16 min

Reading the Tea Leaves - Bill Magnuson, 1 of 2 14 Minutes of SaaS - founder stories on business, tech and life

    • Entrepreneurship

"Fundamentally, this problem that we’re trying to solve which is; 'How do we understand people better while they’re interacting with the brand in order to, kind of, communicate with them in a way that’s more valuable to them?' That’s a fundamental human reality and it’s one that’s not tied to any particular generation of technology. And it’s also one that’s not tied to a category of business" Bill Magnuson, CEO & CoFounder of Braze

"Fundamentally, this problem that we’re trying to solve which is; 'How do we understand people better while they’re interacting with the brand in order to, kind of, communicate with them in a way that’s more valuable to them?' That’s a fundamental human reality and it’s one that’s not tied to any particular generation of technology. And it’s also one that’s not tied to a category of business" Bill Magnuson, CEO & CoFounder of Braze

16 min