114 episodes

Want to know how to scale your law firm without burnout? And have more profit in your pocket and time in your calendar?

Join Caralee Fontenele, a successful law firm owner and the leader of an incredible global community full of ambitious law firm owners, to discover the systems and strategies that work to scale your own legal business.

From offline and online marketing to team, scaling, mindset and more, you’ll learn the essential elements for building a massively profitable law firm and hugely happy life where you can do more of what you love. For more help scaling your law firm and creating more freedom, visit www.scalablelaw.com.

Scalable Law Podcast Caralee Fontenele

    • Business
    • 5.0 • 9 Ratings

Want to know how to scale your law firm without burnout? And have more profit in your pocket and time in your calendar?

Join Caralee Fontenele, a successful law firm owner and the leader of an incredible global community full of ambitious law firm owners, to discover the systems and strategies that work to scale your own legal business.

From offline and online marketing to team, scaling, mindset and more, you’ll learn the essential elements for building a massively profitable law firm and hugely happy life where you can do more of what you love. For more help scaling your law firm and creating more freedom, visit www.scalablelaw.com.

    Be Ahead of the Crowd in 2023 with this Strategy (114)

    Be Ahead of the Crowd in 2023 with this Strategy (114)

    In this podcast, you are in for a treat as I’m doing this podcast with the gorgeous view of the pool from the gazebo and the sounds and tunes of Bali in my background, as we discuss your 2023 Marketing plan for your law firm.

    If you haven’t started to create one yet or are unsure how to create one that will work for your law firm then listen on.

    It is not an effective marketing plan for your law firm to rely on a handful of referrers. That might be enough if you are a solo law firm owner and you only need enough work for yourself, but not if you want the freedom that having a team can bring you.

    Referrals usually only trickle in, and it is unpredictable. Getting the basics right for an unshakeable law firm marketing plan for 2023. Especially since experts predict a turbulent and fragile economy and rising interest rates. This means that law firms either struggle or thrive depending on the area of law you practice.

    There is so much uncertainty right now, and the impacts are unknown. We will discuss what to do to protect your law firm and create stability for you and your team. Why it's crucial to get into it early...don't miss out on the incredible new year start.

    At the SCALABLE BUSINESS LOUNGE, we will be doing our law firm marketing plans this December and each member/ law firm owner is coming out with a marketing plan tailored to their specific areas of practice. You must be ahead of the game and market your law firm with powerful new energy, creating the wave rather than riding it.

    Relying on a handful of referrals just isn't enough for the freedom you really want.

    I will be sharing how you create predictability with your clients and cash flow by identifying and implementing the 3 marketing strategies I have in place for my law firm. These 3 strategies will help you build a structured plan to be effective and free yourself from the stress of the uncertainties of 2023.

    Listen to Caralee as she shares in detail How to Start your Law Firm's Marketing Strategy if you haven't got one yet, What not to do when you start creating your Law Firm Marketing Plan for 2023, and how to implement it with ease once you made your strategy.

    Stay tuned for another episode next week!

    CONNECT WITH CARALEE:


    Instagram: @caralee.fontenele
    Facebook: @caraleefontenele
    LinkedIn: @caraleefontenele

     

    CONNECT WITH SCALABLE LAW:


    Instagram: @scalable_law
    Facebook: @scalablelaw
    LinkedIn: @scalablelaw
    Website: www.scalablelaw.com

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Click here.

    • 22 min
    How to Attract the Right Employees for Your Law Firm (113)

    How to Attract the Right Employees for Your Law Firm (113)

    In this podcast, we discuss how you can attract the right team to work in your law firm.

    There are incredible team members out there. still, you just need to know where to find them with ease and be ahead of your competitors to ensure that you are attracting the best legal staff. In your law firm, your most valuable assets are your team members.

    They allow you to leverage your time and duplicate yourself, maximising your profit. The key is, knowing where to find them!

    Listen to Caralee as she talks about the Top 7 Ways To Find Your Legal Staff For Your Law Firm.

    CONNECT WITH CARALEE:


    Instagram @caralee.fontenele
    Facebook: @caraleefontenele
    LinkedIn: @caraleefontenele

     CONNECT WITH SCALABLE LAW:


    Instagram: @scalable_law
    Facebook: @scalablelaw
    LinkedIn: @scalablelaw
    Website: www.scalablelaw.com

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Click here.

    • 25 min
    Boost Your Firm's Presence With Directory Listings (112)

    Boost Your Firm's Presence With Directory Listings (112)

    In this podcast, we discuss how listing your law firm's website on general business directories and industry-specific directories for legal services and law firms can be of benefit.

    There are loads of advantages for your law firm to list their legal service on directories. It is worth having one of your legal team or a VA from Fiverr to list your law firm and legal service for these reasons:

    1. They are free or inexpensive advertising for your law firm. 2. They can amplify your online presence can put you ahead of the crowded legal space. 3. It can assist with your law firm's SEO. 4. You can gain exposure as online business directory sites are often on the front page of Google. For a list of recommended directories to list your law firm on click here.

    CONNECT WITH CARALEE:


    Instagram @caralee.fontenele
    Facebook: @caraleefontenele
    LinkedIn: @caraleefontenele

     CONNECT WITH SCALABLE LAW:


    Instagram: @scalable_law
    Facebook: @scalablelaw
    LinkedIn: @scalablelaw
    Website: www.scalablelaw.com

    • 13 min
    How To Stand Out From The Sea Of Law Firms with Camille Moore (111)

    How To Stand Out From The Sea Of Law Firms with Camille Moore (111)

    On this podcast, we have special guest Camille Moore from Third Eye Insights. Camille and I met at the Clio in the Cloud Conference, where we were both exhibiting for our businesses. Camille is a Marketing and Strategy phenom who works with law firms to improve and modernise their digital marketing strategies. Camille can bring a razor focus to the issues that affect most businesses’ relationship-building, brand loyalty and powerful messaging.

    During the podcast Camile tells us how she came to marketing for law firms, which is an interesting story of being a law student and working in a law practice where she took over their social media accounts, and business started booming. The rest is history and now she fronts her marketing agency Third Eye Insights.

    Camille shares valuable insights on why branding for lawyers is so important and how law firms and lawyers can stand out from the sea of legal services available. She also gives us some generous insights into how Google reviews are essential for law firms and what to do about it if your firm is not getting enough Google reviews.

    Listen to this podcast for loads of marketing tips for your law firm and the three essential focus areas of marketing law firm owners should be engaging in.

    CONNECT WITH CAMILLE MOORE

    Instagram: @camillemoore TickTok: @camillemoore Email: camille@thirdeyeinsights.ca Website: https://thirdeyeinsights.ca/ CONNECT WITH CARALEE

    Instagram: @caralee.fontenele Facebook: @caraleefontenele LinkedIn: @caraleefontenele Email: caralee@scalablelaw.com Website: www.scalablelaw.com

    SUBSCRIBE & REVIEW ON ITUNES FOR A SHOUTOUT

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    • 40 min
    Round Up Of The Clio Conference (110)

    Round Up Of The Clio Conference (110)

    In this episode of Scalable Law, Caralee shares her experience of attending and exhibiting at the Clio in the Cloud Conference in Nashville. She discusses the conference, what happens there, what some of the topics are, who you can connect with and if it is worth attending even from afar.

    Clio In The Cloud Conference Wrap Up
    The 2022 Clio Cloud Conference (ClioCon) was a huge event. There were approx 4000 lawyers at the event in person, with 1,000 attending virtually. The conference was held at Gaylord Grand Ol Operland in Nashville, which is a huge and spectacular hotel. The Clio Cloud Conference was held over several floors of the event centre in the hotel, and the attendees all stayed at the venue as there is not a lot around the hotel itself as it is away from the downtown area in Nashville. 

    To get the event started, the first keynote was from Clio's CEO and Founder, Jack Newton. Jack told the crowd only ten years ago, Clio was a 70-person team. In 2022 the team has grown to 900 employees.

    There was the exhibit hall that was filled with different products that can support legal teams. Many innovative legal tech products can be used to streamline, systemise and automate law firms. 

    Two Days of Learning How To Grow Your Law Firm
    Across the two days, there were many masterclasses and workshops. The 2022 Clio in the Cloud agenda was jam-packed with information for law firm owners who want to grow their teams, create efficiencies, market their firms and streamline. Topics ranged from billing practices to social media to automating workflows to creating better client experiences and more. 

    Then, of course, there was the networking, mingling and having fun. Clio in the Cloud put on an unforgettable experience at the Grand Ole Opry for all the attendees. And then there was an after-dark party right in the middle of Broadway in Downtown Nashville. These experiences gave attendees time to mix and get to know each other to make valuable connections in the legal industry, making the event even more worthwhile. 

    If you would love to hear all about it, tune in to the podcast. 

    CONNECT WITH CARALEE:
    Instagram @caralee.fonteneleFacebook: @caraleefonteneleLinkedIn: @caraleefontenele

    CONNECT WITH SCALABLE LAW:Instagram: @scalable_lawFacebook: @scalablelawLinkedIn: @scalablelawWebsite: www.scalablelaw.com
    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Click here.

    • 21 min
    Is Your Law Firm Scalable (109)

    Is Your Law Firm Scalable (109)

    Have you set your firm up so that you can leverage your time and not sell your time for money?
    Scaling means that you can leverage your time as a law firm owner. If you can't leverage your time and you are selling your time for money, what you have is a job and frankly, that is not why you left your job to start a law firm.

    Join me on this episode to find out the two things that you need to be scalable.

    CONNECT WITH CARALEE:
    Instagram @caralee.fonteneleFacebook: @caraleefonteneleLinkedIn: @caraleefontenele

    CONNECT WITH SCALABLE LAW: Instagram: @scalable_lawFacebook: @scalablelaw LinkedIn: @scalablelawWebsite: www.scalablelaw.com

    Are you subscribed to my podcast? If you’re not, you need to! I don’t want you to miss an episode.

    Click here.

    • 13 min

Customer Reviews

5.0 out of 5
9 Ratings

9 Ratings

Alina Lara ,

One of my fav business podcasts

This is one of my fav podcasts for all tips related to business! Caralee has clearly got a handle on her model which focuses of scaling your business through strategic process execution. Her discussions are short, sharp and relevant, all easy to listen to and honest. Keep it up, Caralee!

Gjdirbxisnwn ,

LOVE this Podcast!

Caralee,
Thank you for your honesty, positivity and your motivational mindset. Every time I log in to listen to your podcast, I hear something that I needed to hear that day. #stayinmyownlane ❤️, Estee Stein, New York

mrsalpe ,

A weekly dose of reality

I love my weekly dose of reality with Caralee. Advice, insights and stories at times straight from the trenches of life that inspire, uplift, and most importantly challenge you to think about your own life. Thank you for sharing with wisdom, clarity and humility. #unstoppable ❤️👏🙏

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