47 min
Evaluating Your Podcast Year School of Podcasting - Plan, Launch, Grow and Monetize Your Podcast
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- Marketing
Because of My Podcast the Creator From the Blacklist Gets Interviewed on Podcast
Troy produces numerous podcast, but today he is talking about the Blacklist Exposed podcast he had the creator of the hit NBC show contact Troy on twitter and ask to come on the show. While he was on the show he made announcements that were then used in Press Releases that had all the press releases pointing at Ttoy's site theblacklistexposed.com Tory point out that:
The Creator of the Show Called THEM.
It took three seasons (it didn't happen over night).
Make great headlines.
Evaluating Your Podcast Year
My stats are basically flat from the start of the year to the end of the year. I had a bit of an upswing in the middle of the year, and I'm up a bit from last year (kind of following the trends of podcasting up about 3%). Here are some things you can look at:
See what episodes were downloaded the most
See what episodes had the most comments
See what pages had the most visit (check your Google Analytics)
See what got shared the most ( I use Social Warfare for this)
Then look at what didn't do well.
You want to do more of what seemed to resonate with your audience and less of what didn't. Seems obvious, but without a time to evaluate what is working you could be going deeper into the wrong direction.
Top Ten Episodes of 2015
The Journey of Podcasting Starts with a Single Episode- Profitcast's The Real Brian
Taking Phone Calls On Your Podcast
What to Do If You Can't Pick a Podcast Topic
What Podcasters Can Learn From David Letterman
Podcasting's Most Frequently Asked Questions
Making a Living Talking about Horses - Glen the Geek is Never Boring
Audio Technica BP40 - Electrovoice RE320 - Audio Technica ATR2100 USB Microphone Shootout
Jeff Brown Shares 26 Years Of Experience Behind the Microphone
8 Ways a Stranger Can Help You Grow Your Audience
Honorable Mentions
The Most Addicting Social Platform Ever
What Every Podcaster Should Know About Stalkers
Is Soundcloud A Legitimate Option for Podcasting?
New Tools I Started Using this Year
Intelliplayer is a great tool that allows you to add calls to action to YouTube Videos, as well as get more stats than you get in Youtube.
Convert Kit - A great email marketing tool that gives great insights into your email subscribers
Nimble - This is the tool I use to keep in touch with the members at the School of Podcasting and Consulting Clients
Social Warfare - Sharing buttons on steroids for Wordpress.
Simple Podcast Press - For me, the best "Advanced Player" out there. The ability to add an email sign up form AND any button I want, makes it a no brainer.
Cover Genie Pro - Makes great covers, ebooks, and a whole lot more.
*Note some of those links are affiliate links.
Tools I Will Stop Using
Soundcloud.com It may be cheap, but I'm getting zero return for my money.
Lead Pages - Great tool, but the tools I'm using it for (squeeze pages) I can do with Convert Kit. I was going to use their lead digits, but I then realized that I would be marrying myself to the service as my phone number would be in my old episodes.
The One Thing
Other things I've noticed looking back at this year is a pile of training materials that I never went through. I bought them to "watch later" and then went on my ways doing things in a manner that I'm sure could be more efficient. I've used Asana for years. It's a great free project management tool. I've never really mastered the software and its capabilities. This will be the first thing I work on in 2016. Get organized and then identify the ONE THING that I will do next. I've heard about the book The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results on how you should pick the NEXT thing that you will be working on and do it. Then the next, then the next. All the while making sure yo are only working on ONE THING.
Don't Forget to Celebrate the Accomplishments
While I could look at the things that didn't work this year
Because of My Podcast the Creator From the Blacklist Gets Interviewed on Podcast
Troy produces numerous podcast, but today he is talking about the Blacklist Exposed podcast he had the creator of the hit NBC show contact Troy on twitter and ask to come on the show. While he was on the show he made announcements that were then used in Press Releases that had all the press releases pointing at Ttoy's site theblacklistexposed.com Tory point out that:
The Creator of the Show Called THEM.
It took three seasons (it didn't happen over night).
Make great headlines.
Evaluating Your Podcast Year
My stats are basically flat from the start of the year to the end of the year. I had a bit of an upswing in the middle of the year, and I'm up a bit from last year (kind of following the trends of podcasting up about 3%). Here are some things you can look at:
See what episodes were downloaded the most
See what episodes had the most comments
See what pages had the most visit (check your Google Analytics)
See what got shared the most ( I use Social Warfare for this)
Then look at what didn't do well.
You want to do more of what seemed to resonate with your audience and less of what didn't. Seems obvious, but without a time to evaluate what is working you could be going deeper into the wrong direction.
Top Ten Episodes of 2015
The Journey of Podcasting Starts with a Single Episode- Profitcast's The Real Brian
Taking Phone Calls On Your Podcast
What to Do If You Can't Pick a Podcast Topic
What Podcasters Can Learn From David Letterman
Podcasting's Most Frequently Asked Questions
Making a Living Talking about Horses - Glen the Geek is Never Boring
Audio Technica BP40 - Electrovoice RE320 - Audio Technica ATR2100 USB Microphone Shootout
Jeff Brown Shares 26 Years Of Experience Behind the Microphone
8 Ways a Stranger Can Help You Grow Your Audience
Honorable Mentions
The Most Addicting Social Platform Ever
What Every Podcaster Should Know About Stalkers
Is Soundcloud A Legitimate Option for Podcasting?
New Tools I Started Using this Year
Intelliplayer is a great tool that allows you to add calls to action to YouTube Videos, as well as get more stats than you get in Youtube.
Convert Kit - A great email marketing tool that gives great insights into your email subscribers
Nimble - This is the tool I use to keep in touch with the members at the School of Podcasting and Consulting Clients
Social Warfare - Sharing buttons on steroids for Wordpress.
Simple Podcast Press - For me, the best "Advanced Player" out there. The ability to add an email sign up form AND any button I want, makes it a no brainer.
Cover Genie Pro - Makes great covers, ebooks, and a whole lot more.
*Note some of those links are affiliate links.
Tools I Will Stop Using
Soundcloud.com It may be cheap, but I'm getting zero return for my money.
Lead Pages - Great tool, but the tools I'm using it for (squeeze pages) I can do with Convert Kit. I was going to use their lead digits, but I then realized that I would be marrying myself to the service as my phone number would be in my old episodes.
The One Thing
Other things I've noticed looking back at this year is a pile of training materials that I never went through. I bought them to "watch later" and then went on my ways doing things in a manner that I'm sure could be more efficient. I've used Asana for years. It's a great free project management tool. I've never really mastered the software and its capabilities. This will be the first thing I work on in 2016. Get organized and then identify the ONE THING that I will do next. I've heard about the book The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results on how you should pick the NEXT thing that you will be working on and do it. Then the next, then the next. All the while making sure yo are only working on ONE THING.
Don't Forget to Celebrate the Accomplishments
While I could look at the things that didn't work this year
47 min