65 episodes

Grow your podcast with insights from talented podcasters, entrepreneurs, and industry insiders. Emmy-Nominated TV Journalist & Podcast Coach Christine O'Donnell uses the lessons she's learned after more than a decade in the news business and a few years in marketing to focus specifically on helping independent podcasters grow their shows. This goal of this podcast is to be a resource for growth, inspiration and community.

Our guests include Libsyn's Elsie Escobar, Rob Greenlee, Erica Mandy, Pat Mitchell, Collier Landry, Melissa Kiesche of Edison Research, Podcast Movements' Jared Easley, Rob Walsh, Anna Keenan, Michelle Miller, James Cridland, and Laura Cathcart Robbins.

Listeners of this show also listen to The Audacity to Podcast, She Podcasts, Podnews, The Feed, Podcasters' Roundtable, Ask The Podcast Coach, Podcasting Made Easy, Inside Podcasting, Podcraft, BuzzCast, Wit and Wire and Podcasting Simplified.

Podcast Coaching with Christine Christine O'Donnell

    • Business
    • 5.0 • 41 Ratings

Grow your podcast with insights from talented podcasters, entrepreneurs, and industry insiders. Emmy-Nominated TV Journalist & Podcast Coach Christine O'Donnell uses the lessons she's learned after more than a decade in the news business and a few years in marketing to focus specifically on helping independent podcasters grow their shows. This goal of this podcast is to be a resource for growth, inspiration and community.

Our guests include Libsyn's Elsie Escobar, Rob Greenlee, Erica Mandy, Pat Mitchell, Collier Landry, Melissa Kiesche of Edison Research, Podcast Movements' Jared Easley, Rob Walsh, Anna Keenan, Michelle Miller, James Cridland, and Laura Cathcart Robbins.

Listeners of this show also listen to The Audacity to Podcast, She Podcasts, Podnews, The Feed, Podcasters' Roundtable, Ask The Podcast Coach, Podcasting Made Easy, Inside Podcasting, Podcraft, BuzzCast, Wit and Wire and Podcasting Simplified.

    63. 7 Top Podcast Discovery Tools of 2021 | Part 1

    63. 7 Top Podcast Discovery Tools of 2021 | Part 1

    7 Podcast Discovery Apps Helping Podcasters Grow - Part 1 of 2 (Podchaser vs Chartable vs Listenotes). This week we're talking about podcast discovery apps: what they are and how they can help indie podcasters grow. Currently, there is no ONE way people discover new shows.  These Apps are all working in some way to solve that problem.
    Podchaser Chartable  Listen Notes  Podz Moonbeam  Clubhouse  Fireside

    • 22 min
    Moonbeam CEO to Podcasters: “we’ve leveled the playing field” of Discovery

    Moonbeam CEO to Podcasters: “we’ve leveled the playing field” of Discovery

    CEO of Moonbeam Mike Chambers says TikTok's "democratized discovery" system inspired him and friend Paul English (co-founder of Kayak) to create a new discovery app for podcasters. For the most part, podcasters who aren’t backed by big production companies or who don’t have tons of money to invest in advertising struggle to grow their audience. Chambers says, with Moonbeam “It doesn’t matter if you are some kid in your basement in Iowa, your ability to get discovery is influenced by your ability to resonate with people.”
    Shownotes + Full Transcript --> Click Here
    Share Your Feedback on the Show --> Click Here 
    The Bright Sighted Community --> Click Here

    • 42 min
    Get Published in Huff Post, E! & KTLA (REPLAY)

    Get Published in Huff Post, E! & KTLA (REPLAY)

    Laura Cathcart Robbins talks about her “big break” into the podcasting world. She shares how she “got published,” her secrets to pitching, how she handles rejection and how her first paid speaking gig.  Laura is a writer, recovery thriver and survivor. She’s also the host of the popular podcast: The Only One In The Room! Which is a podcast for anyone who has ever felt alone in a room full of people. She shares vulnerable accounts from people who are eager to connect.

    1:45: USPS, Elections, COVID-19 stresses; General check-In 

    “There is great inquiry right now, and the people who were, you know, either borderline or struggling in a normal year, are really having a difficult time right now.”

    4:00: Christine gave birth to her new baby!!!!

    “I had a kid in quarantine!”

    4:45: How Laura started her podcast

    “Across the board, all of these people identified with that feeling of what it feels like to be the only one in the room. And, so the idea of this podcast came out of that.” 

    12:45: Laura’s thought about the progress of her podcast’s success

    “Since he built that studio, our downloads had tripled because we started producing more content as well”  “We’re not at the number of downloads that we’d like to see weekly to attract the caliber of advertisers that we would like to attract...but someone who launched a year a change ago, yeah, we’re rocking right now”   
    17:00: Monetizing in Podcasting

    “And I was riveted by how many of them entered into podcasting with a step-by-step plan to make money by the end of the first year {...} which was exactly the opposite of the way that I entered into podcasting”  

    20:00: Booking speaker gigs

    “If you’re fortunate enough to get a gig without pitching yourself, to just post, you know, as you can”

    23:30: Public Speaking

    “I pitch everything. Any time there’s an opportunity, I pitch myself for it.” 

    26:30: First time Laura has an article published

    “Friday, I sent it to Jessica, Saturday I rewrote, Sunday I pitched it out, and Monday,  it went live at HuffPost”

    31:45: Struggles in Laura’s Podcasting Journey”

    “The biggest demographic of people who listen to podcasts are white men, and mainly they listen to other white men and I find that to be, at slivers of time, discouraging”

    33:50: Dream Guest and Podcast Networking

    There are so many people I would love to interview."

    35:30: Laura’s Tips for New Podcasters

    “So the newsletter I think is important, the website is very important, the Facebook group”

    LINKS: 

    Libsyn: Sign up on the 2nd of the Month for 1 Month+ FREE Media Hosting when you use the code: BRIGHT. 

    Produce your show with Bright Sighted Podcasting: https://brightsighted.com

    Follow Christine on Instagram: @TheChristineOD: https://www.instagram.com/thechristineod/

    CREDITS:

    Production:  Bright Sighted

    Host: Christine O'Donnell 

    Assistant Producer and Editor: Matthew Feiler 

    Laura’s Website:

    https://theonlyonepod.com

    • 43 min
    How to get 2 PAID ads in every podcast episode (REPLAY)

    How to get 2 PAID ads in every podcast episode (REPLAY)

    Erica Mandy’s podcast THE NEWSWORTHY has millions of downloads and is keeping people informed on what’s going on in the world in a fast, fair and fun way. Her daily podcast has sold out of mid-roll ads for the year! In this episode, She opens up about how she did it, she shares the bumps in her podcasting journey and how she’s “pivoted” her strategy through COVID-19.
    Learn more at thenewsworthy.com
    Learn more about Christine at christine-odonnell.com 
     
     

    • 47 min
    59. Mistakes that podcasters make with SEO (REPLAY)

    59. Mistakes that podcasters make with SEO (REPLAY)

    Stephan Spencer, host of Marketing Speak and Get Yourself Optimized shares his SEO expertise. In this episode, you’ll learn the three most common SEO mistakes podcasters are making and how to master them. Spencer breaks down the benefits of episode transcriptions, optimizing your RSS feed and utilizing the number-two search engine: YouTube. 
    What we learn:
    5:12 What is SEO and what does that mean for podcasters?
    13:40: Transcribing podcasts for each episode
    14:47 Untapped opportunity digging into your analytics 
    26:18 Relatable and attainable testimonials 
    29:12 How Spencer got a $3,000 bike for free because of his podcast
    33:01 Name dropping and how download numbers aren’t everything
    35:16 When an interview turns into a networking opportunity
    35:43 It’s not about how many know you but who you know to interview. Turn your podcast into a business
    37:21 Mistakes that podcasters make with SEO: Missing out on Transcriptions
    40:13 Optimizing your RSS Feed with titles 
    44:36 Spencer talks about the SEO tools he utilizes
    48:40 Another mistake podcasters are making? Not leveraging YouTube
    Helpful Links:
    Otter AI Transcription Service: https://otter.ai/login
    Descript AI Transcription Service: https://www.descript.com/
    Paid SEO Tools:
    Moz Keyword Explorer: https://moz.com/explorer
    Ahrefs Content Gap Tool: https://ahrefs.com/content-gap
    SEMrush: https://www.semrush.com/
    Free Tools:
    Google Trends: https://trends.google.com/trends/?geo=US
    Answer the Public: https://answerthepublic.com/
    Asked: https://asked.com/
    Also Asked: https://alsoasked.com/
    Want to connect with Stephan Spencer?
    Stephan Spencer’s Website: https://www.stephanspencer.com/
    Marketing Speak Podcast/Website: https://www.marketingspeak.com/
    Get Yourself Optimized Podcast/Website: https://www.getyourselfoptimized.com/author/stephan-spencer/
    Sign up on the 2nd of the Month for 1 Month+ FREE Media Hosting with Libsyn when you use the code: BRIGHT. 
    Produce your show with Bright Sighted Podcasting: https://brightsighted.com
    Follow Christine on Instagram: @TheChristineOD: https://www.instagram.com/thechristineod/
    Credits:
    Production:  Bright Sighted
    Host: Christine O'Donnell
    Guest: Stephan Spencer
    Editor: Laura Veloso
    Assistant Producer: Heather Chiles

    • 58 min
    Get Featured n APPLE Podcast with Arielle Nissenblatt (REPLAY)

    Get Featured n APPLE Podcast with Arielle Nissenblatt (REPLAY)

    Arielle Nissenblatt, Founder of Earbuds Podcast Collective, Podcaster, and Marketer walks us through how to get your podcast featured on listening Apps. She shares how she’s already got sponsors for her new podcast without proof of listenership and walks us through a day in her life. 
    CLICK → Get A Shout Out! 
    TAKEAWAYS:
    What makes a good podcast: Insights from a super listener Content varies season by season Orient your listener Authenticity and transparency How Arielle’s Idea For A Podcast Collective Came To Be Why you shouldn’t go overboard with self-promotion on social media How to reach out to podcast app platforms to get your podcast featured How to overcome that feeling of being “intimidated” to reach out to others Creative ways to turn “Press Releases” in your inbox into sponsorship opportunities Arielle’s workflow to accomplish her newsletter and podcasting responsibilities Christine's Website: https://christine-odonnell.com/

    • 53 min

Customer Reviews

5.0 out of 5
41 Ratings

41 Ratings

districtbliss ,

Uplevel Your Podcast

Christine shares such valuable information on this show - and her guests are brilliant! And, she’s an incredibly engaging interviewer!

clariviere ,

A must-listen for all things podcast!

I love this show and I really appreciate that Christine invites a variety of guests into the show to talk about a variety of topics. This show is a must-listen for podcast professionals and enthusiasts alike!

SexyBossBabe ,

Genuine & Helpful

I love Christine’s podcast! Her tips are always helpful and implementatable. She’s on top of industry trends which are helpful. I also like her easy flowing style and her authenticity and find it cute she includes her little one too 💕 Thanks for all your advice Christine!

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