners like myself a more personal connection to what you are doing at Media Roundtable.
Great job all of you and I truly look forward to the next episode!

~ Violet ~ ,

Top Three PAP

The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-recorded ads.

VIOFIX ,

Really Meagan Kelly?

How can I take this show seriously if I’m the ad Meagan Kelly is features while speaking hypothetically. It is rich to hear a snippet of someone accusing others of injecting their personal feeling into the news considering that is what that very person practiced regularly. Sure noting wrong with going on a rant about the “fact” that Santa Claus is white. This is one of the people you choose to represent a show about balanced media?????

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