1 hr 2 min
Ep 42: Exploring Consumer Neuroscience and Friction with Roger Dooley Mike Up In Your Business Podcast with Mike Michalowicz
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- Entrepreneurship
Is your business making your customers work too hard to do business with you? How is the user experience you’re providing for your clients? Roger Dooley, the author of Brainfluence and Friction, provides a fascinating look at customer experience, neuromarketing, and what barriers you might need to address to remove business-killing friction. Listen in!
Is your business making your customers work too hard to do business with you? How is the user experience you’re providing for your clients? Roger Dooley, the author of Brainfluence and Friction, provides a fascinating look at customer experience, neuromarketing, and what barriers you might need to address to remove business-killing friction. Listen in!
1 hr 2 min