39 min

[Replay] Seth Godin's Marketing Secrets to Changing The World Everyone Hates Marketers

    • Marketing

This is a replay of my second episode with Seth Godin.
We begin with the story of Ron Johnson and how his disastrous stint as CEO of JC Penney almost destroyed the chain. 
The reason behind this massive failure will give you the key to understanding your audience so you can change the world around you for the better.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links

This is a replay of my second episode with Seth Godin.
We begin with the story of Ron Johnson and how his disastrous stint as CEO of JC Penney almost destroyed the chain. 
The reason behind this massive failure will give you the key to understanding your audience so you can change the world around you for the better.
***
Tap on this link to access show notes+transcripts, join our private community of mavericks, or sign up to the newsletter: EveryoneHatesMarketers.com/links

39 min