26 min

Rooftop Farming: Reimagining Urban Spaces GREEN Pursuits

    • Business

Urban farming has emerged as a powerful solution to address food security, sustainability, and community engagement. Throughout this episode, we'll explore the benefits and opportunities urban farming presents for businesses, communities, and the environment.


Rooftop Republic has made significant strides in promoting urban farming and reshaping urban landscapes. We'll dive into the remarkable achievements and milestones the organization has reached since its inception.



Michelle Hong, co-Founder & COO of Rooftop Republic Urban Farming, is a city kid born and raised in Singapore, and found out the hard truths of our food system after having pursued growing her own food following her move to Hong Kong.



Having seen the declining food growing capacity in cities and city-dwellers’ disconnection with food sources, Michelle believes that building a sustainable food system can start right here in the heart of cities, and co-founded Rooftop Republic in 2015.



Michelle has 15+ years professional experience in global brand advertising in 4A firms. She is also a Vital Voices VV Grow 2020 Fellow and a winner of the Global Green Economic Forum Social Eco Game Changer Award 2020, and is currently pursuing an Executive MBA with The University of Chicago Booth School of Business.



GREEN Hospitality⁠⁠⁠ is an organisation with a primary mission to encourage businesses to work together and bring about innovative solutions to achieve the United Nations Sustainable Development Goals.

To learn more about the issue of waste in the hospitality industry in Hong Kong, read our research ⁠⁠⁠here⁠⁠⁠.

If you are inspired to improve waste management practices within your F&B business and reduce food waste, check out our⁠⁠⁠ F&B Playbook⁠⁠⁠.

Follow us on social media for more tips on improving sustainability in the hospitality industry:

⁠⁠⁠LinkedIn⁠⁠⁠, ⁠⁠⁠Facebook⁠⁠⁠, ⁠⁠⁠Instagram⁠⁠⁠, ⁠⁠and ⁠⁠⁠YouTube⁠⁠⁠.

Urban farming has emerged as a powerful solution to address food security, sustainability, and community engagement. Throughout this episode, we'll explore the benefits and opportunities urban farming presents for businesses, communities, and the environment.


Rooftop Republic has made significant strides in promoting urban farming and reshaping urban landscapes. We'll dive into the remarkable achievements and milestones the organization has reached since its inception.



Michelle Hong, co-Founder & COO of Rooftop Republic Urban Farming, is a city kid born and raised in Singapore, and found out the hard truths of our food system after having pursued growing her own food following her move to Hong Kong.



Having seen the declining food growing capacity in cities and city-dwellers’ disconnection with food sources, Michelle believes that building a sustainable food system can start right here in the heart of cities, and co-founded Rooftop Republic in 2015.



Michelle has 15+ years professional experience in global brand advertising in 4A firms. She is also a Vital Voices VV Grow 2020 Fellow and a winner of the Global Green Economic Forum Social Eco Game Changer Award 2020, and is currently pursuing an Executive MBA with The University of Chicago Booth School of Business.



GREEN Hospitality⁠⁠⁠ is an organisation with a primary mission to encourage businesses to work together and bring about innovative solutions to achieve the United Nations Sustainable Development Goals.

To learn more about the issue of waste in the hospitality industry in Hong Kong, read our research ⁠⁠⁠here⁠⁠⁠.

If you are inspired to improve waste management practices within your F&B business and reduce food waste, check out our⁠⁠⁠ F&B Playbook⁠⁠⁠.

Follow us on social media for more tips on improving sustainability in the hospitality industry:

⁠⁠⁠LinkedIn⁠⁠⁠, ⁠⁠⁠Facebook⁠⁠⁠, ⁠⁠⁠Instagram⁠⁠⁠, ⁠⁠and ⁠⁠⁠YouTube⁠⁠⁠.

26 min

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