RevOps Champions

Denamico

Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis. 

  1. 1h ago

    132 | Where Franchise Systems Break: The Real Numbers Behind Every Growth Stall

    In this episode of RevOps Champions, host Brendon Dennewill explores the breaking points that emerge as franchise brands move from early growth into true scale. After asking nearly every guest over the past 18 months where franchise systems begin to buckle, Brendon uncovers a striking pattern: growth itself isn't the problem, the failure to evolve alongside growth is. From emerging brands struggling in the 30 to 40 unit range to the much larger challenge of reaching 100+ open locations, franchise leaders and industry experts share what actually breaks first, and what successful brands do differently. Ultimately, the episode delivers one powerful takeaway: the brands that survive scale are the ones that take people, process, and data as seriously as they take growth. Technology can accelerate that foundation, but sustainable franchise growth requires the right systems, the right leadership, and a strong partnership with franchisees. What You'll Learn The exact unit count where systems start to breakWhy "what got you here" won't get you furtherThe most valuable asset franchisors consistently undervalueThe hidden expense buried in every P&L lineWhy AI can't fix a process that was never AI's problemThe two board-level questions every AI spend should answerWhat "growing fat before tall" actually meansResources Mentioned What Got You Here Won't Get You There by Marshall Goldsmith FDD (Franchise Disclosure Document) Franchisee/FBC Support Ratios Brand Development Council model Royalty Self-Sufficiency BenchmarkFeatured Guests: John Francis, Franchise Expert, Next Level Franchise IncBrady Carlsen, COO, The Back Nine GolfApril Porter, Founder @ Secretsos™ Scott Thompson, CEO, Your Future FranchiseBrian Schnell, Partner and Chair of Franchise Practice, Faegre Drinker Aicha Bascaro, Founder & CEO, American Franchise Academy Michael Iannuzzi, Partner - Franchise Practice Leader, Citrin Cooperman Ingrid Schneider, Founder, Stay in Your Lane + Train in Your Lane Max Emma, CEO & Chief Bookkeeping Officer, BooXkeeping Corp.Keith Gerson , President & CEO, Gerson Advisory ServicesNick Powills, CEO & Managing Partner, MainlandDoug Imholte, Franchise Programs Group-Practice Leader, Marsh McLennan AgencyLuke Carlson, CEO, Discover Strength Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

  2. Sep 2

    131 | Outgrowing the Corner Office: Leadership at the Ceilings of Complexity | Brittany Anderson

    In this episode of the RevOps Champions Podcast, host Brendon Dennewill talks with Brittany Anderson, entrepreneur, business strategist, and co-founder of AlignPS, about why growth stalls are rarely a technology problem. Brittany helped scale a financial planning firm through years of expansion before its 2024 acquisition, and she argues that companies hit "ceilings of complexity" when leadership, communication, and structure stop keeping pace with the business itself, a theme she now helps founders and leadership teams work through every day. Brittany shares the early warning signs of a misaligned team, the risk of leaders who stay in a role too long, and why matching people to their true strengths matters more than promoting whoever performed best last quarter. She also connects these ideas to today's biggest leadership test: adopting AI with intention and empathy instead of fear. RevOps leaders, founders, executives, and franchise leadership teams navigating a growth transition will find a practical lens here for diagnosing whether their next bottleneck is really about people, not process or platform. What You'll Learn Why growth stalls even with great products and strong demandThe "ceilings of complexity" that trip up every fast-growing businessHow to spot early warning signs of leadership misalignmentWhy staying in a role too long turns leaders into bottlenecksHow to match people to their true strengths, not just their titlesWhat "Who Not How" looks like inside a scaling organizationWhy leading through AI adoption starts with intention, not fearResources Mentioned AlignPSThe TrailblazeHers "Who Not How" by Dan SullivanStrategic Coach: Business Coaching For EntrepreneursGenius Network® | Joe Polish's Elite Entrepreneur NetworkIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    131 | Outgrowing the Corner Office: Leadership at the Ceilings of Complexity | Brittany Anderson
  3. Aug 27

    130 | From Data to Decisions: Building the Self-Multiplying Business | Peter Caputa

    Peter Caputa, CEO of Databox and the architect behind HubSpot's legendary partner ecosystem, returns to unpack why having more data has not made decision-making any easier, and what it actually takes to close that gap.  Brendon and Pete dig into the four pillars of revenue operations, why franchise systems are uniquely positioned to win with AI, and how the most forward-thinking organizations are moving from dashboards to autonomous, self-correcting business systems.  If you're a RevOps leader, franchise executive, or operator trying to turn data into a competitive advantage, this episode reframes what's now possible. What You'll Learn Why more data doesn't automatically mean better decisionsThe four pillars of RevOps: people, process, data, technologyWhat anomaly detection can do for multi-location brandsHow to daisy-chain processes into a scalable systemThe franchise visibility gap and how to close itWriting down processes before automating themWhy AI makes this a bigger shift than the internetResources Mentioned Databox"The Cold Start Problem" — Andrew Chen Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    130 | From Data to Decisions: Building the Self-Multiplying Business | Peter Caputa
  4. Aug 19

    129 | The Franchise Intelligence Gap: Why Mindset Beats Multi-Unit Growth | April Porter

    April Porter, attorney-turned-multi-unit franchise owner and Founder of Secret Sauce and FranchiseVault.ai, reveals why most franchise systems don't have a technology problem, they have a leadership problem. She unpacks the psychological programming that keeps 81% of franchisees stuck at a single unit, the ethics gap she's calling out inside franchisor advisory councils, and why rushing AI adoption before fixing people and processes only accelerates the chaos already in your business. What You'll Learn Why 81% of franchisees never scale past one unitThe psychological programming blocking business owner mindsetWhat "franchise intelligence gap" really meansWhy AI adoption without process just amplifies chaosThe vacation test that reveals if you're AI-readyWhy founders' egos quietly kill franchise brandsHow to spot misaligned incentives in franchise salesThe one thing franchisors should admit they don't provideResources Mentioned Secretsos™ FranchiseVault.ai IFA (International Franchise Association) FAC (Franchise Advisory Council) FDD (Franchise Disclosure Document)Ask April Porter Chick-fil-A's operator model  Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    129 | The Franchise Intelligence Gap: Why Mindset Beats Multi-Unit Growth | April Porter
  5. Aug 12

    128 | The FDD Blind Spot: What Top Franchise Brands Do Differently | Keith Gerson

    Keith Gerson, CFE, Founder and CEO of Gerson Advisory Services and former President of FranConnect, has advised over 1,500 franchise brands across 50+ years. He joins Brendon Dennewill to unpack why royalty architecture, franchisee coaching, and FDD analysis matter more than dashboards, and why the most profitable franchisees are often the most frustrated ones. A candid look at what actually separates franchise systems that scale from those that stall.  What You'll Learn Why unit-level profitability predicts franchise successThe FDD's hidden competitive intelligence goldmineRoyalty structures that reward growth, not punish itWhy your best franchisees may be the unhappiestThe real difference between coaching and inspectingInflection points every scaling franchise system hitsWhere AI actually earns its keep in franchisingWhy dashboards rarely change franchisee behavior  Resources Mentioned Gerson Advisory Services FranConnect  Franchise Disclosure Document (FDD) Competitive Analysis & Strategy Reports Franchise Sales Index Report  Mrs. Fields Cookies "Singing, Selling, and Sampling" hiring framework  Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    128 | The FDD Blind Spot: What Top Franchise Brands Do Differently | Keith Gerson
  6. Aug 5

    127 | From Franchisee to Trusted Advisor: The Hidden Cost of Scaling Too Fast | Doug Imholte

    Doug Imholte, Franchise Programs Practice Leader at Marsh McLennan Agency and a former franchisee turned trusted advisor, unpacks why so many franchise brands stall between 30 and 40 units, and it's rarely the concept that's broken. From misaligned franchisor-franchisee KPIs to the overlooked link between risk management and growth, Doug reveals what separates brands that scale responsibly from those that just scale fast. If you're building revenue systems for a franchise network, this conversation on unit economics, brand standards, and total cost of risk will change how you think about your next growth stage. What You'll Learn Why growth alone isn't the answerThe real reason brands stall at 40 unitsHow franchisor and franchisee KPIs conflictWhat "total cost of risk" actually meansWhy cheap insurance costs more laterThe four pillars behind scalable systemsHow to keep culture intact through growthWhy brand standards make or break trustResources Mentioned Franchise Disclosure Document (FDD) Franchisors Errors & Omissions Coverage Total Cost of Risk (TCOR)  Ready, Fire, Aim Leadership Philosophy  HubSpot Royalty Self-Sufficiency Benchmark Franchise Update Media IFA Franchise Summit Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    127 | From Franchisee to Trusted Advisor: The Hidden Cost of Scaling Too Fast | Doug Imholte
  7. Jul 29

    126 | Franchise Performance Intelligence: Unlocking the Next Stage of Network Scale | Kristin Dennewill

    Every franchise brand hits a point where the playbook that got them to 100 locations quietly stops working, and most leaders don't see it coming. Kristin Dennewill of Denamico joins Brendon to unpack the four hidden stall points (visibility, attribution, intelligence, and development) that quietly cap franchise growth, and why the fix isn't another tool, but a rebuilt revenue operating system. She shares real numbers from clients running 800+ locations, and what changes when franchise data finally lives in one place. What You'll Learn Why growth playbooks expire at scaleThe four hidden franchise stall pointsLeading vs. lagging indicators, explainedWhat "franchise performance intelligence" really meansWhy RevOps is a system, not a projectWhere CEOs, CMOs, and COOs feel the gap differentlyReal hour-savings from a single source of truthHow AI will predict franchisee success Resources Mentioned Denamico Franchise Growth PlaybookHubSpotRevOps Champions PodcastIs your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    126 | Franchise Performance Intelligence: Unlocking the Next Stage of Network Scale | Kristin Dennewill
  8. Jul 22

    125 | Specialization Wins: Why Industry Expertise Beats Platform Proficiency | Bryan Byler

    Bryan Byler, revenue operations leader at 4CAST GTM and former CRO/COO at Aptitude 8, joins Brendon to unpack why misalignment, not missing technology, is what quietly stalls revenue teams as they scale. Comparing notes across the franchise and healthcare industries, they dig into why "people before process" still beats every CRM decision, and how AI is reshaping buyer confidence in implementation partners. Expect a candid take on quotas, compelling events, and the real reason specialization now wins deals over platform expertise alone. What You'll Learn Why alignment beats a perfect strategyThe real trigger for a CRM upgradeHow to build process without bureaucracySetting quotas your team can actually hitWhy industry specialization now wins dealsWhat AI means for implementation riskThe "but why" test for adoptionWhen Excel finally becomes a liability Resources Mentioned HubSpot Salesforce Clay Zoho Monday.com Claude, ChatGPT, Gemini  Excel / Google Sheets  4CAST GTM Aptitude 8  Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you’ll see:  Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it’s not)Let's Connect Subscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!

    125 | Specialization Wins: Why Industry Expertise Beats Platform Proficiency | Bryan Byler

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About

Why is it that some companies scale faster and more efficiently than others, when they have access to the same resources as everyone else? Funding, head count, resources––these things don’t guarantee success in any business. So, what is it that separates the companies that scale efficiently from the ones that struggle to get off the ground? On RevOps Champions, we talk with some of the brightest minds in B2B leadership to answer this very question. Tune in for insights and tips on how to align your people, streamline your processes, trust your data, and leverage technology to grow your business.This podcast is hosted by Brendon Dennewill, CEO and Co-founder of Denamico, a Diamond HubSpot Solutions Partner and technology consulting firm based in Minneapolis.