48 min

Practical SEO and Content Strategy 2021 and beyond The Summit Podcast

    • Management

COVID hit small businesses hard across America.  In states like California businesses were all but shut down by the stay at home and closure orders.  All is not lost, especially if you listen to this episode on preparing your business to compete locally.

It's been said to be an expert you need to be able to share knowledge effortlessly.  In a world of SEO experts, Steve Wiideman stands apart and this episode he shares simple, quick, and free tips on how small businesses can survive and thrive during the pandemic.  His love for food and local shops drives his message as he showcases tricks for getting noticed and to return the phones to ringing.

Steve's expertise helps companies like IBM, Walt Disney, Applebees, IHOP, and others put together SEO and Content strategies to help the most popular pages rank.  Even if you're not a small business, you're going to love how simple the strategies are for long term success.  Listen into to find out about the future of SEO, voice search, and where content is headed. 

About Steve Wiideman
Steve drives the innovation of our company’s service offerings, including our SEO Roadmap solution introduced in early 2015. Steve has consulted for various enterprises and well-known brands for over 10 years, while playing key roles within multiple agencies and solution providers in the inbound marketing industry.
Specializing in SEO Strategy, Steve likes to organize search into specific disciplines broken down by business model. For natural search, Steve believes in only three fundamental requirements: Relevancy, Visibility and User Behavior. For local search, Data, Landing Page, Citation and Reputation are the keys to success.
These requirements are organized into our SEO Roadmap system with training videos and documentation by Steve and the team here at Wiideman Consulting Group, making the job of improving search result visibility simple and intuitive.
While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer.
When not at work, Steve enjoys traveling with his family, reading historical fiction, and training his Padawan Jedi here in La Mirada, CA.


About Kyle Hamer
A sales and marketing veteran with a deep understanding of strategy, digital marketing execution, and using technology to enhance brand impact. A hands-on leader with a passion for solving business challenges with process, operations, and technology. When Kyle's not tinkering on businesses, you'll find him spending time with those he loves, learning about incredible people, and making connections.

About Hamer Marketing Group
Market growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale.  Hamer Marketing Group helps companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth.
Support the show (https://www.buymeacoffee.com/summitpodcast)

COVID hit small businesses hard across America.  In states like California businesses were all but shut down by the stay at home and closure orders.  All is not lost, especially if you listen to this episode on preparing your business to compete locally.

It's been said to be an expert you need to be able to share knowledge effortlessly.  In a world of SEO experts, Steve Wiideman stands apart and this episode he shares simple, quick, and free tips on how small businesses can survive and thrive during the pandemic.  His love for food and local shops drives his message as he showcases tricks for getting noticed and to return the phones to ringing.

Steve's expertise helps companies like IBM, Walt Disney, Applebees, IHOP, and others put together SEO and Content strategies to help the most popular pages rank.  Even if you're not a small business, you're going to love how simple the strategies are for long term success.  Listen into to find out about the future of SEO, voice search, and where content is headed. 

About Steve Wiideman
Steve drives the innovation of our company’s service offerings, including our SEO Roadmap solution introduced in early 2015. Steve has consulted for various enterprises and well-known brands for over 10 years, while playing key roles within multiple agencies and solution providers in the inbound marketing industry.
Specializing in SEO Strategy, Steve likes to organize search into specific disciplines broken down by business model. For natural search, Steve believes in only three fundamental requirements: Relevancy, Visibility and User Behavior. For local search, Data, Landing Page, Citation and Reputation are the keys to success.
These requirements are organized into our SEO Roadmap system with training videos and documentation by Steve and the team here at Wiideman Consulting Group, making the job of improving search result visibility simple and intuitive.
While serving as an adjunct professor at UCSD and CSUF, Steve’s also building the Academy of Search, while volunteering time to help improve transparency and industry standards as an agency trainer.
When not at work, Steve enjoys traveling with his family, reading historical fiction, and training his Padawan Jedi here in La Mirada, CA.


About Kyle Hamer
A sales and marketing veteran with a deep understanding of strategy, digital marketing execution, and using technology to enhance brand impact. A hands-on leader with a passion for solving business challenges with process, operations, and technology. When Kyle's not tinkering on businesses, you'll find him spending time with those he loves, learning about incredible people, and making connections.

About Hamer Marketing Group
Market growth for a new product or service is often limited by market distractions, unreliable data, or systems not built to scale.  Hamer Marketing Group helps companies build data-driven strategies focused on client acquisition and sales development supported by the technology and operations necessary to create profitable growth.
Support the show (https://www.buymeacoffee.com/summitpodcast)

48 min