Brenna McGowan @brennamcgowanco is my first returning guest. Brenna is an award-winning copywriter who helps you get the confetti out of your head and into personality-filled copy.
She has a great way with words, and this week she’ll be sharing how to use stories in your sales conversations and emails.
This is part 2-part of How to Use Stories With Your Sales Prospects and Clients, continuing with more sales tips and story suggestions for you to use in your sales presentations and emails.
When you are clear about the message you are giving your prospects and clients, and using your stories to help your prospects understand what they will gain by working with you, you will become more relatable, and memorable, and close more sales faster.
As salespeople, messaging is not always something we think is important. Learn to use your words with strategic intention and have some fun with creating your own stories!