34 min
Sales Tips for Solopreneurs Who Don't Like to Sell, with Guest Barbara Fonti - #022 Sticky Brand Lab Podcast
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- Self-Improvement
You may have started your own side hustle business for any number of reasons; to explore entrepreneurship, to gain career experience in a new area or to market your expertise. Whatever the reason, many solopreneurs and business consultants cringe at the thought of having to “sell” their product or service. Recognizing that selling is an important and necessary part of building a business, Lori Vajda and Nola Boeá discuss sales strategies for side hustlers who don’t like selling, with special guest, CEO and Founder of Big Dream Executive Coaching, Barbara Fonti.
Thanks for Listening!
You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or wherever you listen to podcasts.
We love hearing from you! Leave or speak your message here
If you haven’t already, please connect with us on Facebook!
Would you like to be a featured guest or have your question, comment or review mentioned? Ask Muse!
Sticky Brand Lab
Sales and business growth strategies are in the works. Come have a listen!
In This Episode You’ll Learn
Tips for how to sell if you hate selling. Why our negative sentiment about sales is often associated with our own unsavory sales experience with salespeople. How to communicate value and enthusiasm around your offering so it doesn’t feel like ‘selling’. What it means to harness the power of values and beliefs to engage your target customer.To be a successful and profitable side hustling entrepreneur or solopreneur it’s critical to develop selling skills that work for you and help to grow your business. As Lori and Nola discovered when talking to guest Barbara Fonti, being better at sales starts with ‘being of service’ to others. In its simplest form, as a business owner, when you are as helpful as possible to your prospects and customers, sales becomes an act of service. And when you change your mindset about selling, you soon realize that you can sell more by being helpful rather than having to apply hard selling techniques.
(4:40.30) The power of a strong ‘why’ as a sales strategy and motivation(6:50.84) The surprising characteristics that make for a great salesperson, and persuasive isn’t one of them. (11:24.15) When it comes to understanding the value of your product or service, this is the mistake most side hustlers make. (14:39:66) This simple reframe technique makes selling seem like it’s not even selling.(16:51.26) This all too common mistake entrepreneurs make when it comes to sales.(19:19:01) The number one, biggest mistake most entrepreneurs make and how to avoid it.Resources
This episode was supported by: Be-YOU-nique
Podcast Transcript – https://www.stickybrandlab.com/podcast
You may have started your own side hustle business for any number of reasons; to explore entrepreneurship, to gain career experience in a new area or to market your expertise. Whatever the reason, many solopreneurs and business consultants cringe at the thought of having to “sell” their product or service. Recognizing that selling is an important and necessary part of building a business, Lori Vajda and Nola Boeá discuss sales strategies for side hustlers who don’t like selling, with special guest, CEO and Founder of Big Dream Executive Coaching, Barbara Fonti.
Thanks for Listening!
You can subscribe to Lori and Nola's show, (we love you and want to make it easy) on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or wherever you listen to podcasts.
We love hearing from you! Leave or speak your message here
If you haven’t already, please connect with us on Facebook!
Would you like to be a featured guest or have your question, comment or review mentioned? Ask Muse!
Sticky Brand Lab
Sales and business growth strategies are in the works. Come have a listen!
In This Episode You’ll Learn
Tips for how to sell if you hate selling. Why our negative sentiment about sales is often associated with our own unsavory sales experience with salespeople. How to communicate value and enthusiasm around your offering so it doesn’t feel like ‘selling’. What it means to harness the power of values and beliefs to engage your target customer.To be a successful and profitable side hustling entrepreneur or solopreneur it’s critical to develop selling skills that work for you and help to grow your business. As Lori and Nola discovered when talking to guest Barbara Fonti, being better at sales starts with ‘being of service’ to others. In its simplest form, as a business owner, when you are as helpful as possible to your prospects and customers, sales becomes an act of service. And when you change your mindset about selling, you soon realize that you can sell more by being helpful rather than having to apply hard selling techniques.
(4:40.30) The power of a strong ‘why’ as a sales strategy and motivation(6:50.84) The surprising characteristics that make for a great salesperson, and persuasive isn’t one of them. (11:24.15) When it comes to understanding the value of your product or service, this is the mistake most side hustlers make. (14:39:66) This simple reframe technique makes selling seem like it’s not even selling.(16:51.26) This all too common mistake entrepreneurs make when it comes to sales.(19:19:01) The number one, biggest mistake most entrepreneurs make and how to avoid it.Resources
This episode was supported by: Be-YOU-nique
Podcast Transcript – https://www.stickybrandlab.com/podcast
34 min