224 episodes

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up.

Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book.
The truth….
If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…)
You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go.
The result…..
You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place.
Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!

Promote, Profit, Publish Juliet Clark

    • Business
    • 5.0 • 5 Ratings

Promote, Profit, Publish! Become the world authority you always knew you could be. You know it. We know it. And this is how the rest of the world catches up.

Most authors get it wrong. They put the wrong steps in the wrong order, pinning all of their hopes, dreams, and money on the sale of the book. Experts on authority marketing know that publishing elevates your customer base in ways that are impossible through any other mechanism. In short, you establish yourself as the world authority on your topic first, creating a trust between you and your audience that allows you to write, and sell, whatever you want with ease and flow. Step one of this process takes your investment and cycles it right back into you, your image, your platform, your global presence. You can’t afford to keep the curtain closed. Your ticket to freedom is to position yourself as the go-to expert on your topic by way of your personal truth before you even attempt to sell a book.
The truth….
If you’re only about the money honey you’re in the wrong place. Platform building works, every time, because you pride yourself on authenticity. You build a social, global platform that is a transmutation of your soul and message. Your audience needs to experience a level of trust in you that is staggering (and rare) in today’s saturated, over-promising/under-delivering digital age. You can’t afford to blend in. Why do it backward and end up with an inventory of books in your basement and a negative balance in your account? Here’s what many publishing companies say vs. what they actually mean; “Become a best-selling author! (For like, a minute)… “Make money from your book! (But remember, you can’t keep it)…”Make your author dreams come true! (ish…)
You want to make a difference and an income. This is how you do it. As an authority on your topic, you’ll be positioned as a sought-after speaker and trusted teacher. Fans will find you, follow you and wait for you to offer them something. And you’ll have it ready to go.
The result…..
You’ve done it. They know you. They love you. The time has come to give the people what they want- your book! Most publishing and book marketing companies take more than they give. Period. Sadly, by the time the powers that be are done divvying up the profits from your life’s work, you’re left with a negative ROI and a strong temptation to throw in the towel. Not here, that’s why we created this podcast. We care about a little thing called “the ripple effect.” Your success leads to the successful transformations of other people. And that circles back around to work you can take pride in. So, we’ve figured out the formula that establishes you as a world authority, helps you release a best-selling book and does it at a fraction of the cost of other houses so that you actually get to keep most of the money you make. And then you rave about us to your friends. You win, we win, your audience wins. The crowd goes wild. The world is a better place.
Join bestselling author, platform building expert, and publishing company owner, Juliet Clark to learn the ins and outs of how to build a platform that serves you and your audience while making the world a better place!

    Prepping Your Expert Book

    Prepping Your Expert Book

    Writers usually have a hard time finishing a book because of too much information running through their heads that they do not know where to start. If you want to write an expert book that will capture everyone's attention, you need to prepare for it in an expert way. Juliet Clark chats with author Kris Johnson, who developed a simple strategy that can cut writing time in half. She explains how to use colorful cards instead of prepping on a computer screen to sort out the sea of ideas and information flooding your mind. Kris also talks about inviting friends to help you proofread and edit using colored pens.

    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 26 min
    Automate Your Prospecting And Follow Up With Ely Delaney

    Automate Your Prospecting And Follow Up With Ely Delaney

    Want to know how to stay on top of your marketing despite the hectic schedule? Then this podcast is for you! In this episode, Ely Delaney talks about the Follow-Up Rockstar System. This 24/7 automated system teaches entrepreneurs how to go from surviving to thriving in any economy through the art and science of building strong relationships and following up! Ely is an automation system strategist. Known as the People Whisper, he has been helping speakers, authors, and coaches automate their follow-ups to grow their businesses. Tune in to learn how to become a follow-up rockstar as we run into the new economy!


    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 40 min
    Using LinkedIn Newsletter For More Engagement With Kris Boyd Johnson

    Using LinkedIn Newsletter For More Engagement With Kris Boyd Johnson

    Are you looking to increase your engagement with people without being invasive to their inboxes? This episode has that solution stored for you. Juliet Clark, with Kris Boyd Johnson of Barefoot Learning Club, shares insights into using LinkedIn Newsletter to increase your engagement. Juliet explains what a LinkedIn newsletter is and how it differs from a feed. The newsletter is a noninvasive strategy that creates and builds authority and does not require anyone to opt in after you subscribe. Aside from increasing your engagement, it also expands your audience, creates brand awareness, builds authority, and generates leads. Tune in and learn more about using a LinkedIn newsletter.

    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 47 min
    Setting Up Your Author Platform With Melanie Herschorn

    Setting Up Your Author Platform With Melanie Herschorn

    Okay, so you have already published your book. What next? How can you actually make books sell? Because, usually, books don’t sell themselves. Marketing your book is just as important as writing it! In this episode, content marketing strategist Melanie Herschorn talks about how to set up an author platform and shares book marketing tips on how to actually attract ideal readers and make books sell. Melanie is a scope marketing strategist with impressive, award-winning experience in entrepreneurship, journalism, and PR. Tune in now and learn how to make your book and brand shine! 

    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 27 min
    Character Development With Mack Griffin

    Character Development With Mack Griffin

    Character development is a critical part of creating any story. Today's guest, Mack Griffin, happens to be an expert on it. Mack's company, Mack Griffin VO, LLC., is a veteran-based, independently run voice-over and character development business that provides various services to authors and publishing companies. He is also a voice actor and the podcast host of Beyond the Pen. He is a legend of thoroughly fleshed-out characters with background stories. In this episode, he helps Juliet Clark go in-depth and look at the characters of a fiction piece she's writing from a different angle. You're in for a fun episode where you get to listen to them brainstorm and dissect different aspects of the characters and see how they come to be. Listen in for more tips on how to build characters with depth.

    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 33 min
    Building An Authentic Author Brand With Amber Swenor And Kristy Boyd Johnson

    Building An Authentic Author Brand With Amber Swenor And Kristy Boyd Johnson

    In a world brimming with people and ideas, it is not anymore a shock to find every industry crowded. Just as important as standing out is finding your niche. And there is nothing as effective as connecting with your audience. How do you do that? Our guest in this episode believes in the power of being authentic. Juliet Clark interviews Amber Swenor, the founder of Soul Seed and the author of Unleashed, about her passion for working with leaders and authors on building an authentic author brand. She breaks down some misconceptions about what it means to be authentic, especially as it relates to how you are bringing it to your leadership and business. Adding more to the discussion, Amber then shares a presentation with tools and assessments to help you identify your alignment and the beliefs holding you back from showing your authentic self to your brand.

    Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcasts/

    • 51 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Donna Sonkin ,

The great information!

I am so happy to a found this podcast Juliet is a wealth of knowledge and the people she interviews are super smart and really know what they’re talking about!

Changing The Sales Game ,

Great Content and Conversations

Juliet is an amazing interviewer and gets to the heart of the conversation and content that is relevant to her audience. If you are in business you need to check out this show. Great guests, great content, and Juliet cares!

Rebecca Morgan, CSP, CMC ,

Wonderful podcast

Juliet is a great interviwer. I very much enjoyed sharing my thoughts on how to turn your content into various products.

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