31 min

Artificial intelligence, real marketing The Marketing Companion

    • Marketing

For some marketers, Artificial Intelligence may provide a threat, for others an opportunity. In this episode, hosts Mark Schaefer and Tom Webster take a candid and provocative look at the near-term impacts of AI on our profession, including martech, analytics, service, and content. They also demonstrate what happens when Alexa goes rogue!

For some marketers, Artificial Intelligence may provide a threat, for others an opportunity. In this episode, hosts Mark Schaefer and Tom Webster take a candid and provocative look at the near-term impacts of AI on our profession, including martech, analytics, service, and content. They also demonstrate what happens when Alexa goes rogue!

31 min

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