33 episodes

Podcast Payoffs explores the links between technology and teamwork, and what it means for the new future we're facing. Podcasting is a powerful coaching platform and entrepreneurs will learn how to master this valuable marketing opportunity. With Strategic Coach Founder Dan Sullivan and Podcast Network Manager Gord Vickman.

Podcast Payoffs Strategic Coach Founder Dan Sullivan and Gord Vickman

    • Technology
    • 4.9 • 9 Ratings

Podcast Payoffs explores the links between technology and teamwork, and what it means for the new future we're facing. Podcasting is a powerful coaching platform and entrepreneurs will learn how to master this valuable marketing opportunity. With Strategic Coach Founder Dan Sullivan and Podcast Network Manager Gord Vickman.

    Creating A Foxy Listening Experience, with Audio Engineer Willard Bond

    Creating A Foxy Listening Experience, with Audio Engineer Willard Bond

    Gord and Dan sit down with Willard Bond, Strategic Coach's audio engineer, to talk about the evolution of sound design. You’ll hear tips for pre- and post-production, why ideas matter more than technology, and why you can't resist picturing a fox.

    Collaboration Ground Rules

    Collaboration Ground Rules

    What qualities should you look for in a guest or cohost for your podcast? In this episode, Gord and Dan explore what makes any kind of collaboration great—which is much more than just sticking capabilities together—using examples from the world's most successful podcasts and Dan's own experience from his own shows.

    Don’t Steal My Sunshine

    Don’t Steal My Sunshine

    Who isn’t in the room matters as much as who is, because people can be remarkably open when they know they’re with others who are at the same level. In this episode, Dan Sullivan and Gord Vickman explore the idea of how to determine your best audience — and what freedoms and rewards open up when you find that focus.

    • 23 min
    On A Mission From The Kitchen

    On A Mission From The Kitchen

    Podcasting has grown and expanded, and you might not be aware of all the ways you can use yours to your advantage. Dan Sullivan and Gord Vickman reminisce about the last two years of home recording and discuss the latest headlines from the podcast industry. Have a listen and learn the secrets to creating profits and engagement, even if you don’t yet have the audience that big brands are looking for.

    • 22 min
    Rewind: Animals Not Included

    Rewind: Animals Not Included

    Let's answer some juicy questions from one of our most popular episodes as Dan and Gord revisit their Facebook Live broadcast. Dan explains how he switches gears when hosting with Joe Polish or Peter Diamandis, to his solo shows where asking questions beats giving answers. If your industry is regulated to the moon, learn how to speak with confidence and keep yourself out of trouble. If you do get complaints, Gord explains how to navigate around them and keep the peace. What happened when Gord's morning radio show helped stray cats find homes? Everyone was thrilled, but one person was furious. Give this show a spin and you might never lose an argument again!

    • 22 min
    Trying To Trap The “X Factor” with Mike Koenigs

    Trying To Trap The “X Factor” with Mike Koenigs

    Everybody has met someone who people are drawn to for reasons they can’t explain, and being one of those people comes with serious challenges. Dan Sullivan, Gord Vickman, and special guest Mike Koenigs discuss the “X factor,” how celebrities view themselves, and different ways of being who your audience wants to see.

    • 25 min

Customer Reviews

4.9 out of 5
9 Ratings

9 Ratings

Ruck n' BrocStar Antony M. ,

The RUCKIN’ BrocStar, Antony

Good morning ☀️😃! I

have listened yo Hundreds of hours of podcasting in the past 18 months because it has attracted and fascinated me as a curious person. The common thread running through all the podcasts that are my favorite are the ones that are much like second city improv in nature streaming from an idea as well as unscripted conversation. Podcasting is the unique marketing tool for entrepreneurs and when used appropriately probably the most affective way to reach the ear of an audience, gaining their trust as well as their attention. It is a great medium for testing ideas of thinking, telling stories specifically your story. I feel rejuvenated after listening to this specific podcast. I enjoy conversational podcasts and know now that is why.

Tony Moauro, Entrepreneur

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