27 episodes

Digital Strategy Solutions is a podcast about the digital marketing and technologies space. Topics pertaining to customer experience, digital marketing, and technology strategy from Patrick Santry. Author, and digital strategist who has 2 decades of experience in the digital arena.

Digital Strategy Technology Consultant - Patrick J. Santry Patrick Santry

    • Business

Digital Strategy Solutions is a podcast about the digital marketing and technologies space. Topics pertaining to customer experience, digital marketing, and technology strategy from Patrick Santry. Author, and digital strategist who has 2 decades of experience in the digital arena.

    Amazon Echo - Alexa Help Me Shop

    Amazon Echo - Alexa Help Me Shop

    So my Amazon Echo came in this week. It still has a ways to go, but it's changing the face of digital channels. In this review, I talk about Alexa, some of the things it can do, what it can't and where I see it going.
    It's nice to see some folks are already starting to hack the Echo, and figure out...

    • 8 sec
    Can DNN Ever Make the Magic Quadrant?

    Can DNN Ever Make the Magic Quadrant?

    I had the enjoyment to go on several job interviews recently in the Pittsburgh area. Most of the companies I targeted were large above $1 billion companies. And since my background is in content management, having been part of the founding development team that created DotNetNuke (now DNN, or is it Evoke?), I figured I'd ask what they're using. And also to consider if or when DNN could make the Quadrant?

    • 6 min
    Are You Missing Out on Conversions?

    Are You Missing Out on Conversions?

    First of all what is a conversion? For an eCommerce site it could be a macro-conversion like ordering product. That's clean and clear cut, it's generating revenue, and has value. Another conversion, a micro-conversion could be downloading a white paper, you add some value to the conversion since it may contribute to a sale. Still other conversions may be reading article on a purely content driven site, or clicking an ad.

    • 6 min
    Building Your Digital Strategy Framework

    Building Your Digital Strategy Framework

    Have you started building out your digital strategy plan? Do you even know where to start? There are so many technologies, and acronyms thrown out there, what are they and where do they fit into your company's overall digital strategy plan. This article is to introduce you to a framework to build out your strategy.

    • 7 min
    New Podcast: Apple, Disqus, and More!

    New Podcast: Apple, Disqus, and More!

    I'm talking about what Apple is doing to respond to the iCloud breach, the upcoming iPhone 6 launch. Disqus has a new look to their website widget. And a little more to vent about.

    • 5 min
    They're Posting What Pictures On the Cloud?!

    They're Posting What Pictures On the Cloud?!

    Just turning on the TV this week has news all over about celebrities posting nude pictures of themselves on the cloud. But really, what are the advantages and disadvantages of using the cloud in your business? In this podcast, we talk about the news, what supposedly happened, and should you be concerned.

    • 6 min

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