37 min
Niche Sports Documentaries: B2B Marketing Lessons with Director of Content & Thought Leadership at Clari, Devin Reed Remarkable Marketing
-
- Marketing
Don’t try to sell your product. Sell your story.
Your audience mentally unsubscribes from you if you try too hard to just sell your product. Instead, tell a compelling story around the product that people will want to share with their friends.
That’s what we’re talking about in this episode with the help of special guest, Director of Content & Thought Leadership at Clari, Devin Reed. Together, we talk about creating a piece of fiction, painting a “before” and “after” picture, and including a moment that resonates emotionally with your audience in every piece of content.
Don’t try to sell your product. Sell your story.
Your audience mentally unsubscribes from you if you try too hard to just sell your product. Instead, tell a compelling story around the product that people will want to share with their friends.
That’s what we’re talking about in this episode with the help of special guest, Director of Content & Thought Leadership at Clari, Devin Reed. Together, we talk about creating a piece of fiction, painting a “before” and “after” picture, and including a moment that resonates emotionally with your audience in every piece of content.
37 min