29 min

Is Personal Branding Effective, or A Waste of Time? The Marketing Companion

    • Marketing

Blogs, podcasts, and social media are all powerful tools to market brands, but what about your personal brand? Is there such a thing? And does "personal branding" actually work? Marketing Companion hosts Tom Webster and Mark Schaefer debate personal branding, and disagree in some surprising ways.

Blogs, podcasts, and social media are all powerful tools to market brands, but what about your personal brand? Is there such a thing? And does "personal branding" actually work? Marketing Companion hosts Tom Webster and Mark Schaefer debate personal branding, and disagree in some surprising ways.

29 min

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