84 episodes

The Hardscape Growth podcast is back with a brand new season, and this time we're focusing on the Hardscaper High Five.
Hosted by Alex Cadieux from Techo-Bloc, this season will break down the five core values that every successful hardscaper needs to focus on. With a new framework and theme to help compartmentalize the information and make it easier to digest, listeners will learn from industry veterans who have been through the ups and downs, made mistakes, and achieved success.

Hardscape Growth Hardscaper

    • Business
    • 5.0 • 40 Ratings

The Hardscape Growth podcast is back with a brand new season, and this time we're focusing on the Hardscaper High Five.
Hosted by Alex Cadieux from Techo-Bloc, this season will break down the five core values that every successful hardscaper needs to focus on. With a new framework and theme to help compartmentalize the information and make it easier to digest, listeners will learn from industry veterans who have been through the ups and downs, made mistakes, and achieved success.

    0$ to 5M$ in 12 Months! The Start of StoneCraft Designs

    0$ to 5M$ in 12 Months! The Start of StoneCraft Designs

    Rob Green, owner of StoneCraft Designs shares his journey of growing his hardscaping business from a shovel to $5 million in revenue in just 12 months.! He started the business with a simple website and a $200 Facebook ad, landing his first job without even owning a shovel. Rob tells us the importance of commitment to quality and customer education, which led to referrals and more opportunities. Even when facing challenges and losses, Rob's focus on the luxury market and leveraging his existing network helped him turn the business around.

    He also tells us why mentorship matters to him. In this conversation, Rob Green shares his journey in the hardscaping industry and the strategies he used to build a successful business. Rob shares insights on analyzing numbers, managing inventory, and building a strong brand.

    Takeaways


    Commitment to quality and customer education can set a business apart and lead to referrals and more opportunities.
    Challenges and losses are part of the journey, but they can be turned into positive learning experiences.
    Starting small and taking calculated risks can lead to significant growth in a short period of time.

    The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

    We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

    Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

    • 53 min
    Business Growth and Optimization with Creative by Nature

    Business Growth and Optimization with Creative by Nature

    In this week's episode, we have Johnathan and Dan, co-founders of Creative by Nature. The conversation discusses various topics related to hardscape business growth and optimization. They emphasize the importance of clear communication, setting expectations, and involving clients in the design process. They also discuss the relevance of understanding access, setbacks, and drainage in projects. The conversation highlights the role of support managers in bridging the gap between design and construction. Additionally, they discuss the significance of collaboration, culture, and processes in building a successful team and brand in a saturated market. The conversation covers various topics related to building a successful landscaping business, including the importance of building a strong team and brand, the value of storytelling and branding, the significance of design and personal experience, overcoming challenges and building relationships, the power of pivoting and collaboration, asking for help and networking, and embracing abundance and opportunities.

    Takeaways


    Building a strong team and showcasing their work can set your landscaping business apart from the competition.
    Branding and storytelling are essential for creating a unique identity and connecting with customers.
    Collaboration, networking, and asking for help can lead to new opportunities and growth.

    This episode was a live recording at our Hardscaper Summit in King of Prussia.

    • 59 min
    Setting Your Business for Growth with Creative Design & Maintenance

    Setting Your Business for Growth with Creative Design & Maintenance

    Justin Tal, owner of Creative Design and Maintenance, shares his journey from a maintenance company to a successful hardscaping business. He emphasizes the importance of communication with clients and implementing digital systems for project management. Justin discusses the significance of creating checklists and processes for efficient operations and scaling the business. He also highlights the role of financing in growing the business and the importance of a solid brand, website, and sales process. Justin concludes by emphasizing the value of targeting the right customers and analyzing marketing channels.


    Implement digital systems for communication and project management to improve efficiency and client satisfaction.


    Create checklists and processes to ensure consistency and streamline operations.


    Consider offering financing options to increase sales and attract more clients.


    Educate clients on the installation process and project costs to manage expectations and build trust.


    Target the right customers and analyze marketing channels to maximize the effectiveness of your advertising efforts.

    • 45 min
    Bold Lighting, a new face and design with new possibilities

    Bold Lighting, a new face and design with new possibilities

    In this episode, Alex and Lee discuss the impact of showcase events on business growth and the importance of bringing the team to these events. They also highlight the benefits of networking and the value of lighting in hardscape projects. Lee shares success stories and tips for selling lighting, emphasizing the importance of designs and visualizing the effects.

    They introduce Bold Lighting, a new brand that offers innovative lighting solutions with features like smart transformers and versatile zoning capabilities. Lee emphasizes Bold Pros' commitment to high-quality products and innovative solutions. He invites listeners to attend the Hardscape Show to see their new products firsthand.


    Showcase events provide valuable education, networking, and resources for contractors to grow their businesses.
    Networking with industry professionals and learning about new products and techniques is essential for business growth.
    Lighting is a crucial element in hardscape projects, creating ambiance, safety, and highlighting key features.
    Bold Lighting offers innovative lighting solutions with features like smart transformers and versatile zoning capabilities. Consider voltage drop when running multiple connections on a line.

    The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

    We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

    Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

    • 47 min
    Building a Successful Contracting Business with Mark from LMN

    Building a Successful Contracting Business with Mark from LMN

    In this week's episode of the Hardscape Growth show, we have Mark Bradley, CEO of LMN Landscape Management Network, shares insights on building a successful contracting business in the green industry. He emphasizes the importance of focusing on revenue per man hour and explains how it can drive profitability. Bradley also discusses the challenges of diversification and the need for businesses to stay focused on their core expertise. He highlights the role of fear in hindering business growth and provides strategies for overcoming it. Additionally, he emphasizes the significance of marketing investment and the opportunities and challenges in the industry's current landscape. In this conversation, Mark Bradley discusses considerations for exiting a business and the various options available. He highlights the importance of understanding the factors that affect valuation, such as the type of work and revenue volume.

    Key Takeaways


    Focus on revenue per man hour to drive profitability in the contracting business.
    Overcome fear by developing a clear financial plan and understanding your business's financials.
    Invest in marketing to attract the right customers and employees and continuously improve your business. When nearing the end of your career and considering an exit strategy, be aware of the different options available beyond industry consolidation and private equity.

    The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

    We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

    Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

    • 58 min
    Insights and Strategies with Cody from Pro Green Outdoors

    Insights and Strategies with Cody from Pro Green Outdoors

    In this conversation, Cody Cook from Pro Green Outdoors shares his experiences and insights in the hardscaping industry. He discusses the importance of attending trade shows and how it has helped his business grow. Cody also reflects on the success of 2023 and the role of marketing in attracting clients. He emphasizes the need for effective communication within the team and with clients. Cody shares his vision for the future, including building pools in-house and creating a showroom. He also highlights the significance of managing client expectations and lead time.

    In this conversation, Cody Cook from Pro Green shares insights on effective communication with clients, managing client expectations, guiding clients through the construction process, and the importance of consistency and persistence in business.

    Takeaways


    Attending trade shows can be a valuable marketing strategy for hardscaping businesses, allowing them to showcase their work and attract potential clients.
    Effective communication is crucial in running a successful business, both within the team and with clients.
    Planning and setting goals are essential for long-term business growth and success.
    Managing client expectations and providing clear timelines can help build trust and satisfaction.

    The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

    We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

    Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

    • 46 min

Customer Reviews

5.0 out of 5
40 Ratings

40 Ratings

Greenmonsterls ,

Useful and informative

Always something from Alex that can be implemented within your business for growth and improvement

GreggoPWN ,

They’re the best

Alex and the rest of the crew at Techo-Bloc are the real deal. They operate one of the largest, fastest growing, and wildly imaginative hardscape companies that exist. If you’re in the biz, and you’re not listening to this show - you’re only hurting yourself.

Bill Reed ,

Great start!

Enjoyed the first couple of episodes!

Top Podcasts In Business

The Dough
Lemonada Media
The Ramsey Show
Ramsey Network
REAL AF with Andy Frisella
Andy Frisella #100to0
Money Rehab with Nicole Lapin
Money News Network
Most Innovative Companies
Fast Company
The Diary Of A CEO with Steven Bartlett
DOAC

You Might Also Like

How to Hardscape
Michael Pletz
The Cost of Doing Business
Weston Zimmerman
Hardworking Happy Hour
Hardworking Happy Hour
The Mulder Life Podcast
Andy Mulder
Not Our Finest Hour
Not Our Finest Hour
Fullerton Unfiltered
Brian Fullerton