The PR Newswire Webinar Series - Tips and Tactics for Strategic Communications Unknown

Did you know that PR Newswire is the only major wire service to offer complimentary online media monitoring with all national newslines?

A significant benefit of your membership with PR Newswire, the service is delivered for 30 days at no additional charge following the use of US1 or any of PR Newswire’s premium national newslines.

US1 Media Monitoring allows you to track thousands of online media sites and blogs for mentions of your organization, products or peers. It is powered by eWatch™, one of the leading monitoring services available for the Internet.

Join us for an interactive seminar that will help you capture the most value out of this complimentary service. We’ll cover all the essentials of US1 Media Monitoring so you can use it to your best advantage.

You’ll learn how to:
» Quickly see how your releases generate news in online media
» Monitor more than 18,000 online news sources and blogs
» View your stories on key Web sites
» Share results with colleagues or clients
» Save, e-mail and download your media clips

Presenters:
Denise Perez, PR Newswire, Distribution Products Service Manager
Lesley Cunningham, PR Newswire, Marketing Manager

A significant benefit of your membership with PR Newswire, the service is delivered for 30 days at no additional charge following the use of US1 or any of PR Newswire’s premium national newslines.

US1 Media Monitoring allows you to track thousands of online media sites and blogs for mentions of your organization, products or peers. It is powered by eWatch™, one of the leading monitoring services available for the Internet.

Join us for an interactive seminar that will help you capture the most value out of this complimentary service. We’ll cover all the essentials of US1 Media Monitoring so you can use it to your best advantage.

You’ll learn how to:
» Quickly see how your releases generate news in online media
» Monitor more than 18,000 online news sources and blogs
» View your stories on key Web sites
» Share results with colleagues or clients
» Save, e-mail and download your media clips

Presenters:
Denise Perez, PR Newswire, Distribution Products Service Manager
Lesley Cunningham, PR Newswire, Web Correspondent

A significant benefit of your membership with PR Newswire, the service is delivered for 30 days at no additional charge following the use of US1 or any of PR Newswire’s premium national newslines.

US1 Media Monitoring allows you to track thousands of online media sites and blogs for mentions of your organization, products or peers. It is powered by eWatch™, one of the leading monitoring services available for the Internet.

Join us for an interactive seminar that will help you capture the most value out of this complimentary service. We’ll cover all the essentials of US1 Media Monitoring so you can use it to your best advantage.

You’ll learn how to:
» Quickly see how your releases generate news in online media
» Monitor more than 18,000 online news sources and blogs
» View your stories on key Web sites
» Share results with colleagues or clients
» Save, e-mail and download your media clips

Presenters:
Denise Perez, PR Newswire, Distribution Products Service Manager
Lesley Cunningham, PR Newswire, Web Correspondent

Join an interactive discussion to explore how communications professionals can cost-effectively build relationships with journalists by utilizing all the tools available in ProfNetSM. The presentation will cover how to:

» Receive and respond to daily leads from journalists seeking expert sources
» Proactively engage with media by connecting with journalists you couldn't access individually
» Create Expert Profiles that can be searched by journalists
» Gain additional exposure by linking to expert profiles in news releases
» Maximize your ROI by combining reactive and proactive methods

Special guest journalists Catharine Hamm, the Los Angeles Times, and James Burnett, the Miami Herald, will discuss how the media use ProfNet including tips on writing an effective pitch.

ProfNet, a service of PR Newswire, was created to help communications professionals increase visibility for their organization's experts by linking them directly with journalists seeking expert sources for stories they are currently writing. ProfNet notifies subscribers when a journalist is working on a relevant story so they know exactly how and when to pitch an expert for background or quotes.

Presented by:
Juliet Herman, Director of ProfNet, PR Newswire

A significant benefit of your membership with PR Newswire, the service is delivered for 30 days at no additional charge following the use of US1 or any of PR Newswire’s premium national newslines.

US1 Media Monitoring allows you to track thousands of online media sites and blogs for mentions of your organization, products or peers. It is powered by eWatch™, one of the leading monitoring services available for the Internet.

Join us for an interactive seminar that will help you capture the most value out of this complimentary service. We’ll cover all the essentials of US1 Media Monitoring so you can use it to your best advantage.

You’ll learn how to:
» Quickly see how your releases generate news in online media
» Monitor more than 18,000 online news sources and blogs
» View your stories on key Web sites
» Share results with colleagues or clients
» Save, e-mail and download your media clips

Presenters:
Denise Perez, PR Newswire, Distribution Products Service Manager
Lesley Cunningham, PR Newswire, Web Correspondent

PR Newswire's Webinars are designed to provide communications professionals with practical information on how to effectively communicate with the media.

Building Media Relations in Technology will give you the opportunity to interact directly with technology editors to gain insight on what they look for when covering stories to help you be more successful with your media outreach efforts. Panelists will be available for a Q&A session.

The discussion will cover best practices for:
» Effectively pitching technology publications
» How to work with technology media
» Achieving better and wider coverage

The panel will also discuss emerging trends being covered in technology media including blogging, Web 2.0/social media, Mojo and other up-and-coming trends in the technology industry.

Moderator
Mike Mannino, Media Relations Manager, PR Newswire

Panelist
Edward J. Correia, Editor, Software Test & Performance