Revenue Creator Podcast

RevGenius
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Jared Robin sits down with the people building revenue right now. Founders, CROs, and GTM operators walk through the exact plays behind their numbers, from AI operating systems that run half the work to event strategies that pay for themselves before the plane takes off. From RevGenius, a community of 100,000+ revenue creators.

Episodes

  1. Aug 28

    Mason Cosby on Making Events ROI Positive

    Mason Cosby runs Scrappy ABM. This year he spent $30-40K across 14 events and averaged eight opportunities from each one. In this conversation with Jared Robin, he breaks down the five audiences you can reach before an event starts, none of which require anything from the organizer. He also explains why 78% of ABM programs failing made him stop hiring people with ABM experience. Subscribe for conversations with the operators building modern revenue teams.

    Mason Cosby on Making Events ROI Positive
  • 1 Episode

About

Jared Robin sits down with the people building revenue right now. Founders, CROs, and GTM operators walk through the exact plays behind their numbers, from AI operating systems that run half the work to event strategies that pay for themselves before the plane takes off. From RevGenius, a community of 100,000+ revenue creators.

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