If you’re career depends on creating messages that matter, this podcast is for you.
As content marketing moves front and center, this podcast focuses on the strategies along with the tactics you'll need for content and digital marketing transformation now taking place.
With original insights and relevant references from noted digital dignitaries like Seth Godin, Gary Vaynerchuk, Neil Patel and even old school Mad Men like David Ogilvy, each bite-size episode is loaded with high-value ideas, logical approaches and some candid observations.
Say the Write Things covers issues like copywriting, time management, branding , content creation, email, drip campaigns, content strategy, marketing automation, online digital marketing, social media and more.
Join the fun on the podcast and the community at paulpatzloff.com
Quick Clips: CEO of Pizza
Short, candid commentary on current events in content marketing.
Audio Article #2: Make this year the year you actually become a media company
It’s plenty noisy out there and standing out is no easy task. So give your brand a hand by taking on the attitude that you can be a media company and share out content in bold and unique ways. Listen in to hear some strategies and tactics that help you.
Audio Article #1: Asking The Right Content Marketing Questions?
In this six-minute audio article, we hit this main idea--
Stop planning for what your business is doing with content.
Start planning what content should be doing for your business.
First, we tackle three ways to assess your current content. It will help you make the most of what you have and encourage you to not re-invent the wheel for your content marketing materials.
Then we present four helpful questions to ask to help optimize the potency of your content.
Finally, as thank you for listening, we want to share a FREE document entitled A Guide to Simplified Content Solutions, in it, you'll learn about the following:
Fresh takes on blogging, white papers, and case studies.
New ways to leverage these changes.
How these new compressed approaches can enhance your content marketing campaigns.
Learn about the Say The Write Things podcast and visit the home page.
More useful email messaging strategies & tactics
Email is the overlooked digital channel that continues to perform wonders -- for those who know how to leverage it. Are you leveraging an effective email strategy? Listen in on how to create messaging strategies to help make the most of your next email campaign. From email formatting to subject lines to user experience tips to landing pages, we cover that natural messaging flow - think waterfall! It's packed with the good stuff - promise.
Freshen up in 2021
The Say The Write Things brand feels this is an ideal time to mix the old with the new — because we believe many proven methods can work even better in new situations. Listen in.
How to Make Your Email More Profitable: Part 1
Make no mistake, Email Marketing is the lifeblood of most businesses. And the demand for results keeps growing. Because email marketing is so critical, there are two episodes dedicated to it. Learn how to build your email strategy around defining a solid purpose and how to reverse engineer your email campaigns for the best, most profitable results. From the email list to the call-to-action to landing page strategies -- it's all front and center in this episode. Listen in for a special high-value tip at the end!
Must listen for content creators!
Paul’s podcasts on authenticity and personas are the most insightful podcasts I’ve heard in a long time.