Welcome to the reThink Real Estate Podcast. We hope you'll hang out and listen in commercial-free as we dive into the raw life of building a business in real estate.
Our goal is to cover every day topics that impact the growing real estate agent and bring you interviews from some of the best minds the industry has to offer.
Our cast is a rag-tag group made up of independent real estate professionals with no national company affiliation. Our goal is to help shape a better real estate industry by getting agents to focus on their consumers above all else.
If you enjoy the show, please leave the reThink Real Estate podcast a review on your favorite app!
134 - Navigating Change in Your Business
We talk about change in this episode. There is no doubt that 2020 has been a year of changes, what with the pandemic and its challenges. Christian, Nate, and Chris share their insights on navigating change.
The following are some advice from Valerie Garcia, VP of Learning and Development in Realvolve and Firepoint:
Have a role for everyone on the team. Everyone must be crystal clear on what they must do and when. Put systems and processes in place before you need them and allow for growth and adjustment along the way. Plan
Some have an easier time coping with the changes brought about by the pandemic, but we have to make some changes to stay afloat sometimes. An easy trap to fall into is self-pity. Instead of moping around, we need to roll with the punches and embrace change.
Some good has come from the pandemic on the business side of things. Technological innovations make it easier to maintain a business during a time like this. We can have forms filled out remotely, for example. There is no changing the situation, but we can always shift our outlook. There may be more challenges in the future when this pandemic is over. It is survival of the fittest. Adapt to the changes or lag.
Change is a massive part of the business. Nobody wants to be that person who is stuck in their ways, and the best way to learn how to change is through others. A person on our side who can spot flaws and ask questions, whether we agree with them or not, can give us a new perspective on how to go about making changes.
We need to be proactive and be ready for whatever outcome, whether good or bad. Learn from mistakes and do better the next time around. Doing open houses and reaching out is going to be different as we advance.
Peers, colleagues, and online groups are an invaluable resource for business strategies. There is no shame in taking and adapting someone's ideas for our purposes because everyone is learning to adjust.
You have to expand your horizons and think outside the box as well. To bring it back to the episode's topic, try not to be bogged down with the usual thinking way. Be flexible, humble, and do what is necessary to make your business better. Do not be afraid to change if it means coming out the other side. Think of making significant changes as evolution instead of thinking of it as a failure. People who criticize you for changing do not understand what it takes to survive. Pay them no mind. Those who can adapt are more likely to survive the highly competitive real estate market.
Walking the road less traveled and doing your own thing may be conflicting advice, but the herd is probably going in the wrong direction.
There is no dancing around the fact that change is a tough thing. You, as a broker, do not have the time to deal with negativity from other people. Focus on what you need to do to keep up with all the changes happening around you. Evolve, roll with the punches, and embrace change. Block critics out and only listen to the people who want success for you. Be proactive and be ready for your plans to succeed or even fail. Take inspiration from what others are doing or do something different. Be flexible in your methods and humble yourself. Your perspective will determine your path.
So stay tuned, and I hope you learned something from this episode of Rethink Real Estate!
133 - Planning for a Better 2021
Today, we're talking about how to take your business to new levels by using a formal business plan.
When you fail to plan, you plan to fail. A business plan is a great start but it's what you do after you plan that ensures your success. A good business plan makes your goals visible
Learn more at Realvolve.com/rethink
We are talking about Business Planning in 2021. We had a heck of a year this year. and now we're focused on how we're going to improve our operations to make 2021 our best year yet.
Planning is a huge part of what we do. If you're at a brokerage and they don't offer you some type of business planning or help for business planning for this coming year, leave because they're failing you. We all need goals, we all need some kind of light to guide us in our business.
Whatever it is that you create, you have to reference it and it's got to be simple enough that it is actionable. The issue here is, most business plans go deep but they are hard to take action in the day-to-day.
Some effective ways for planning business involves:
breaking things down into very small tasks use a timeline to map out when in the year you're working on projects keep detailed numbers (track everything)
So stay tuned! We are so excited to let you know how we plan our business for the next year!
132 - How to Generate Leads
Listen now to learn how to bring leads into your business today. Lead generation is complex and multifaceted. In this episode, we discuss different sources of leads and how to bring them all into play to increase your bottom line.
131 - Segment Smart
In today's episode, we discuss how marketing to your existing database can be far more effective than spending lots of money on lead generation. Effective database management involves sending messages that are applicable to their needs, so we dive into ways to segment your database. We also share ideas that have worked for us in our business to build relationships and keep our past clients engaged.
Check our more great tips about segmenting your business at realvolve.com/rethink.
130 - James Dwiggins
James Dwiggins is the CEO and Founder of NextHome. In today's interview, James dives into the vision, mission, and success stories behind the fastest growing real estate franchise in the United States. Further, he shares how the marriage of technology, agents, and consumers can win when implemented properly.
James discusses how going against the grain is attracting agents and driving performance. Technology plays a pivotal role in how NextHome works with their agents, so we dive into talking about tech and how tech can enable today's agents to win.
To learn more about NextHome visit www.nexthome.com
129 - Communicating via Email
We live by email, so we need to think about how our emails come across. Val @ Realvolve has some great tips for formatting an email to get action from someone.
Nathan, Chris, and Christian discuss their preferences for communication.
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Entertaining and Informative
Want to learn about real estate in the real world? Look no further.
Get practical advice to create a real estate practice unique to your needs with this podcast. There are many different guests on the show, and stories to inspire your real estate business.
A Must Listen
Very informative for anyone in the real estate business. Looking forward to the next one.
Current, hip and up to date. Loved what I have heard so far.