Rising Entrepreneurs Podcast RISE25 MEDIA

Amit Oestreicher is the Founder and CEO of g-nie, a SaaS platform for flexible workforce management. He is also the Founder and CEO of Xtras, Israel’s largest on-demand workforce platform. With over 10 years of experience as a solopreneur, Amit has built and scaled both software platforms using his skills in product design and development, marketing, and sales. He is an expert and leader in the on-demand staffing and gig economy space and a member of the Entrepreneurs’ Organization Israel Chapter. 
In this episode… The staffing and recruitment industry experienced significant losses during the pandemic, with agencies unable to fill crucial roles for companies. However, this calamity facilitated new opportunities for industry growth as staffing agencies began leveraging technology to recruit flexible, global talent. Learn how an Israeli businessman developed innovative software to fulfill widespread workforce demands.
After losing clients during the pandemic, software entrepreneur Amit Oestreicher observed workers’ increasing demands to dictate their work styles. In response, he built workforce management platforms allowing businesses to employ global candidates for on-demand positions. With comprehensive software solutions customized for company and talent needs, candidates gain job security by working for multiple employers, and businesses can fill full-time and part-time positions. When you diversify your talent base to accommodate flexibility, you can cultivate an empathetic culture for increased retention.
In today’s episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Amit Oestreicher, the Founder and CEO of g-nie and Xtras, to talk about workforce management software. Amit shares his pricing model and hiring process, how he pivoted after losing clients, and how he rebuilt his businesses after the Hamas-led attack.

Michael Korn is the Founder and Inventor of KwickScreen, a company specializing in healthcare furniture and interiors. KwickScreen has revolutionized the concept of hospital dividers by introducing a hygienic, portable, and sustainable alternative to disposable curtains to create private and safe spaces for patients in various healthcare settings.
Under Michael's leadership, KwickScreen has emerged as a pioneering solution, supplying over 250 hospitals in 15 countries. His work has been recognized with several accolades, including the James Dyson and the Lloyds Enterprise awards. In addition to his role at KwickScreen, Michael is the Founder of Neurodiverse Works, a consultancy and technology firm dedicated to supporting neurodivergent individuals in the workplace.
In this episode… How does one entrepreneur's journey in healthcare innovation intersect with a deep commitment to neurodiversity? Can the challenges of designing hospital spaces inspire a broader conversation about inclusive workplaces?
Michael Korn, an accomplished inventor and entrepreneur, emphasizes that the key to success in both healthcare innovation and promoting neurodiversity lies in understanding and addressing specific needs. In healthcare, this means creating solutions that enhance patient privacy, contribute to infection control, and improve overall hospital efficiency. For neurodiversity, it involves recognizing the unique strengths and requirements of neurodivergent individuals and creating environments that celebrate and leverage these differences. His approach underlines the importance of empathy, tailored design, and inclusive thinking in driving meaningful change and innovation.
In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz speaks with Michael Korn, Founder and Inventor of KwickScreen, about his trailblazing journey in healthcare innovation and his advocacy for neurodiversity. They delve into the development and impact of KwickScreen, its growth amidst the pandemic, and the inception of Neurodiverse Works, highlighting the importance of inclusivity and innovation in today's entrepreneurial landscape.

Kenny Schiff is the Director of Analytics at Lone Star Communications, a Texas-based healthcare solutions company specializing in developing emergency response systems, automated patient tracking systems, and other life safety solutions. He founded CareSight in 2016, an analytics-as-a-service platform designed to enhance hospital operations through advanced data analysis. Lone Star uses CareSight's analytics to securely extract data from multiple device types into a unified environment to correlate, analyze, and report across a wide variety of systems.
With over 25 years of experience in the healthcare industry, Kenny has developed a deep understanding of the sector's challenges and opportunities, navigating significant industry shifts. He is recognized for his work with notable organizations like Rauland-Borg, Vocera Communications, Ascom, and Connexall.
In this episode… Can a tech-driven healthcare business not only survive but thrive during a global pandemic? What does it take to navigate the complex and rapidly changing landscape of healthcare technology, particularly when faced with unprecedented challenges?
In light of recent events, the ability to swiftly adapt and form strategic partnerships is crucial for the success of healthcare technology entrepreneurs, according to Kenny Schiff, a seasoned expert in the field. Kenny stresses the importance of bridging the gap between innovative technological solutions and practical, customer-centric services, particularly during times of crisis. By doing so, healthcare entrepreneurs can effectively meet the needs of patients and healthcare providers alike.
In this episode of the Rising Entrepreneurs Podcast, John Corcoran is joined by Kenny Schiff, Director of Analytics at Lone Star Communications and Founder of CareSight, to discuss scaling a tech-driven healthcare business. They explore Kenny's journey of navigating industry changes and running a company during significant industry shifts like Obamacare and the pandemic.

Cameron Heffernan is the Chief Marketing Officer at Your B2B Marketing, a globally focused strategic marketing agency. With a rich background as a serial entrepreneur, Cameron's career spans three continents, reflecting a diverse and expansive professional journey. He is recognized for launching a seven-figure marketing agency that caters to a wide range of clients across the globe. His expertise lies in helping companies articulate their value proposition effectively, supporting their growth, and assisting them in entering new markets.
In this episode… Leveraging the expertise and nuances of local markets can be a game-changer in global business growth. But how exactly does one tap into this wealth of localized knowledge to expand successfully on an international scale?
According to Cameron Heffernan, a seasoned global entrepreneur, the key lies in understanding and adapting to the unique cultural and business landscapes of each market. Businesses can significantly enhance their global reach and effectiveness by utilizing a strategy that respects and integrates local insights. Cameron emphasizes why it's also crucial to use multi-channel strategies, identify your niche to tailor your marketing approach, and use simplicity in your messaging.
In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Cameron Heffernan, Chief Marketing Officer at Your B2B Marketing, to discuss the intricacies of international market expansion. They delve into the importance of tailoring marketing strategies to diverse cultural contexts, the challenges and triumphs of setting up a global marketing agency, and the indispensable role of local expertise in ensuring successful cross-border operations.

Nir Zavaro is the Founder, CEO, and Chief of Happiness at Streetwise, an agency specializing in outsourced marketing services. Founded in 2011, the company has worked with hundreds of brands in Israel and abroad. Nir is a speaker and the author of F*ck the Slides. He is also a partner in a few ventures, a mentor in various accelerators, and a lecturer on branding, sales, marketing, and storytelling. 
In this episode… Is it possible to transform the way we communicate and connect in business and life through the power of storytelling? Can the right narrative truly change the course of an entrepreneurial journey?
According to Nir Zavaro, an entrepreneur and storytelling maestro, the key to impactful communication lies in crafting compelling stories. Nir believes that by harnessing the art of narrative, individuals and businesses can elevate their message, connect deeply with their audience, and drive meaningful engagement.
In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Nir Zavaro, Founder and CEO of Streetwise, to explore the transformative power of storytelling. They delve into Nir's diverse experiences in entrepreneurship and how storytelling has been pivotal in his journey. They also talk about intuitive writing techniques, the importance of narrative in business pitches, and the role of storytelling in understanding complex global issues.

Brent Wardrop is the Founder of Elemental, an independent full-service creative advertising and marketing agency based in Toronto. Elemental positions itself as a partner in growth, assisting clients in engaging their audiences and driving business results. Under Brent's leadership, the agency has had the privilege to serve notable brands such as Dyson, Scotiabank, Allergan, Shred-it, and Honeywell. His journey to entrepreneurship is unique, having transitioned from his earlier career as a professional musician.
In this episode… Is there a secret to creating marketing campaigns that not only drive engagement but also foster a deep sense of connection and brand love?
According to Brent Wardrop, a seasoned entrepreneur and expert in brand engagement, the secret lies in crafting campaigns around a simple yet powerful core idea. This approach, which fosters a sense of unity and shared ownership, can inspire a level of loyalty and connection that extends far beyond conventional consumer interactions.
In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz chats with Brent Wardrop, Founder of Elemental, about the intricate art of developing strategic marketing campaigns that elevate brand love. They explore Brent's unique journey from music to entrepreneurship and delve into how businesses can leverage simplicity and shared ownership to create impactful campaigns. Brent also talks about navigating transitions and the value of continuous learning in achieving business success.