52 min
Spotify advertising, podcast subscriptions, and proper microphone techniques: What changes in advertising means for your podcast The Q'd Up Podcast on Podcasting
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- Podcasts
The Q’d Up Podcast takes a closer look at Spotify’s mega-deal to purchase Megaphone. Jay and John also cover proper microphone techniques to improve your audio when you record.
Spotify’s deal with Megaphone looks like it’ll add some new podcast advertising options to one of the largest platforms on the market. Jay discusses how that could impact your podcasts moving forward and what it might mean for Spotify as one of the top podcast apps. A new survey gives some insight on how the paid podcast subscription model could be starting as it’s done with streaming services. Lastly, John gives some tips and tricks to improve your audio recordings by properly using your microphone to begin with.
Show highlights:
Introduction
Recording software roundup (1:01)
The guys are using Cleanfeed to record this week’s podcast. Jay and John talk about the features and their initial reviews of the software.
Spotify purchases Megaphone (4:58)
In a mega deal, streaming service Spotify invested in their podcast division by buying the podcast hosting company Megaphone. Jay discusses how Megaphone’s advertising technology will impact Spotify users and podcasters moving forward.
Paid podcasts (14:10)
The Morning Consult did a survey recently that took a look at how many people already pay for podcasts or are willing to pay, compared to those that only listen to free podcasts. Jay and John break down the numbers and give insight on what they think it really means for the industry.
Top podcast apps (28:20)
Continuing with the Morning Consult survey, Jay talks about what people say is their favorite podcast platform. While Apple Podcasts and Spotify are the biggest, there are a handful of other top podcast apps that get some love as well.
Let’s Teach Pod Vader A Lesson: Microphone techniques for better audio (32:40)
John discusses how to properly use your microphone to get the best audio possible. Whether it’s some microphone accessories like a pop filter or better positioning of your microphone, you can eliminate the pops and hisses from your recording without having to edit in post.
Apple Podcast numbers (48:15)
My Podcast Reviews has re-run the numbers to reconcile some of October’s stats. Jay and John break down the growth from September to October and into November.
Links:
Q’d Up
Pod Vader twitter
Pod Vader email
John’s email
Cleanfeed - Podcast recording software
Pod News
Converting podcast listeners into paying customers -- Morning Consult
Podcast statistics - My Podcast Reviews
a...
The Q’d Up Podcast takes a closer look at Spotify’s mega-deal to purchase Megaphone. Jay and John also cover proper microphone techniques to improve your audio when you record.
Spotify’s deal with Megaphone looks like it’ll add some new podcast advertising options to one of the largest platforms on the market. Jay discusses how that could impact your podcasts moving forward and what it might mean for Spotify as one of the top podcast apps. A new survey gives some insight on how the paid podcast subscription model could be starting as it’s done with streaming services. Lastly, John gives some tips and tricks to improve your audio recordings by properly using your microphone to begin with.
Show highlights:
Introduction
Recording software roundup (1:01)
The guys are using Cleanfeed to record this week’s podcast. Jay and John talk about the features and their initial reviews of the software.
Spotify purchases Megaphone (4:58)
In a mega deal, streaming service Spotify invested in their podcast division by buying the podcast hosting company Megaphone. Jay discusses how Megaphone’s advertising technology will impact Spotify users and podcasters moving forward.
Paid podcasts (14:10)
The Morning Consult did a survey recently that took a look at how many people already pay for podcasts or are willing to pay, compared to those that only listen to free podcasts. Jay and John break down the numbers and give insight on what they think it really means for the industry.
Top podcast apps (28:20)
Continuing with the Morning Consult survey, Jay talks about what people say is their favorite podcast platform. While Apple Podcasts and Spotify are the biggest, there are a handful of other top podcast apps that get some love as well.
Let’s Teach Pod Vader A Lesson: Microphone techniques for better audio (32:40)
John discusses how to properly use your microphone to get the best audio possible. Whether it’s some microphone accessories like a pop filter or better positioning of your microphone, you can eliminate the pops and hisses from your recording without having to edit in post.
Apple Podcast numbers (48:15)
My Podcast Reviews has re-run the numbers to reconcile some of October’s stats. Jay and John break down the growth from September to October and into November.
Links:
Q’d Up
Pod Vader twitter
Pod Vader email
John’s email
Cleanfeed - Podcast recording software
Pod News
Converting podcast listeners into paying customers -- Morning Consult
Podcast statistics - My Podcast Reviews
a...
52 min