33 min

Sales and marketing transformation in the digital world The Marketing Companion

    • Marketing

Sales and marketing roles have been profoundly impacted by the rapid pace of technological change. In this episode, Mark Schaefer and Tom Webster explore the evolving roles of sales and marketing. Are the roles blurring? Is the focus shifting? Will we even have sales and marketing careers at all in the future?

Sales and marketing roles have been profoundly impacted by the rapid pace of technological change. In this episode, Mark Schaefer and Tom Webster explore the evolving roles of sales and marketing. Are the roles blurring? Is the focus shifting? Will we even have sales and marketing careers at all in the future?

33 min

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