218 episodes

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.

This Old Marketing Joe Pulizzi & Robert Rose

    • Business
    • 4.8, 120 Ratings

Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.

Customer Reviews

4.8 out of 5
120 Ratings

120 Ratings

Jay564465 ,

The marketing guides to follow!

I have been learning from Joe and Robert for five years and I attest they are on top of their game. If you follow them you will learn a ton on content marketing which will help you in your career. Jorge Solorio

Mrz8 ,

Insightful perspective and fun discussion

I listened to Joe and Robert for quite some time in my previous job role. So when they started up the podcast, I had to listen to it. Even though my job role has changed, I value their perspective on the industry. Thanks guys for the great work!

VedderRules ,

Essential for every content player

To say that Joe and Robert are wizards of content is an understatement. In this essential podcast, they give any content stakeholder timely tools and advice to elevate their content game. Highly recommend!

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