Podcasting School - From the School of Podcasting - Plan, Launch, Grow and Montize Your Podcast Dave Jackson

There is a giant button at the top of your listing in Apple labeled LISTEN. When someone clicks it whatever comes out is going to shape their first impression, and it will influence how long they let this play. I listened to podcasts for 14 hours in the car this weekend as I drove to a speaking gig in Nashville. Bad audio is becoming more and more apparent in this space (especially for "indies" and I thought I would help us understand what it sounds like and what tools are available to help fix it.
In This Episode
How to politely let potential guests know their audio is unacceptable.
How you can sound amazing for less than $100
The importance of microphone placement.
Why A-List Celebrities are the only people allowed to "dial in" to your show.
Tools you can use to get rid of reverb and level out the audio and remove noise.
JOIN THE SCHOOL OF PODCASTING COMMUNITY
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll create high-quality, engaging content quickly. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
Question of the Month: Do You Subscribe to Paid Podcasts?
Louis from Love Thy Lawyer sent in the question, "Do you subscribe to any premium podcasts?"
Louis supports
Serious Trouble, Making Sense, Storm Skiing, Real Skiers, School of Podcasting
Mark Vinet from the History of North America asked a few people and nobody was paying for podcats.
Dr. Sarah Clak from the Kind Leadership Show pays for a few shows because she wants more content from these shows, and wants to support people who are doing fact-based content that she can trust.
Zo from backlookcinema.com also has not found any podcasts that deliver enough value to support financially.
Value For Value Support
Dave Jackson supports people via the Value For Value model, where you can stream cryptocurrency. He has streamed over $125 to many Podcasts about Podcasting, and the NO Agenda Show, and Congressional Dish. 
You can set up your show to receive streaming crypto using the steps in this video. Then your audience can use one of the New Podcast Apps that are enabled to send you money. The key point is THEY set how valuable you are. 
Check out the new show about Podcasting 2.0 with Dave Jackson and Daniel J. Lewis at www.futureofpodcasting.net
Tools For Cleaning Up Audio 
The best way to
Studio Sound (in Descript) - Great at Removing Room Noise and More
Adobe Enhance - Great at removing reverb/room noise and generally clean up.
Deverberate Plugin - Removes Reverb
Loundness.fm - Noise Reduction, Volume Leveling, Mastering (try it for free)
Auphonic - Noise Removal, Leveling
RX10 - Suite of Tools - Expensive - For the Serious Editor
Not Tested (but not bad) Deverberate inside of Adobe Audition
 

It’s easy to feel overwhelmed in today’s world. With so many tasks to juggle and responsibilities to manage, staying focused and keeping up with everything can be hard. It’s important to know that you’re not alone in feeling overwhelmed and that there are tools and strategies to help you never feel overwhelmed again.
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In this episode, you will learn the following:
1. What is the strategy to manage overwhelm and increase productivity?
2. What three tools are necessary to organize and increase productivity (that are free)?
3. What is the best way to decide which tasks to prioritize when feeling overwhelmed?
What is Overwehlm?
So, what is overwhelm? Overwhelm is when you have a feeling of being completely inundated or overburdened. It’s often accompanied by a feeling of being unable to cope or process anything that’s going on. I know I’ve felt this way before, especially when I was in my 20s and had to juggle school, work, and taking care of my family. I felt like I was running out of time and didn’t have a choice but to keep going.
Things to Keep In Mind
Your podcast doesn't have to be forever. You don't have an audience when you start. You do NOT have to do a video version of your show. You don't have to make money with your show. Three Free Tools to Help With Overwhelm
Evernote - A great place to store ideas you don't want to forget. You can even forward things like email to an address and it will be added to Evernote. There is a free version and the first paid version starts at $11/month.
Todoist - For items, you need to do. You can easily add items from Gmail, setup recurring tasks, prioritize, share with a team, and more. There is a free version with the paid version starting at $5/month.
Google Calendar - There are many calendar tools for you to keep up and organize your appointments. If you want to book guests, Calendly has a free plan as goes Acuity Scheduling. If you want a "lifetime payment," TidyCal enables you to charge for your time (as do the other two). 
Now when someone connects you via email or social you can decide to:
Delete it - trash it.
Save it - Evernote
Schedule it - Add it to your calendar
Decide to do it - Add it to your todo list.
By using these tools and strategies, you can avoid feeling overwhelmed and stay focused on the tasks that are most important. Remember, you’re not alone in feeling overwhelmed and there are tools and strategies to help you manage your stress and never feel overwhelmed again.
Strategy to Avoid Overwhelm
1. Do a brain dump and write everything down so your brain doesn't need to remember everything.
2. Get organized and direct incoming information to the proper location.
3. Try "Not Now" instead of "No" (if it makes you feel better).
4. Set boundaries and a "rope off time" for you to be focused and knock out the work that needs to be done."
5. Break large projects into small, achievable chunks.
6. Realize that creating a podcast is easy, but creating a good podcast takes time, effort, and determination. Set your podcast schedule based on your lifestyle. Don't try to squeeze your lifestyle into your podcast.
Join the School of Podcasting Community
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty, and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
QUESTION OF THE MONTH
This month's question comes from Louis Goodman of the Love Thy Lawyer Podcast, who wants to know if you are listening to any podcasts via Paid subscription. If so,

Email is a crucial part of modern marketing, with over 330 billion emails sent daily, expected to reach 376 billion by 2025. While email marketing strategies have changed, it remains a key player in any marketing strategy. It is the go-to marketing channel for the best online marketers due to its high return on investment. Email marketing outperforms strategies like SEO, PPC, and Content Marketing, making it the most cost-effective way to promote products and communicate with customers.
Today we hear from seasoned email veterans from different viewpoints, purposes, and motivations to share their insights into running a podcast.
In Case You Missed Last Week
We add a new clip from John Lee Dumas who shares what he would do differently. Last week we heard from Joe from Stacking Benjamins and other veterans on launching a pocast. Check it out.
Participants
Ariel Nissenblatt
James Cridland
Jessica Kupferman
Daniel J Lewis
David Hooper
A Newsletter Help Remind Your Listeners About You
Both James and the No Agenda Show see where their newsletter reminds your audience you exist and hopefully supports you.
You Can Use Auto Responders
You can create a series of email called an autoresponder to release at certain time intervals. This "Set it and forget it" can help build your connection with your audience (while you sleep)
Yes, You Can Automate Your Podcast to Email But...
While services Like Mailerlite, Convertkit, Aweber, SendFox, and many others will make it easy to enter your podcast RSS feed, and it will take your episode description and convert it to an email. Aside from James, who works some technical voodoo (he's a programmer), none of the participants used the "RSS to Email" tools. 
They had developed their own format, topics, etc, and wrote them from scratch or copied and pasted their content in an effort to repurpose it.
Additional Email Topics
What NOT to do with your Email List
The benefits of Segmentation
Understanding Pricing
The Importance of Always Delivering Value
What you get from having a newsletter
Mentioned In This Episode
Last Week's Episode on Veteran Podcasting Tips
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Buy Dave a Coffee
Put Dave In Your Pocket
James Cridlands Radio Newsletter
How James Creates Podnews
My Podcast Reviews
Rumble Studio
Podcasting Deals
Newsletter Services
Convertkit
Mailerlite
Send Fox (lifetime payment)
Email Octopus
Mailchimp
Awber
Curated
Ghost
Substack
Medium
Activate Campaign
Ready To Start Your Podcast?
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
QUESTION OF THE MONTH
This month's question comes from Louis Goodman of the Love Thy Lawyer Podcast, who wants to know if you are listening to any podcasts via Paid subscription. If so, what so and why. If not, please provide any insights. As always, be sure to mention your show, a little bit about it, and your website address. 
Leave Your Answer at  www.schoolofpodcasting.com/question
I need your answers by 3/24/23
 Where I Will Be?
I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
 
 

Planning, launching, and growing a podcast can seem daunting, but with the right guidance and advice from experienced podcasters, it is possible. Veteran podcasters like Joe Saul-Sehy from Stacking Benjamins, Kristen Meinser, and Jordan Harbinger have all successfully launched and grown their podcasts and have valuable insights to share. 
We hear about the planning, shaping, and bumps and bruises of launching from the new host Allen Corey and Crystal Hammond of their spin-off show Stacking Deeds.
Take Aways
Sometimes a "No" is a Not Now.
Your podcast can bring you opportunities.
Diverse attitudes, experiences, and insights lead to a diverse audience.
Ensure that your show's first five minutes inspire people to want to hear more.
Joe truly appreciated the feedback that provided ways to improve his show.
Listen back to your show to catch mistakes you may have missed.
Learning to edit your show improves your relationship with a future editor.
They didn't release the first thing they recorded.
How they improved after a "brutal conversation."
The Importance of incorporating listener feedback into the show. 
Advertisers are Partners that You've already worked with.
Start building relationships before you launch your show and build your network.
Know a person who knows the "WHO" in the industry and reach out.
QUESTION OF THE MONTH
This month's question comes from Louis Goodman of the Love Thy Lawyer Podcast, who wants to know if you are listening to any podcasts via Paid subscription. If so, what so and why. If not, please provide any insights. As always, be sure to mention your show, a little bit about it, and your website address. 
Leave Your Answer at  www.schoolofpodcasting.com/question
I need your answers by 3/24/23
Where I Will Be?
I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where 
 Mentioned In This Episode
Stacking Benjamins
Stacking Deeds
Kristin Meinzer Interview on Episode 862
 So You Want to Start a Podcast: Finding Your Voice, Telling Your Story, and Building a Community That Will Listen (also available as an audiobook )
Kristen Meinzer
Convertkit email list(send your RSS to Listeners. Also, Mailerlite has this as an option)
Jordan Harbinger Show
WDW Radio with Lou Mongello
The New Media Show
Podmatch
The Big Seance
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Buy Dave a Coffee
Put Dave In Your Pocket
Podcast Studio Pro
Libsyn.com Podcast Hosting. Get a free month with the coupon " sopfree ".
Start Your Podcast, or Grow The One You Have at the School of Podcasting
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%

Recording a podcast with an accent can be both intimidating and exciting. If English is your second language (ESL), you may feel nervous about speaking in front of a microphone; however, the ability to reach a worldwide audience is exciting. Today we answer a question from Jacob from the Old Men New Games wants to know if a host has English as a second language (and might mess up a word every now and then). Is that a “No Go, Instant Tune Out” for you?
I think this boils down to accents. My audience shares their thoughts.
PARTICIPANTS
Craig - Inglespodcast check out this write-up from the British Council about their show.
Anthony - Route 66 Podcast
Craig - Live Well and Flourish
Sarah from Kind Leadership Challenge
Mark from The history of North America Podcast
Wayne - Packers Fan Podcast , and Media VoiceOvers
Ian - English Coach Living the Language and Life is feeling
Mark from The history of North America Podcast
Colin and Matthew - Podcraft
Mentioned In This Episode
Join the School of Podcasting Community
Profit From Your Podcast Book
Power of Podcasting Network
Buy Dave a Coffee
Put Dave In Your Pocket
Gene Simmons  Learn a language
QUESTION OF THE MONTH
This month's question comes from Louis Goodman of the Love Thy Lawyer Podcast, who wants to know if you are listening to any podcasts via Paid subscription. If so, what so and why. If not, please provide any insights. As always, be sure to mention your show, a little bit about it, and your website address. 
Leave Your Answer at  www.schoolofpodcasting.com/question
I need your answers by 3/24/23
 
Where Will I Be?
I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
Join the School of Podcasting
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
 
 

The great ones make it look easy. Jono drops easy, simple, powerful tips on starting a community, growing it, keeping it engaged, and if you want to build courses based on the information you've learned from your community.
Full show notes at www.schoolofpodcasting.com/867
Join the School of Podcasting Community
Are you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.
Use the coupon code schoolofpodcasting.com/listener to save 20%
 
Who is Jono Petrohilos?
Jono is the co-founder and director of Fitness Education Online, one of the largest online course providers in Australia for Personal Trainers. He sells over $1,000,000 worth of online courses every year and has been awarded the Australian Fitness Industry Educator of the Year multiple times. He now also helps other professionals create and sell online courses with his free Facebook Group and Podcast - the Course Creator Community.
Wheat you Learn Today
When to start a community (Jono uses Facebook)
Why No Promotions Without Permissions is the best rule for Facebook/Communities
How to Keep Your Sanity and Nurture Engagement Using the Redirect Strategy
How Jono's podcast Course Creator Community helped him find speakers for his event.
How Jono made 100K from a course, he didn't create. 
How to tell if your course will sell
Why New Zenler is currently the best course platform that you can try for free
Is an "All in one" platform the best to go for an online course?
Mentioned In This Episode
Jono's Course Creator Community.
Jono Petrohilos' Course Creator Community Podcast.
New Zenler
Teachable
Thinkific
Kajabi
Podia
Circle
Heartbeat
Grow Your Community Show (Podcast)
QUESTION OF THE MONTH
This month's question is from Jacob from the Old Men - New Games. When a host has English as a second language and may occasionally mess up a word or two, Is that a no go? Do you listen, or immediately back out?
Leave Your Answer at  www.schoolofpodcasting.com/question
Deadline is 2/24/23
Where Will I Be?
I look forward to seeing you all; please come up and say hi. To see my full itinerary, go to schoolofpodcasting.com/where
 
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Thanks for listening to episode 867 of the School of Podcasting