Marketing is an illusion. Like a good magic trick, marketing is always saying “look over here at what my left hand is doing.” while it’s doing all the work with the right hand. Marketing should always be giving the consumer what it wants-- presumably for free. Coupons, loss leaders, free trial, free education, free product, free consultation. It’s never truly free. This Podcast will help you unveil the hidden mysteries of marketing.
[COVID-19] How to pivot your business during a crisis
In this episode. . . With the Covid-19 crisis affecting the whole world, Sarah, Trevor, and Jesse talk about how to pivot your marketing strategy and how you shouldn't stop marketing right now. You have more marketing visibility than ever because of all the technology at our finger tips.
Have you ever felt like your device is listening in on every conversation you have? Well it just might be. Listen more to hear how Trevor and Sarah talk about the new AI technology.
The POWER of "NO"
Learn how the word "No" can be the most helpful word in business.
The Pancake Breakfast
How would a Free Pancake breakfast be a good marketing campaign? Sarah reveals how effective a Pancake breakfast campaign can be.
Digital Marketing Tracking
In this episode, you will learn why it is so important to have tracking on every active digital marketing campaign.
When does a business need to start focusing on Digital Marketing?
In this episode Sarah answers the question within the first 15 seconds of talking.
Quick and Informative
Great listen for important business marketing information, relevant to every industry.