Publishing Out Loud AdPushup
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- Business
AdPushup brings you a podcast discussing the top trends in ad tech that matter most to publishers, media companies, and technology providers.
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Media Monetization and more with Elio Simeone of Jetcost
In this episode of Publishing Out Loud, we are speaking to the Media Monetization Head of the Meta business unit of lastminute.com group, Elio Simeone. Jetcost, the main brand, is one of Europe's leading travel metasearch platforms.
Jetcost is one of Europe’s leading travel metasearch platforms giving travellers access to an unparalleled inventory of flights, hotels, private accommodations, and car rental solutions.
Elio drives yield management and publisher development activities, leveraging revenue solutions within the ad-tech ecosystem. Here, he shares his insights on the importance of ad tech in the world of travel.
He also gives his two cents about the changing landscape of monetization, especially with Google’s mandate of using a Google-certified CMP and phasing out cookies.
Some key discussion points to look out for:
Changing privacy policies in the EU
How does metasearch media monetization differ from classic monetization strategies
Conversational AI redefining the face of customer service
And more interesting facts for anyone working in the ad tech domain!
This episode of Publishing Out Loud is hosted by Shaunak Thakkar, Associate Publisher Development Manager at AdPushup.
Happy listening! :) -
Changing Landscapes: Down to the wire with Mithun Kidambi
Changing Landscapes: Down to the wire with Mithun Kidambi
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S2 Ep2 -ELI5: What is Frequency Capping?
Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Frequency Capping.
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S2 Ep1 -Eli5 : What is Geotargeting?
Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- Ad Exchange.
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ELI5- EP13: What is DMP?
Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry- DMP
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ELI5- Special Episode: What is Core Web Vitals?
Explain Like I'm 5 aka ELI5 is a podcast mini-series where we aim to breakdown complex Ad Tech topics into simpler terms for our listeners with the help of our hosts Shivam and Shaunak. In today's episode, we dive into one of the hottest topics in the industry along with our special guest, Akshay Arora- Ad Exchange.