300 episodes

Rising Tide Startups is a unique, bi-weekly Business interview podcast, hosting some of today's most exciting solopreneurs, startups founders and side hustlers. With a great lineup of guests around the world, Rising Tide Startups is an "Apple Podcasts Favorite." Subscribe and listen each episode, as we help "All Boats Rise in a Rising Tide!"

Rising Tide Startups Rising Tide

    • Business
    • 5.0 • 29 Ratings

Rising Tide Startups is a unique, bi-weekly Business interview podcast, hosting some of today's most exciting solopreneurs, startups founders and side hustlers. With a great lineup of guests around the world, Rising Tide Startups is an "Apple Podcasts Favorite." Subscribe and listen each episode, as we help "All Boats Rise in a Rising Tide!"

    8.04 – Brittany Brewer – FreeUp

    8.04 – Brittany Brewer – FreeUp

    Join us on Rising Tide Startups as we welcome Brittany Brewer, Senior Account Executive at FreeUp Marketplace, for a candid discussion about her transition from a freelancer to a pivotal role in a freelancer hiring platform. Brittany shares her unique perspective on navigating the complexities of matching clients with top-tier freelancers to ensure businesses overcome their challenges through strategic hiring. 

    She also shares FreeUp's unique approach to building a global community of virtual service providers. They explore the balance between integrity and autonomy, where freelancers set fair rates and clients find scalable solutions.

    Here are the key takeaways from the conversation:



    FreeUp Marketplace is a curated community that simplifies the process of hiring freelancers. It connects clients with freelancers and agencies from diverse industries.
    Quality Over Quantity: FreeUp is a platform that accepts only the top 1% of freelancers through a rigorous vetting process. Unlike larger platforms like Upwork and Fiverr, FreeUp emphasizes quality over quantity. They foster a higher caliber of talent and a community-focused approach that values freelancers, aiming to create a more personalized, concierge-like service for clients. 
    Pricing Practices and Scalability: A Balanced Approach: the approach is centered on transparency, fairness, and flexibility for both freelancers and clients. 




    How to handle the Pricing aspects:






    Freelancer Autonomy: FreeUp freelancers set their own rates based on their skills, experience, and market demand.
    Pricing Guidance: FreeUp provides estimated pricing for different skill sets on their pricing page, helping freelancers align their rates with the platform's expectations and clients' budgets.
    Client Budget Preferences: Clients can set their budgets for job requests. FreeUp matches them with freelancers at that rate.
    Entry-Level to Expert-Level Services: The platform offers entry-level and expert-level services for freelancers, allowing clients to choose based on task complexity and budget constraints
    Flat Fee Structure: FreeUp maintains a straightforward fee structure, charging a flat 20% fee with a $2 minimum per payment to freelancers. This means if a job is priced at $10 an hour, $2 goes to FreeUp, and $8 goes to the freelancer.






    How to handle the Scaling aspects:




    Process Organization: Organizing and documenting processes helps scale with freelancers, as it ensures they understand tasks and work efficiently.
    Emphasizing Human Relationships: FreeUp assists clients in scaling by nurturing human connections and forming strong partnerships. Long-term freelancer relationships lead to growth opportunities.
    Use of International Talent: FreeUp enables businesses to scale using international talent, providing access to a wide range of skills and efficient cost management.
    Community-Focused Approach: FreeUp fosters a community that respects freelancers, attracting high-caliber talent that supports scalable client services.



    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     

    Connect with Brittany:

    LinkedIn: https://www.linkedin.com/in/brittany-brewer-256a89229/ 
    FreeUp: https://freeup.net/
     

    Please leave us an honest rating on Spotify, YouTube or Apple Podcasts.

    Shoutout to our Great Sponsor:  Naviqus Virtual Services - Hassle-free administrative support services that are efficient, affordable, and tailored to your needs. Email info@naviqus.com now to jumpstart your business for 2024!

    • 29 min
    8.03 – Chris McShanag – BizVA

    8.03 – Chris McShanag – BizVA

    When you meet someone like Chris McShanag, you can't help but feel energized by the passion they bring to their work. In this latest episode of the Rising Tide Startups, our host, Kevin Prewett, had the pleasure of chatting with this virtual assistant industry trailblazer, whose story of transitioning from the asset-intensive sector to launching MedVA, BizVA, and OrthoVA is as inspiring as it is informative. These services are not just addressing staffing issues and refocusing professionals on their core activities but truly revolutionizing how healthcare providers and entrepreneurs tackle their workload.

    Chris McShanag is a transformational leader who brings extensive experience in delivering successful business solutions through innovative and scalable solutions. As a natural entrepreneur, Chris has led numerous organizations, ranging from startups to established enterprises, across diverse industries such as healthcare, mining, utilities, and consulting, consistently steering them toward success.

    Here are the key takeaways from the conversation:

    The keys to business growth are client retention and value creation. 
    High client retention indicates satisfied and loyal customers, which are crucial for stable revenue streams and forecasting growth.
    The agency offers high-quality services that bring tangible benefits, such as saving businesses up to $80,000 annually in staffing costs and increasing productivity by 40% with virtual assistants. 
    The "most important number and decision" concept helps businesses to identify a crucial metric that guides decision-making and aligns the efforts of different departments towards the company's goals.
    Virtual assistance is not just a trend; it's a strategic tool that is shaping the future of business efficiency and operations across industries
    The operational framework of virtual assistant agencies includes the following elements:

    Billing Practices: Agencies typically charge their services on a retainer or hourly basis. The exact billing method can vary depending on the agency's structure and the client's needs.
    Earnings Distribution: Agencies manage how earnings are distributed, which includes paying virtual assistants (VAs) and covering operational costs.
    Recruitment and Training: Agencies are responsible for recruiting, training, and providing ongoing support to VAs. This ensures a high retention rate and consistent service quality for clients.
    Managed Services: Agencies maintain relationships with clients through managed services, which may include flat-rate billing, onboarding processes, and productivity reporting to ensure clients are receiving the value they expect.
    Client and VA Relationship: Agencies take steps to protect their interests, preventing clients from directly hiring VAs away from the agency. This can involve offering benefits to VAs and providing seamless service replacements to maintain a reliable service to clients.



    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     Connect with Chris:

    LinkedIn: https://www.linkedin.com/in/christopher-d-mcshanag-10aa362/ 
    Facebook: https://www.facebook.com/chris.mcshanag 
    BizVA: https://www.bizva.ph 
    MedVA: https://www.medva.com
     

    If you enjoyed the show, follow, subscribe and please leave us a 5-star rating on Spotify, Youtube or Apple Podcasts.

    Shoutout to our Great Sponsor:  Naviqus Virtual Services - Hassle-free administrative support services that are efficient, affordable, and tailored to your needs. Email info@naviqus.com now to jumpstart your business for 2024!

    • 33 min
    8.02 – Gina Cotner – Athena Executive Services

    8.02 – Gina Cotner – Athena Executive Services

    Imagine having a strategic partner working remotely yet closely with you, handling complex tasks that go beyond the traditional virtual assistant's to-do list. That's the reality Gina's company, Athena Executive Services, offers to swamped business owners.  

    In the latest episode of Rising Tide Startups podcast, we interview Gina Cotner, the founder and CEO of Athena. Gina is a driven individual who is passionate about helping others live lives of their own design. She firmly believes that many people go through life feeling like they just have to survive, without realizing that they can design their lives the way they want. With this passion in mind, she founded Athena Executive Services in 2016. 

    Athena pairs high-caliber, virtual Executive Assistants around the United States with successful business owners, entrepreneurs, and executives. Through her work, Gina helps her clients achieve their goals and live their lives to their fullest potential.

    Here are the key takeaways from the conversation:

    The Power of Virtual Partnership: Athena was born to provide high-caliber assistance for busy executives, capable of managing complex tasks remotely, similar to the support a high-level executive assistant would provide in a corporate setting.
    Unique Approach to Executive Support: Athena stands out by pairing executive assistants with performance coaches, providing not only administrative support but also a deep understanding of business strategies.
    Executive Assistants vs. Virtual Assistants: VAs work remotely; EAs bring business expertise and professionalism. They're indispensable partners who drive business growth.
    Lessons in Business Leadership: The following are the wisdom acquired by Athena over the years:

    Importance of tracking conversion rates and the surprising benefits of meticulous data analysis. 
    Letting go of clients who are not fully utilizing services 
    Gina also reflects on the influence of Robert Kiyosaki's "Cash Flow Quadrant" on her entrepreneurial strategy, highlighting the balance of trust with verification as a guiding principle.



    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     Connect with Gina:

    LinkedIn: https://www.linkedin.com/in/athenaea 
    Athena: https://athenaexecutiveservices.com
     

    If you enjoyed the show, follow, subscribe and please leave us a 5-star rating.

    Shoutout to our Great Sponsor:  Naviqus Virtual Services - Hassle-free administrative support services that are efficient, affordable, and tailored to your needs. Email info@naviqus.com now to jumpstart your business for 2024!

    • 29 min
    8.01 – Czarina Lei Pineda and Kevin Prewett – Naviqus.com Launch!

    8.01 – Czarina Lei Pineda and Kevin Prewett – Naviqus.com Launch!

    Join us as we kick off the new year with a very special conversation on Rising Tide Startups, featuring the Czarina Lei Pineda. In this episode, Czarina (or Cha as her friends call her) shares her journey working as a virtual assistant and the unexpected turns that led to her collaborating with our host, Kevin Prewett, in enhancing the workflow of this great podcast. Cha's impact on the show includes streamlining the processes which in turn gave rise to the launch of a virtual services  agency collaboration, called Naviqus. 

    Listen in as Cha recounts the rewarding experience of being part of Rising Tide family and how it has developed into partnerships and mentoring, driving both her personal and professional growth.

    Here are the key takeaways from the conversation:

    Naviqus represents a paradigm shift in the virtual assistance industry, focusing on fair wages and exceptional talent. 
    The agency's mission is to match businesses with top-notch virtual specialists, ensuring that both parties benefit, creating a “Win-Win!. This approach not only enhances the service quality for the client, but also enhances and augments the work of highly-gifted virtual assistants by providing them great compensation and status within the network.
    Services Offered, to name a few, include:  administrative support, social media management, email marketing, SEO, web design, and podcast editing, among others.

    In summary, Naviqus is committed to quality, affordability, and ethical business practices while fostering sustainable partnerships between virtual specialists and global clients.

    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     Check out Naviqus:

    Website: https://naviqus.com
    Email: info@naviqus.com  
     

    If you enjoyed the show, follow, subscribe and please leave us a 5-star rating.

    Shoutout to our Great Sponsor:  Naviqus Virtual Services - Hassle-free administrative support services that are efficient, affordable, and tailored to your needs. Contact Naviqus at info@naviqus.com now to jumpstart your business for 2024!

    • 14 min
    7.40 – Shawn Lemon – The Digital Organizer

    7.40 – Shawn Lemon – The Digital Organizer

    Welcome to another episode of The Rising Tide Startups, hosted by Kevin Prewett. In this episode, join us as we feature Shawn Lemon's journey. Shawn, a seasoned consultant, has seamlessly transitioned and became a pioneering Digital Organizer

    From his roots at the Genius Bar, Shawn ventured into entrepreneurship, launching Digital Organizer. Shawn shares his personal and professional triumphs, sharing insights on simplifying digital complexities, streamlining emails, and reclaiming over 15 hours weekly for fulfilling pursuits. With a unique blend of tech expertise, a passion for growth, and a distinct perspective, Shawn Lemon adeptly navigates individuals and businesses through the digital landscape.

    Here are the key takeaways:

    Digital Organizer helps businesses organize their digital files, data, and information to enable more efficient management of data, emails, files, and tech stacks.
    Embracing Digital Organization: Digital organization is crucial for modern enterprises as it affects productivity and employee well-being.
    Pricing and Services: Pricing services require balancing value and market expectations. Efficiency in core services leads to a sustainable business model.
    Whether it's organizing a large collection of unsorted photos or streamlining your business's technology stack, taking control of your digital world can help you save time and be more productive. 
    Remember that the key to success in the digital age is not just about organizing—it's about optimizing.

    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     Catch up with Shawn Lemon here:

    LinkedIn: https://www.linkedin.com/in/shawnlemon 
    The Digital Organizer: https://thedigitalorganizer.com
     

    If you enjoyed the show, follow, subscribe and please leave us a 5-star rating.

     

    Your company or brand needs its own branded podcast.  PodBrand Media is an innovative and affordable way to generate new leads and create repurposable content. Learn more at  https://Podbrandmedia.com

     

    Get your personal podcast off the ground with "How to Start a Podcast in 24 Hours" course by David Ezell. Learn podcasting essentials and save 20% by using the code RISING at realdavidezell.com/courses. Don't wait, start your podcast today.

    • 38 min
    7.39 – Jason Shapiro – 82i

    7.39 – Jason Shapiro – 82i

    This episode, Jason Shapiro, founder of 82i, shares about his transition from investor to founder. 82i provides affordable and accessible advanced financial expertise and advisory services to startups, with an innovative pricing model based on hourly rates and no commitments.

    Jason Shapiro, the founder of 82i, forged his path from roles in investment firms like Resolve Growth Partners and Clayton Dubilier & Rice. Starting his finance career at Lazard and previously teaching high school math for Teach for America, Jason's deep interest in entrepreneurship led him to establish 82i, aiming to support founders with sophisticated financial expertise and a novel approach to advisory services.

    Here are the key takeaways:

    The Story of 82i: Jason brainstormed ideas about entrepreneurship to help entrepreneurs. He wrote down 82 ideas after recalling wisdom from various founders.
    The 82i as an alternative to employment for startups: 82i provides expert services on a fractional basis for startups. They offer CFO, CRO, and operations services based on an hourly rate with no commitments. This flexible and affordable alternative to traditional employment helps startups address any business issue.
    Four essential characteristics of entrepreneurship: soft skills are mentioned as crucial for successful entrepreneurship. These include strategic intuition, persistence, emotional intelligence (EQ), and creativity.

    Strategic intuition involves the ability to make smart decisions even when you don't have all the information. 
    Persistence is the ability to keep pushing forward even in the face of adversity. 
    EQ refers to the ability to understand and manage your own emotions and understand and influence the emotions of others. 
    Creativity involves thinking outside the box and coming up with innovative solutions.


    The importance of teamwork and a strong company culture: At 82i, personal growth and development are the focus. They prioritize making employees develop faster than they would elsewhere. 

    Listen to the full conversation here:

    YouTube: https://www.youtube.com/@risingtidestartups
    Apple Podcast: https://podcasts.apple.com/us/podcast/rising-tide-startups/id1330525474
    Spotify: https://open.spotify.com/show/2eq7unl70TRPsBhjLEsNZR

     

    Catch up with Jason Shapiro here:

    LinkedIn: https://www.linkedin.com/in/jasondshapiro 
    Eighty2i: https://www.eighty2i.com
     

    If you enjoyed the show, follow, subscribe and please leave us a 5-star rating.

     

    Your company or brand needs its own branded podcast.  PodBrand Media is an innovative and affordable way to generate new leads and create repurposable content. Learn more at  https://Podbrandmedia.com

     

    Get your personal podcast off the ground with "How to Start a Podcast in 24 Hours" course by David Ezell. Learn podcasting essentials and save 20% by using the code RISING at realdavidezell.com/courses. Don't wait, start your podcast today.

    • 36 min

Customer Reviews

5.0 out of 5
29 Ratings

29 Ratings

ShanifD ,

Great show with a great host

Kevin is a fun and impressive host that brings together folks that are working to create really interesting businesses. This is a podcast that will help any startup founder in their journey. Definitely recommended!

frenchies123 ,

Awesome show!

Kevin is the real deal. He asks incredible questions and gets great candid conversations with some of the greatest leaders in the business world today. Highly recommend subscribing!

Kennnnnnnb ,

Great Interviews

Kevin is the best interviewer in the game!

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