The Morning Show Wisconsin Public Radio

The U.S. Census Bureau estimates more than one-quarter of American firms are family-owned. We examine the unique nature of these enterprises and hear from Wisconsin family business owners. Then, author and poet Cynthia Marie Hoffman discusses her new poetry book, “Exploding Head.”

We learn about a new class of drugs, including Ozempic and Wegovy, that aim to help a variety of health issues. Then, we talk with Mercury Stardust, known as the Trans Handy Ma’am on TikTok, about her new home maintenance book.

A new book from Ohio historian Steven Conn argues the image of wide, open spaces in rural America is romanticized and inaccurate. We discuss the book, “The Lies of the Land,” with Conn. Then, we examine the projected continued increases of car and home insurance rates.

We learn about the role of grandparents in addressing child care shortages. Then, we explore efforts to reduce smoking in Wisconsin. Then, the host of a podcast called “Big Sugar” discusses sugar production in the United States.

We examine the early years of Hubert Humphrey with roots in South Dakota, becoming Minneapolis’ mayor, and efforts to fight racism at the state and national level. Then, we discuss a special report on gun deaths in Wisconsin.

We talk with a leader and sponsor of Literacy Network about the organization’s legacy and its 50th anniversary this year. Then, a Wisconsin speech pathologist explains ways to treat vocal cord dysfunction. Then, a Michigan author discusses his latest book on travel highlights in the Upper Peninsula.