S5 #14 Being Vulnerable, The Humble Brag & LinkedIn Etiquette The LinkedIn Marketer: Karen Hollenbach

In this episode I explore how LinkedIn has changed in more recent years and what this means in terms of how I recommend you approach it. I discuss the trend of being vulnerable, the humble brag and provide suggestions for how I encourage Think Bespoke's clients to start more conversations and build stronger business relationships on LinkedIn, including:


respond to invitations to connect with a conversational follow up message
follow up face to face conversations with new contacts by inviting them to connect on LinkedIn
react (e.g like, etc) to relevant posts and updates shared by colleagues
comment when you can genuinely add value to the discussion
share relevant and insightful content (e.g. useful articles you have read) and remember to stay focussed on your chosen topic areas

I recommend you take the time to consider your plan for LinkedIn. An intentional and strategic approach will deliver greater results over time.



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Learn more about Karen' LinkedIn Marketing Mentoring

https://thinkbespoke.com.au/linkedin-marketing-mentoring




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