RevOps Champions

Denamico
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Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis. 

  1. 116 | The Resilience Roadmap: Crisis-Tested Frameworks for High-Pressure Execution | Dave Sanderson

    MAY 13

    116 | The Resilience Roadmap: Crisis-Tested Frameworks for High-Pressure Execution | Dave Sanderson

    Dave Sanderson, the last passenger off US Airways Flight 1549, known as the Miracle on the Hudson, brings 37 years of sales leadership and hard-earned crisis experience to a conversation with Brendon Dennewill about what it actually takes to build resilient teams and make decisions under pressure. From the ASSESS Framework and the A-to-I Affinity Model to the VCR leadership structure developed with Chad Jenkins, Dave unpacks the systems that separate leaders who hold the line from those who collapse when pressure compounds. If your organization is navigating uncertainty, low trust, or execution breakdown, this episode is the blueprint you didn't know you needed. What You'll Learn Why trust outranks competence in high-stakes hiringThe three levers for managing your mental state under pressureCaptain Sullenberger's unique ability, and what it means for your teamThe VCR Framework: Vision, Capability, ReachHow the ASSESS Framework works in real-time crisis decisionsThe A-to-I model: Access to Influence to AffinityWhy "proximity is power" is your fastest path to growth Resources Mentioned Resilience Partners Group"Moments Matter" by Dave Sanderson "Never Split the Difference" by Chris Voss "Selling in a Post-Trust World" by Larry Levine Tom Hopkins"The Five Dysfunctions of a Team" by Patrick Lencioni  ASSESS frameworkIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    48 min
  2. 115 | Lead the Market or Lose It: Radical Transparency in the AI Era | Marcus Sheridan

    MAY 6

    115 | Lead the Market or Lose It: Radical Transparency in the AI Era | Marcus Sheridan

    Marcus Sheridan, author of They Ask You Answer, a partner at IMPACT and the co-founder of several forward-thinking tech and consulting companies, including PriceGuide, AI Trust Signals, and Question First Group, joins Brendon Dennewill to challenge why B2B companies still refuse to talk about pricing, even when the data is overwhelming. Marcus breaks down how AI-powered agents are about to reshape the buyer journey entirely, and why brands that withhold pricing information will be algorithmically penalized within 18 months. If your franchise, dealership network, or multi-location brand is watching leads slow down and ad spend climb, this episode is a direct explanation of why, and what to do about it. What You'll Learn Why $35M came from one 45-minute articleThe AI agent behavior reshaping how buyers searchWhat Google's 'Have AI Check Prices' feature signalsHow pricing estimators 3x organic leads instantlyWhen franchisors must stop asking for buy-inWhy sunk cost fallacy is killing franchise brandsThe 3% sales habit that builds immediate trustResources Mentioned They Ask You Answer by Marcus SheridanEndless Customers by Marcus Sheridan PriceGuide.aiAI Trust SignalsQuestion First GroupMarcusSheridan.com Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    44 min
  3. 114 | The Franchise Fix: Mastering Unit-Level Economics and Leadership Systems | Aicha Bascaro

    APR 21

    114 | The Franchise Fix: Mastering Unit-Level Economics and Leadership Systems | Aicha Bascaro

    Aicha Bascaro, CEO and Founder of the American Franchise Academy, joins host Brendon Dennewill to challenge the assumption that a successful single-unit operator is ready to scale. Drawing on 35+ years across Domino's, Popeyes, and Olive Garden, Aicha breaks down the four business systems every franchisee must build before adding a second location, and why skipping them creates what she calls "the hell zone." From unit economics and P&L literacy to the pod-based growth model and the CRM gap in service-based franchises, this conversation is a masterclass in operational architecture for anyone building a multi-unit enterprise. What You’ll Learn Transition from operator "doer" to visionary "leader" skills.Navigate the "Hell Zone" of multi-unit scaling successfully.Master the four critical buckets of business systems.Understand joint employer liability’s impact on franchise training.Optimize unit economics through rigorous weekly KPI dashboards.Leverage AI agents to enhance 24/7 lead management.Resources Mentioned The Franchise Fix by Aicha BascaroAmerican Franchise Academy (AFA) International Franchise Association (IFA) HubSpot CRMIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    55 min
  4. 113 | Cult Brands, Identity, and AI Intuition: How Franchise Brands Break Through | Ingrid Schneider

    APR 15

    113 | Cult Brands, Identity, and AI Intuition: How Franchise Brands Break Through | Ingrid Schneider

    Ingrid Schneider, Founder and CEO of Stay In Your Lane and Train In Your Lane, joins Brendon Dennewill to challenge how franchise brands approach AI adoption, brand identity, and scaling past the critical 30-unit ceiling. Drawing from years of fractional C-suite work across franchise and multi-location systems, Ingrid unpacks why companies that skip education and jump straight to implementation almost always fail, and what a smarter, more human path to AI transformation actually looks like. If your franchise brand is stalled, scaling, or just starting to explore AI, this conversation reframes the entire conversation. What You'll Learn The franchise growth wall at 30 unitsMarketing problem vs. identity problemThe education-first framework for AI adoptionAI intuition as a core team skillCult brand philosophy at the local levelWriting AI policies that feel like permission slips  Resources Mentioned Train In Your LaneStay In Your Lane HubSpot  AI ROI CalculatorFigmaInternational Franchise Association (IFA) Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    47 min
  5. 112 | The Franchise Systems Behind The Back Nine Golf's Growth to 160+ Locations | Brady Carlsen

    APR 7

    112 | The Franchise Systems Behind The Back Nine Golf's Growth to 160+ Locations | Brady Carlsen

    Brady Carlsen didn't set out to build one of the fastest-growing franchise brands in the country, he walked in as a customer and spotted what insiders couldn't see. As Co-Founder and COO of The Back Nine Golf, Brady shares how a deliberate "less is more" philosophy, no food, no staff, no complexity, became the engine behind 160+ locations and 300 in the pipeline. For franchise operators and RevOps leaders managing distributed networks, this episode is a masterclass in building revenue systems that scale without you in the room. What You'll Learn Why eliminating staffing costs, not adding revenue streams, was the key unlock to Back Nine Golf's franchise modelHow building proprietary software from day one gave The Back Nine Golf the automation and vendor flexibility that off-the-shelf tools couldn'tThe "Rule of 3 and 10", what breaks at each growth stage and how to anticipate it before it spreads across your networkWhy marketing asset delivery (not the product itself) became the first major operational bottleneck at scaleHow The Back Nine Golf's Brand Development Council keeps 160+ franchisees aligned without top-down mandatesThe one thing Brady would build earlier: a disciplined marketing system, and why it matters more than the product at scale Resources Mentioned The Back Nine Golf  IFA (International Franchise Association)Franchise Operations ManualIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    43 min
  6. 111 | From Growth to Scale: How Smart Franchisors Build Systems That Last | John Francis

    APR 1

    111 | From Growth to Scale: How Smart Franchisors Build Systems That Last | John Francis

    John Francis, "Johnny Franchise", has seen franchising from every angle: franchisee, franchisor, multi-unit owner, and now strategic advisor to over 50 brands. In this conversation with Brendon Dennewill, John cuts through the AI excitement with two questions every franchisor board should be asking, and most aren't. What you'll hear isn't just about technology. It's about what actually drives performance at scale: clear leadership, franchisee trust, and the discipline to focus on what really matters. If you're building a franchise system, or helping one grow, this one's worth your time. What You'll Learn The two AI questions every board should be asking, and why most leadership teams can't answer them yetWhy growing and scaling aren't the same thing, and what breaks when you confuse the twoHow franchisee due diligence failures keep showing up as the root cause of underperformance across entire systemsWhy structured communication, not good intentions, is what keeps franchisors and franchisees aligned during rapid growthHow accountability, not strategy, is the real differentiator between high-performing and stagnant franchise organizationsWhy the best AI opportunity in franchising right now is repackaging what's already working, not building something new Resources Mentioned IFA (International Franchise Association)Multi-Unit Franchising Conference Franchise Advisory CouncilsFranchise Mastermind Advisory Board ConsultingIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    43 min
  7. 110 | The Activation Gap: Turning Positioning Into Pipeline | Rob Wormley

    MAR 11

    110 | The Activation Gap: Turning Positioning Into Pipeline | Rob Wormley

    Rob Wormley, Founder of WG and Groundcrew Partners, joins Brendon Dennewill to expose the gap most companies never talk about, the distance between a polished positioning strategy and actual revenue execution. Whether you're running a SaaS startup or a home services franchise, the problem is the same: great frameworks gathering dust in Google Drive while pipeline stalls. Rob shares how he helps leadership teams cut through the noise, pick the right 90-day plays, and build messaging that creates urgency, not just awareness.  What You'll Learn Why positioning is an operational imperative, not a marketing problem, and who should actually own itHow the strategy-to-activation gap silently kills revenue in both tech startups and franchise businessesThe inverted funnel framework Rob uses to move from brand identity → market strategy → 90-day tactical executionWhy AI-generated messaging creates a "same data, same output" commoditization trap, and the human layer that fixes itHow home service franchises can use AI phone assistants to capture revenue they're currently leaving on the tableThe messaging audit every leadership team should run this quarter before spending another dollar on campaignsResources Mentioned WG Groundcrew PartnersChatGPT / Claude / Gemini Google Business ProfileZapposIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    38 min
  8. From MQLs to Revenue: How to Fix Marketing and Sales Misalignment | Ryan Gunn

    MAR 4

    From MQLs to Revenue: How to Fix Marketing and Sales Misalignment | Ryan Gunn

    Ryan Gunn, Founder & Chief Education Officer of Attribution Academy, joins host Brendon Dennewill to unpack why most companies are still getting attribution wrong, and what to do about it. They cover the real roots of sales and marketing misalignment, why chasing MQLs can work against your goals, and how to build an attribution system that drives better decisions instead of interdepartmental conflict. Ryan also shares how AI-powered call transcripts are one of the most underutilized tools in a modern RevOps stack. If you're a founder, revenue leader, or marketing ops pro ready to build trust in your data and get your go-to-market teams aligned, this one's for you. What You’ll Learn Why attribution should create clarity, not competition between teamsThe shift from vanity metrics to revenue-based thinkingHow incentives quietly shape (or sabotage) alignmentThe role leadership plays in unifying go-to-market teamsWhy simple attribution often outperforms complex modelsHow AI and clean data are reshaping revenue decision-makingResources Mentioned Attribution AcademyAttribution Mastery Certification Hubsessed.io Partner Playbook Podcast  HubSpot Breeze Ask Elephant FathomIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    40 min
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Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis. 

Information

  • Creator
    Denamico
  • Years Active
    2021 - 2026
  • Episodes
    117
  • Rating
    Clean
  • Copyright
    © 2026 RevOps Champions
  • Show Website
    RevOps Champions