133 episodes

Profit Your Knowledge was founded by James Allen with the mission of teaching knowledge-based business owners how to grow and scale their online business and building that business off of authenticity and generosity.

At Profit Your Knowledge, we help our students turn their knowledge and expertise into a lean, profitable, and scalable passive income business through online courses, memberships, and coaching, all while working under 20 hours per week.

Profit Your Knowledge James Allen

    • Business
    • 4.8 • 16 Ratings

Profit Your Knowledge was founded by James Allen with the mission of teaching knowledge-based business owners how to grow and scale their online business and building that business off of authenticity and generosity.

At Profit Your Knowledge, we help our students turn their knowledge and expertise into a lean, profitable, and scalable passive income business through online courses, memberships, and coaching, all while working under 20 hours per week.

    The Difference Between FREE and PAID Content

    The Difference Between FREE and PAID Content

    [FREE GUIDE] 5 Steps To Sell What You Know on Autopilot - https://www.profityourknowledge.com/guide



    I get this question all the time…  



    “What is the difference between my FREE content and my PAID content?”  



    “How do I differentiate the two?”  



    “I don’t want to give too much away otherwise people won’t buy my products!”  



    “What do I do?!?”  



    First, acknowledge that this is a scarcity mindset!  



    There are more than enough people in the world that can discover you and that would love to buy your products. Understand that content is a long game so while you may be thinking it’s “not working” it actually is so be patient.  



    While there should be differences between your free and paid content, they’re probably not what you’re thinking.  



    Today, I’m going to break down the key components that separate free from paid content, and while all of these points are important, the last one is by far the most important and is the real separator between these two types of content so make sure you use all three of them.  



    Let’s dive in!

    • 8 min
    DON'T Follow Your Passion! - Do this instead

    DON'T Follow Your Passion! - Do this instead

    [FREE GUIDE] How To Sell What You Know on Autopilot Without Ads in 5 Simple Steps - https://www.profityourknowledge.com/guide



    I recently found a video that Mike Rowe, the host of Dirty Jobs, did for Prager University titled “Don’t Follow Your Passion”. The goal here is to teach people what to do instead of following this cliche advice. 



    Naturally intrigued, I clicked on the video to hear what he had to say - you can view the video here: https://youtu.be/CVEuPmVAb8o   



    The core message Mike is sharing is, “Never follow your passion, but always bring it with you.”  



    Personally, I love that message. And later, I’m going to share with you why it resonates with me.  



    But while Mike does have some great examples and perspectives, there are some things I don’t fully agree with in his video - and that’s what we’re going to break down today.  



    Let’s dive in!  



    You will learn:  



    - Why simply "following your passion" is bad advice 

    - How to be profitable while still being passionate 

    - Why passion isn't enough to succeed 

    - How people miss out on opportunities 

    - What to do instead

    • 8 min
    3 Steps To Find Your Profitable Business Idea

    3 Steps To Find Your Profitable Business Idea

    FREE GUIDE: 5 Steps To Sell What You Know on Autopilot Without Ads - https://www.profityourknowledge.com/guide



    Deciding which business to go for is an important decision because, most likely, you don’t want to put all your time and energy into something that isn’t going to last or be much fun for you.  



    Personally, I would much rather have a business that can grow with me and that is based around something I am passionate about, that I love, and that can make me money.  If you feel the same way, you’re in the right place.  



    There is a caveat. I’m not going to help you grow a drop shipping business, or build an affiliate business, this process is for you if you want to turn your knowledge, passions, and skills, into a profitable online business.  



    So without further ado, let’s dive into 3 steps to find your profitable business idea so you can start building a business you’re passionate about today.

    • 9 min
    Calendly: FREE Automated Appointment Scheduling

    Calendly: FREE Automated Appointment Scheduling

    FREE GUIDE: 5 Steps To Sell What You Know on Autopilot Without Ads - https://www.profityourknowledge.com/guide  



    Have you ever tried to book a simple appointment with someone for your business and it took way too f***ing long?  



    Calendly solves that!  



    Gone are the days of emailing and texting back and forth trying to find a day and time that works for you and your prospective clients.  



    With the simple click of a button, you can send people to a streamlined page, curated to YOUR availability, where they can book a time that works for THEM.  



    Eliminating all of the noise and back-and-forth that goes into booking a simple appointment AND Calendly will prevent you from having (or being) a bottleneck in your business.  



    I talk with a lot of people and it boggles my mind how many don’t have a tool like Calendly.  



    Today, I’m going to share with you just how simple it is to set up an event in Calendly so you can stop wasting your time and energy booking appointments and start doing more of what you do best.  



    Let’s dive in!

    • 10 min
    Can't Get Quality Leads? Try This!

    Can't Get Quality Leads? Try This!

    Download: 5 Steps To Sell Your Knowledge on Autopilot Without Ads - https://www.profityourknowledge.com/guide



    If you want to have an online business, wait, I mean ANY business. 



    You need to understand how to bring leads to that business that are interested in what you do or have to offer so that they can ultimately buy things from you.   



    But when it comes to lead generation, many people struggle... Just like the old version of me.  



    When I started, I had no idea how to bring leads to my online business and I kept coming from a place of getting. So I became obsessed with how to get leads so that I could grow my online business.   



    I began watching videos, reading, blog posts, listening to podcasts, and so on.   Inside all that research, I read two books that made a huge impact on my ability to generate quality leads.   



    The first was a prosperous coach...  



    Inside of it, Rich Litvin shares that we don't "get" clients, we don't even "attract" clients, instead, we create clients.  



    Now that book is for coaches about how to grow their coaching practices, but whether you're a coach or not, the same thing still applies to your business.   



    The other book was the Go-Giver and that book is all about giving in order to succeed in life and business.   



    Today, I'm going to show you how to apply these principles to your lead generation strategy so that you can make a bigger impact while also growing your online business.   



    Let's dive in!

    • 9 min
    The REAL Reason Your Copywriting Won’t Sell

    The REAL Reason Your Copywriting Won’t Sell

    Learn how to sell your knowledge on autopilot in 5 simple steps - https://www.profityourknowledge.com/guide

    Copywriting is hard... IF you don't do what I'm about to show you.

    Well-written sales copy is an underrated skill and it's probably the most important skill that you can develop as an online business owner.

    Great copy is what causes your target audience to take action. Whether that's to buy your book by your online course or digital product or just to book a call with you.

    I'm talking about writing in a way that gets inside their head and causes them to think, "I feel like this guy is reading my mind!"

    Now understand that I'm not a freelance copywriting "expert" but I can tell you that I have attempted many times to write sales copy trying to sell digital products and ended up getting 0 results. I was trying to find the "perfect sales copy formula" that was magically going to sell my course.

    Understand that it's not so much about the formula because there are many different ways to write great sales pages. Great copy lies in understanding and taking the time to study your target audience's deepest desires, frustrations, beliefs, and interests.

    Once I understood that sales copy became so much easier for me.

    The idea is to find those desires, beliefs, frustrations interests, and challenges, copy them, and essentially paste them into your sales pages, social media posts, and emails that you send out.

    Once I did that, I was able to create a sales page that actually converted.

    Today, I'm going to share with you a few simple ways to find your target audience's biggest challenges, hopes, and dreams, capture them, and then apply them to your sales copy so that you can become a better copywriter today.

    Let's dive in!

    • 9 min

Customer Reviews

4.8 out of 5
16 Ratings

16 Ratings

Misty Cogdill ,

James Allen’s Podcast

I was on James’s podcast and he is very inquisitive and insightful. He asked great questions and was wonderful at delivering an awesome message for the listeners. He was responsible, respectful, and inspiring. I highly recommend working with James.

CivilizedCaveman ,

Do you want the keys to the kingdom?

Success or failure is predictable based on what you consume…

Unintentional garbage in equals garbage out.

Intentional gold in, gold out.

James carefully and skillfully crafts and delivers the brightest gold in the simplest and most effective packaging to skyrocket your results.

This show is for everyone regardless of position in life. It will get you started, make adjustments, or rocket fuel your success. Listen, implement, and subscribe.

I will leave you with this:

Amateurs say I already know and masters say thanks for the reminder!

holmesbeach ,

Great podcast!

James is inspiring, engaging, and helpful. Performance and productivity is important for us all and this podcast gives you the tools to improve and excel in this area!

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