32 min

Rob Schwartz (TBWA New York) chats about advertising in a post-COVID world, why TikTok changes the game, and how all we need is love Andrew Loog Oldham's Sounds and Vision Podchat

    • Music History

Rob Schwartz, advertising maven and CEO of TBWA New York, joins Andrew for a follow-up to their pre-COVID conversation that started this season of Sounds and Vision. This time, topics include how the pandemic may alter the worlds of marketing and advertising, why the industry needs to get its swagger back, how TikTok is diversifying the media playing field, what it means to be a ‘motorcycle dreamer,’ and how “All You Need Is Love” might be a better message going forward than “Street Fighting Man.” 
Show Notes: 
Rob Schwartz (Twitter)TBWA New York CEO Rob Schwartz: ‘I’m not a manager’Rob Schwartz: The Beatles Theory of Creative Career ManagementSounds and Vision - S2E1 - Rob Schwartz (part 1)Graham Greene7 Marketing Tips Mad Men Reminded Us Are Still RelevantWhat Makes Sammy Run?Why Americans Live Farther From Work Than They Did a Decade AgoCOVID-sniffing dogs used at Black Keys concertThe Rolling Stones - "Street Fighting Man" (Live in Nashville, October 9 2021)Travel Makes Us Whole Again | Marriott BonvoyHow COVID-19 Has Changed Marketing ForeverThe Velvet Underground (trailer)The Factory Factor: Andy Warhol and the Velvet UndergroundAndy Warhol: “We’re sponsoring a new band. It’s called the Velvet Underground.”Malcolm McLaren obituaryHow TikTok Is Just Beginning to Transform AdvertisingSlumdog Millionaire (trailer)Roll of the Dice – What's Between Chess and Backgammon?Easyriders MagazineGoPro: Road to Hana on a MotorcycleWho Was In The Rat Pack? Sinatra's Vegas Crew, ExplainedMick Jagger and Princess Margaret? The Crown's Most Scandalous SecretShoes like Jagger — how to wear trainers as a middle-aged manPaul McCartney Doesn’t Really Want to Stop the Show (New Yorker article)Paul McCartney Reflects on How His Late Mother Became His Greatest MuseThe Rolling Stones - "Cool, Calm and Collected"The Rolling Stones - "100 Years Ago (Piano Demo)"Patek Philippe Celebrates 20 Years of Its Iconic Advertising CampaignOpen Veins of Latin America by Eduardo Galeano"Do All the Good You Can; In All the Ways You Can …"Giving Really Is Better than ReceivingThe Beatles - "All You Need Is Love"Andrew Loog Oldham’s Sounds and Vision is a partner of the Double Elvis podcast network. For more of the best music storytelling follow @DoubleElvis on Instagram or search Double Elvis in your podcast app.

Hosted on Acast. See acast.com/privacy for more information.

Rob Schwartz, advertising maven and CEO of TBWA New York, joins Andrew for a follow-up to their pre-COVID conversation that started this season of Sounds and Vision. This time, topics include how the pandemic may alter the worlds of marketing and advertising, why the industry needs to get its swagger back, how TikTok is diversifying the media playing field, what it means to be a ‘motorcycle dreamer,’ and how “All You Need Is Love” might be a better message going forward than “Street Fighting Man.” 
Show Notes: 
Rob Schwartz (Twitter)TBWA New York CEO Rob Schwartz: ‘I’m not a manager’Rob Schwartz: The Beatles Theory of Creative Career ManagementSounds and Vision - S2E1 - Rob Schwartz (part 1)Graham Greene7 Marketing Tips Mad Men Reminded Us Are Still RelevantWhat Makes Sammy Run?Why Americans Live Farther From Work Than They Did a Decade AgoCOVID-sniffing dogs used at Black Keys concertThe Rolling Stones - "Street Fighting Man" (Live in Nashville, October 9 2021)Travel Makes Us Whole Again | Marriott BonvoyHow COVID-19 Has Changed Marketing ForeverThe Velvet Underground (trailer)The Factory Factor: Andy Warhol and the Velvet UndergroundAndy Warhol: “We’re sponsoring a new band. It’s called the Velvet Underground.”Malcolm McLaren obituaryHow TikTok Is Just Beginning to Transform AdvertisingSlumdog Millionaire (trailer)Roll of the Dice – What's Between Chess and Backgammon?Easyriders MagazineGoPro: Road to Hana on a MotorcycleWho Was In The Rat Pack? Sinatra's Vegas Crew, ExplainedMick Jagger and Princess Margaret? The Crown's Most Scandalous SecretShoes like Jagger — how to wear trainers as a middle-aged manPaul McCartney Doesn’t Really Want to Stop the Show (New Yorker article)Paul McCartney Reflects on How His Late Mother Became His Greatest MuseThe Rolling Stones - "Cool, Calm and Collected"The Rolling Stones - "100 Years Ago (Piano Demo)"Patek Philippe Celebrates 20 Years of Its Iconic Advertising CampaignOpen Veins of Latin America by Eduardo Galeano"Do All the Good You Can; In All the Ways You Can …"Giving Really Is Better than ReceivingThe Beatles - "All You Need Is Love"Andrew Loog Oldham’s Sounds and Vision is a partner of the Double Elvis podcast network. For more of the best music storytelling follow @DoubleElvis on Instagram or search Double Elvis in your podcast app.

Hosted on Acast. See acast.com/privacy for more information.

32 min