When was the last time you raised your prices? Many photographers are hesitant to raise their rates, but when you overcome the mindset blocks and give yourself permission to value your time, you’ll be shocked how much your business can grow.
In this episode, I’m chatting with family photographer and Picsello founder Jane Goodrich about mindset shifts photographers can make to enhance their businesses. She’s sharing her advice for pricing your services and simplifying your business. Plus, we’re chatting about her new venture, Picsello, an all-in-one software that helps photographers run their businesses and price their services.
What’s in this episode:
How to see the value in your services and price your work accordingly [4:20]The mindset shift photographers must make in order to raise their prices [9:34]Why so many photographers undervalue and discount mini sessions [10:54]Why you shouldn’t try to compete to box store prices and major studios [16:05]How to simplify your marketing and create a brand that works for you [17:56]How charging your worth allows you to outsource the tasks you don’t enjoy [19:27]Ways you can start treating your work like a true business [21:41]How to start setting boundaries, even as a brand new photographer [25:53]Jane’s new software, Picsello, for managing your photography business [27:40]For full show notes, resources, links and to download the transcript, visit our website: https://themilkyway.ca/Pricing-Strategies-for-a-Profitable-Photography-Business-with-Jane-Goodrich/
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