If you need advice on how to find and keep the right talent in the trucking industry, you have made it to the right place!
Recruit and Retain: Trucking Edition is all about developing the best practices and methods for finding talent and keeping it in the trucking industry.
Turnover can be almost 100% for many companies over the course of a few years which is ASTOUNDING! Yet the demand for employees in the trucking industry remains at an all time high. What is going wrong? Why is it so hard to find the right employee? And when you do, why is it so hard to keep them?
Chad Hendricks will be interviewing experts across the country to help you solve those problems and make your company more profitable and stable than it has ever been!
Episode 172 - How to Improve Quality of Leads, Recruiter Sales Skills & Driver Recruiting with Leah Shaver, Brad Jones & Beth Potratz at the Iowa Motor Truck Association
Should you include pay in your driver ads? How do you attract drivers who aren’t looking to change jobs? And how can you improve your recruiter’s sales skills to improve the quality of leads? These are just a few of the questions we explore with Leah Shaver, Brad Jones & Beth Potratz.
Should you put pay on your advert?
Why stock photos in ads don’t work
How to attract passive job seekers
Why pay isn’t a driver’s #1 motivator
How to improve your recruiter’s sales skills
Episode 171 - The Insider’s Guide to Driver Recruitment Marketing with Leah Shaver, Brad Jones & Beth Potratz at the Iowa Motor Truck Association
If you’ve been wondering what to put on your FB ads to catch a driver’s eye. If you’re not sure how to differentiate your carrier. Or if you have a very small marketing budget, then take advantage of not one, but three perspectives on how to up your marketing efforts.
How to write effective FB ads
The importance of language in marketing
Why you should highlight your internal core values in your ads
How to improve the quality of your leads
Marketing tips on a small budget
Episode 170 - The Importance of Pay & Culture with Leah Shaver, Brad Jones & Beth Potratz at the Iowa Motor Truck Association
Just how important are pay and company culture when recruiting and retaining drivers? Joining Chad to discuss these hot topics are Leah Shaver, President and CEO of the National Transportation Institute; Brad Jones, President and CEO of Saige Partners & Beth Potratz, CEO for Drive My Way.
Why consistent pay is essential
The lower the pay, the higher the turnover
High pay does not guarantee drivers
The driver/dispatcher relationship
What respect in the workplace looks like
Episode 169 - Why Improving Communications Helps Retain Drivers with Jordan Wagner & Tim Hindes
If you’re questioning what your carrier can do to attract & retain better drivers, focus your attention on communication problems. Don’t miss Jordan Wagner, founder of WJW Consulting, and Tim Hindes, former CEO of Stay Metrics, sharing their thoughts on this very topic.
What communication actually means
The different forms of driver communication
Importance of non verbal communication
Poor communication comes from the top down
How to train on communication and put it into practic
Episode 168 - Why Retention is the New Recruitment with Jeremy Reymer & Wendy Bartz
Don’t miss Jeremy Reymer, founder and CEO of CDL driver applicant tracking system, DriverReach, and Wendy Bartz, Director of Sales and Services at DriverReach, discuss how your carrier can solve its driver shortage issues on this week’s episode of Recruit and Retain.
How DriverReach can help your carrier
Why your carrier needs to invest in driver technology
How to appeal to drivers
Outside investment in trucking
Why you should invest in your recruiters
Create driver focused cont
Episode 167 - How the Trucking Industry & the Higher Education Industry Align
Don’t miss Joretta Nelson, vice chairman and owner of Credo, a company dedicated to improving the nature of education, share her higher education retention ideas on this week’s Recruit and Retain for how carriers can help drivers thrive and ultimately retain them.
Why retention in higher education is so complicated
How higher education and trucking align
The universal dilemma of retention
Why you want fulfilled human beings as drivers
What carriers can do to help drivers thrive
After one episode, this is a very valuable podcast as an insurance professional dealing with trucking companies!