6 episodes

Welcome to the PureClarity Podcast. Here you will find monthly updates on all things ecommerce throughout 2021! We'll be chatting to experts about online trends, insights, and current hot topics.

PureClarity Podcast PureClarity

    • Business

Welcome to the PureClarity Podcast. Here you will find monthly updates on all things ecommerce throughout 2021! We'll be chatting to experts about online trends, insights, and current hot topics.

    Ecommerce Digital Trends 2021/2022

    Ecommerce Digital Trends 2021/2022

    host Jo Burman, Head of Strategic Marketing, is joined by Manpreet Singh, CEO of Bobble Digital, and Lauren Collings, Senior Account Executive of Chilliapple, to discuss digital trends 2021 and predictions of 2022 and what we can expect for next year.

    • 49 min
    B2B or B2C It Doesn't Matter - The Journey and Online Experience Should be the Same

    B2B or B2C It Doesn't Matter - The Journey and Online Experience Should be the Same

    Join our host, Andre, the founder of Nightingale PPE, Dave McIntyre, and our very own Head of Marketing, Jo Burman, for episode 4 of the #PureClarityPodcast. This month discusses the differences and similarities of B2B and B2C shopping experiences.

    Nightingale PPE specialises in providing affordable PPE and medical products to the public. Dave's business was born out of the pandemic and over the last 18 months has gone strength to strength by ensuring that their service is next to none for both B2B and B2C transactions

    • 35 min
    How tech can support the local Highstreet

    How tech can support the local Highstreet

    "Younger people have rediscovered their high streets . . . prior to covid 55% of people said they wanted to shop local a large percentage were younger people who were interested in local challenger brands ..." Dr. Jackie mulligan - ShopAppy

    In this month's PureClarity Podcast; Host Andre de Gaye and Rachel Swann Commercial Director of PureClarity are joined by Dr Jackie Mulligan, founder and CEO of ShopAppy.com who provide a platform for consumers to buy local products and services online; and a member of the high street task force set up by the UK Government

    they find more about 'How Tech Can Support The Local High Street'. So, the question is: is combining clicks and bricks the new normal or the new better?

    want to ask a question on a future episode leave an audio message here https://www.speakpipe.com/crcaudio

    find more out about Shopappy by visiting their website https://shopappy.com/

    find out more about our PureClarity by visiting https://www.pureclarity.com/

    • 47 min
    Adapting to the Changing Behaviours of the Online Consumer

    Adapting to the Changing Behaviours of the Online Consumer

    "Almost half of UK adults have used the Amazon app in the last month" - recent statistics show that people are more inclined to shop online than visiting a physical store. The hot question now for businesses is: how can they create an exceptional customer experience online and meet the ever-changing expectations of the online customer every time they visit your store? In this episode of the PureClarity Podcast our host, Andre, is joined by PureClarity's very own Commercial Director, Rachel Swann, to discuss how businesses need and can adapt to the changing behaviours of the online consumer.

    • 46 min
    The Journey from High Street to Online with Comfy Homes

    The Journey from High Street to Online with Comfy Homes

    The pandemic has Impacted many high street retailers and the focus for most have been switching to online sales. In our first ever podcast we speak with the owner of Comfy Homes a Yorkshire based Furniture Company that decided to close their physical store after the pandemic and transition to just online sales and enquiries. In this first podcast episode we get an inside view of the challenges and success of how comfy homes transitioned from high street to online ecommerce only.

    • 37 min
    PureClarity Podcast preview

    PureClarity Podcast preview

    Welcome to the PureClarity Podcast. Here you will find monthly updates on all things ecommerce! We'll be chatting to experts about online trends, insights, and current hot topics.

    Our first podcast is on its way - don't miss out - subscribe now!

    • 1 min

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