25 min
Product Launch Marketing with Marathon Health What's Working Now: a SaaS Marketing Podcast
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- Marketing
Supporting a product launch is a huge undertaking. But the process can be simplified by having a strong framework that gets the product and marketing teams working together. Today I'm talking with Jessica Shafer, VP of Marketing, and Michael Gonzales, Executive Vice President of Growth & Strategy at Marathon Health. Marathon Health launched a software product called Marathon Health Anywhere, and in this episode, we get to hear about the product launch process and the marketing the team is doing to support it. Jessica and Michael have several great tips to share, and I know you'll enjoy the conversation.
✨ Transcript with Key Takeaways
Mentioned in the show:
✨ Check out Marathon Health
✨ Connect with Jessica and Michael on LinkedIn
Supporting a product launch is a huge undertaking. But the process can be simplified by having a strong framework that gets the product and marketing teams working together. Today I'm talking with Jessica Shafer, VP of Marketing, and Michael Gonzales, Executive Vice President of Growth & Strategy at Marathon Health. Marathon Health launched a software product called Marathon Health Anywhere, and in this episode, we get to hear about the product launch process and the marketing the team is doing to support it. Jessica and Michael have several great tips to share, and I know you'll enjoy the conversation.
✨ Transcript with Key Takeaways
Mentioned in the show:
✨ Check out Marathon Health
✨ Connect with Jessica and Michael on LinkedIn
25 min