In a jam-packed interview, we talked with Joanna Iturbe, Director of CRM in the Leeds School of Business at the University of Colorado - Boulder. We learned about Joanna’s love of live mascots and all of the specific products they use to power their end-to-end solution with Salesforce. Her infectious personality and infinite roadmap jump out with gusto: imagine empowering your “federated PowerUsers” with SnackForce every week!! Leeds is the epitome of all things #goals and we want to learn the secret to their success. Listen for tips on Higher Ed Summit and where all that magic comes from.
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