190 episodes

How do I grow my business? How do I have time for my family and self? Am I really able to do this? Yes, yes you are. Welcome to the Real Biz Talk podcast where you will get guidance, support and direction to help you create a real business to have a real life. The biggest takeaway is how to strategically maneuver away from the “hustle to success” culture. Spending more resources of time, money and energy is not the way to create a real business AND have a real life at the same time. While Rachel understands why many think this is the only way to succeed - she is here to debunk this since she has done it over and over again! With quick episodes, Rachel Brenke brings you the tips, strategies and stories needed to implement the real business, real life mission. Rachel shares timeless strategies that she used to build multiple seven figure businesses in a variety of industries all while raising five kids, competing with Team USA and dealing with life. Along with the tell-all approach, she hosts industry leaders who will give you the “real talk” on creating, growing and running multi-million dollar businesses.Do you want to keep hustling with little return? Taking time and money away from self and family? Or do you want to step into a REAL BUSINESS to live your real life? Let’s do this! https://rachelbrenke.com

Real Biz Talk with Rachel Brenke Rachel Brenke

    • Business
    • 4.8 • 58 Ratings

How do I grow my business? How do I have time for my family and self? Am I really able to do this? Yes, yes you are. Welcome to the Real Biz Talk podcast where you will get guidance, support and direction to help you create a real business to have a real life. The biggest takeaway is how to strategically maneuver away from the “hustle to success” culture. Spending more resources of time, money and energy is not the way to create a real business AND have a real life at the same time. While Rachel understands why many think this is the only way to succeed - she is here to debunk this since she has done it over and over again! With quick episodes, Rachel Brenke brings you the tips, strategies and stories needed to implement the real business, real life mission. Rachel shares timeless strategies that she used to build multiple seven figure businesses in a variety of industries all while raising five kids, competing with Team USA and dealing with life. Along with the tell-all approach, she hosts industry leaders who will give you the “real talk” on creating, growing and running multi-million dollar businesses.Do you want to keep hustling with little return? Taking time and money away from self and family? Or do you want to step into a REAL BUSINESS to live your real life? Let’s do this! https://rachelbrenke.com

    4 Dream Client Tips with Tory Burch Speaker, Kia Young

    4 Dream Client Tips with Tory Burch Speaker, Kia Young

    Shewww, we packed A LOT into this podcast episode this week! Kia Young, speaker for the Tory Burch Foundation, joins in to chat about the challenges of being an entrepreneur, how marketing strategies have shifted, common mistakes entrepreneurs make, and the importance of an impact-driven mindset. Kia is a successful entrepreneur and an expert in designing and implementing sustainable marketing strategies and systems for companies, known for her no-nonsense approach to business and life. She brings so much to the table and today, she’s sharing the importance of building a community around you, along with other tips and wisdom to help you reach success in your biz.

    • 44 min
    Life is Not a Dress Rehearsal with Laura Cayouette

    Life is Not a Dress Rehearsal with Laura Cayouette

    Listeners may recognize our guest from over 60 roles on the big screen, playing alongside Leonardo DiCaprio in Quentin Tarantino’s Django Unchained, in the blockbuster film, Now You See Me, and on True Detective. But today, she’s here to talk about the eight books she has penned, and to share her unique story of entering the acting world before leveraging what she
    had learned to find entrepreneurial success. 

    Join us for some pearls of wisdom suited to actors, authors, and entrepreneurs, including what Laura would say to her younger self and why it’s so important to approach your work as an actor through a business lens. Laura shares the remarkable story of how she went from writing one book in twenty years, to writing four in five, along with why she aims to have ‘God’s eye view’.

    We discuss the one question entrepreneurs don’t ask, and how asking it can change everything, and Laura shares how her life has exceeded all the expectations she had as a young person. Press play to hear all this and more today. Thanks for tuning in!
    After Hours Entrepreneur: Your Guide to Profitable, 6-Figure YearsQuit your job. Make more money.Listen on: Apple Podcasts   Spotify

    • 42 min
    Keys to Up-Leveling Your Biz in 2022

    Keys to Up-Leveling Your Biz in 2022

    Whew! We are just into the new year and...well..it's been a doozy for many...not unlike the last few years.
    The thing is, every day we are not working ON our business (versus in) is a day we're losing out on advancement. Lost opportunities. Lost connection. Lost brand value built.
    However, I get it friend - the start of a new year can be exciting and intimidating - but I am here to help you. 
    If you are thinking of bypassing this episode, I want you to picture the movie Jerry Maguire when he's on the phone shouting "SHOW ME THE MONEY!" but instead I want you to shout SHOW ME THE XXXX. It can be money, more time, more clients, more life. Whatever you are craving for yourself right now.
    Overcoming these hurdles and implementing new practices can be daunting especially when you've been cobbling together a course here, a podcast there. This is why I'm getting very strategic on the episodes I'm bringing to you. They build on each other and have action items that WILL improve the trajectory of your business if you do the WORK.
    After Hours Entrepreneur: Your Guide to Profitable, 6-Figure YearsQuit your job. Make more money.Listen on: Apple Podcasts   Spotify

    • 40 min
    Quick Contracts Checklist for Virtual Fitness Biz [For Fitness Pros]

    Quick Contracts Checklist for Virtual Fitness Biz [For Fitness Pros]

    Running an online fitness business (whether as primary or a revenue stream) can be overwhelming with legalities, administration and content output.  However, the legalities shouldn’t be overwhelming - Rachel Brenke from FitLegally® has narrowed down the 3 main contract types you need to have to protect your fitness business
     
     www.fitlegally.com

    • 14 min
    Shifting The Money Risk To Clients during Covid [For Photogs]

    Shifting The Money Risk To Clients during Covid [For Photogs]

    The COVID-19 Virus has wreaked havoc on so many areas of our lives, especially our livelihoods in running a photography business. Now that we are over a year into this, many jurisdictions are open for photography, but that comes with its own host of issues. In this video, TheLawTog®- Rachel Brenke - talks about how to evaluate your existing contract for reschedule/cancellation provisions and a way to shift cancellation risks to client at this point in pandemic. 
     
    Newly released Client Acknowledgement of Risk Form >> https://thelawtogshop.com/products/covid-19-client-acknowledgement-of-cancellation-risk

    • 13 min
    Why to Leverage Commercial Licensing for Extra Income [For Photogs]

    Why to Leverage Commercial Licensing for Extra Income [For Photogs]

    I love helping other entrepreneurs.  Business to Business. . .YES, please!  I thrive off helping others get a piece of that entrepreneurship pie.  And this, this is why I love adding commercial photography into my business and why I think you should too. 
    As photographers, we know how important visual imagery is.  We are not just selling photography, but a feeling, the aesthetic, the image for the brand.  Many business owners are not embracing the importance of visual imagery, but most likely, they don’t know where to start.  My friend, this is where you come in.
    Let me break it down for you as to why I believe you can easily bring commercial photography to your biz and why you absolutely should.⠀⠀
    1. You already have clients. You may have a client (or two) that you take family photos for each year.  Maybe they’re a doctor, a lawyer, or a small shop owner.  Cross market!  They already know your work.  They already trust you with their personal photography needs.  Talk to them about what you could do for their business.  When you already have them in the door, they’re more likely to buy from you.
    2. You are an authority as a biz owner – you can guide them and be the go-to in commercial photography.  I know, I know – you’re thinking “I don’t want to be a coach”, but you already do this as a portrait photographer.  You’re already giving tips on style, locations, props, etc.  You have the knowledge to show business owners why photography and imagery is so important, what commercial licensing means, what to use or not to use on social, etc.  ⠀
    3. The potential income from commercial photography is HUGE!  You can charge more for copyright transfer, or an extensive commercial license.  Some business owners are just going to want all the things – well guess what – you get all the payment! 
    4. You already have the skills.  Product photography, headshots, marketing, etc.  These are things that you’ve already been doing all along in a round about way, i.e., think shoes, rings, flowers, setting up flat lays, etc. (wedding photographers) or appliances, furniture, etc., (real estate photographers).  You just haven’t been selling to vendors.  The market for this is huge and the possibilities are endless.⠀⠀⠀
    5. You should have multiple revenue streams.  If the last year and a half has taught us anything, it has proven that we need to have multiple avenues for income.  In a world where many were scrambling to supplement their lost income, those that already had other avenues were able to refocus their efforts.  Utilize the skills you already have and see there is more money to be made.
    So, there you have it.  This is your opportunity to stand out among other photographers simply by offering commercial photography, making more money and making an impact while you do it.

    • 14 min

Customer Reviews

4.8 out of 5
58 Ratings

58 Ratings

Lyndsey MacStink ,

Content you can trust!

Rachel is the real thing. She doesn’t mess around. No fluff just what you need it when you need it. In a world of never ending coaches and online “experts” - it’s hard to know who to trust. Rachel has proven her self both as an attorney and a business owner. Lover her, listen for sure!

Nathalie Gregg ,

Create Your Business Plan In 10 Minutes

Rachel has the unique ability to share a vast amount of resources in a blink of an eye! In this episode she drills the business plan down to 4 strategic points! I am looking forward to putting them into action and nailing 2021!!! #LeadLoudly Nathalie Gregg

Dustyoldbonez ,

Excellent Show!

I love this show because of Rachel’s energetic personality and because of all the amazing things I learn every time I listen. Rachel is so generous with her vast knowledge of the law and the business/entrepreneur landscape. Plus she delivers it in a way that is accessible, innovative and interesting. I feel like I’m getting a mini-MBA with every episode.

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