28 episodes

The Purpose Local podcast is designed to help purpose-driven small-business owners improve their marketing, get more reviews, improve their Google rankings, and grow their local businesses.

Purpose Local Podcast Jerry Kennedy

    • Business
    • 4.8 • 10 Ratings

The Purpose Local podcast is designed to help purpose-driven small-business owners improve their marketing, get more reviews, improve their Google rankings, and grow their local businesses.

    What Makes A Great Small-Business Logo?

    What Makes A Great Small-Business Logo?

    Most small businesses have a logo, but often small-business logos are terrible. Small-business owners frequently pick their logo without giving it much thought. They don’t consider whether that logo is helping their business or not. That’s a mistake.

    In this episode, I talk about 3 things that make a great small-business logo. I also give you several real-world examples of logo upgrades, and I share with you my current favorite logo (and it’s NOT mine). Let’s get into it.

    • 21 min
    Google Adwords vs Facebook Ads For Small Business

    Google Adwords vs Facebook Ads For Small Business

    Most small businesses, especially when they are first getting started, could use some more customers. Often times there are a lot of people who would buy from you, but they don’t even know you exist. That’s why so many small-business owners turn to online advertising in order to reach more people.

    In this episode, I talk about a fundamental difference between Google Adwords and Facebook ads. I discuss what you need to know before you get started. Let’s get into it.

    • 12 min
    025: Is Your Small Business Confussing?

    025: Is Your Small Business Confussing?

    Confusion is NOT your friend when you own a small business. Unfortunately, many small-business owners are so close to their business that they have a hard time putting themselves in the shoes of their customers. As a result…things get confusing.

    In this episode, I talk about why you have to keep things simple. I discuss 4 things that you need to make sure are right in order to get the most out of your marketing and see your small business growl. Let’s get into it.

    • 12 min
    Who Should You Avoid Listening To?

    Who Should You Avoid Listening To?

    These days, you can’t throw a rock without hitting a couple of marketing gurus. Seems like everyone has a podcast, a book, or some course that is going to teach you how to be successful. Some of that advice is great. Some of that advice is terrible. How can you tell the difference?

    In this episode, I discuss who should you take advice from. What are some of the warning signs that someone is trying to take advantage of you? Also, I talk about the 5 timeless foundations of success. Let’s get into it.

    • 23 min
    A Common Small-Business Lie

    A Common Small-Business Lie

    Building a successful local business is tough…even when you do everything right. If you are unknowingly lying to yourself…well…that makes building a successful local business is even more difficult.

    In this episode, I talk about a really common small-business lie that small-business owners often believe. I discuss why it’s a problem and what you should do about it. Let’s get into it.

    • 18 min
    Why Does God Make Us Wait?

    Why Does God Make Us Wait?

    Whether you are a Christian or not, growing a successful small business is difficult. Even when you do everything right, the process of growth usually takes longer than we all would like.

    In this episode, I talk about the importance of proper faith. I discuss one of the common reasons why God makes us wait. I also talk about the danger of unrealistic expectations. Let’s get into it.

    • 17 min

Customer Reviews

4.8 out of 5
10 Ratings

10 Ratings

Adrock04 ,

Jerry Will Wow You With His Insight

You're going to love the insight and perspective from Jerry's podcast. A genuine, humble, and honest guy who never ceases to provide wisdom and value with his advice.

Dr. Force ,

Super podcast

As always, Dr. Kennedy exceeds my expectations and then some.

- Dr. Force

CuttingEdge2 ,

Golden Rule

Being in business it is very easy to lose sight of right and wrong. Jerry helps you stay on purpose, and do what is right for you and your clientele.
He is always helpful, and very responsive if you have a question rattling around in your head.
Thanks Jerry!

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