24 min
Prime Day 2023: How To Prepare, Part 1 With Logan Nielsen - Episode 290 Ecommerce Braintrust
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- Management
In today’s podcast, Kiri talks with Logan, Sr. Retail Marketplaces Sales Development Manager at Acadia.
Logan and Kiri discuss the upcoming Prime Day event and share some useful information for brands looking to maximize their success in this year’s event.
Logan shares his insights on trends and results from last year, as well as differences in tools, trends, and Walmart's expected competitiveness this year.
Logan also provides a countdown of things that brands should be doing leading up to the event, including paying close attention to capacity monitors, preparing for system issues with Seller and Vendor Central, sharing deals with external traffic, and having a backup FBM capability in place.
Make sure you tune in to find out more!
Logan has been in the ecommerce space for 12 years including on the brand side and agency side, working with Amazon, Walmart, eBay, Wayfair, and other marketplaces.
As an Arkansas native, he is a huge WM fan and advocates for brands expanding to Walmart.com.
Logan was previously a retail account manager at Acadia and has recently joined the biz dev team as a senior manager.
In today’s podcast, Kiri talks with Logan, Sr. Retail Marketplaces Sales Development Manager at Acadia.
Logan and Kiri discuss the upcoming Prime Day event and share some useful information for brands looking to maximize their success in this year’s event.
Logan shares his insights on trends and results from last year, as well as differences in tools, trends, and Walmart's expected competitiveness this year.
Logan also provides a countdown of things that brands should be doing leading up to the event, including paying close attention to capacity monitors, preparing for system issues with Seller and Vendor Central, sharing deals with external traffic, and having a backup FBM capability in place.
Make sure you tune in to find out more!
Logan has been in the ecommerce space for 12 years including on the brand side and agency side, working with Amazon, Walmart, eBay, Wayfair, and other marketplaces.
As an Arkansas native, he is a huge WM fan and advocates for brands expanding to Walmart.com.
Logan was previously a retail account manager at Acadia and has recently joined the biz dev team as a senior manager.
24 min