Hosted by Brendan Schneider. This is THE podcast dedicated to helping you use the internet to market your school in order to achieve your enrollment goals.
SBfm25 – School Marketing and Social Media Survey 2019
Welcome to SBfm25. Today’s podcast is going to be a little unorthodox. Now that I’ve piqued your interest, let me explain. As the school year begins, I’m really excited to share the findings from Year 2 of the School Marketing and Social Media Survey 2019. As a reminder, I’ve conducted the report with my partners, […]
SBfm24 – Why Doesn’t Your School Have a Retention Strategy with Mike Ziemski
Welcome to Episode 24 where my guest today is Mike Ziemski. Mike is the Regional Vice-President of FACTS Management Company and also the Founder of SchoolAdvancement. He’s also the author of a newly updated book “Retention: A Systems Approach to Growing Enrollment”, which is the topic of our discussion today.In this episode, here’s what we’ll […]
SBfm23 – Your Old School School Video is Dead with James Pizarro
Welcome to Episode 23 where my guest today is James Pizarro. James is the Creative Director at Red Bicycle Media, a video production company located in northeast Ohio. I was first introduced to James through a mutual friend, and then when I checked out the sample videos on his website I was completely blown away. I […]
SBfm22 – The LionShare Enrollment Podcast with Paul Warner
Welcome to Episode 22 where my guest today is Paul Warner. Paul is the Communications Director at the Lawrence School, located in northeast Ohio. The reason I invited him on the show today is because he’s the main force behind their podcast, which is The LionShare Podcast. In episode 21 we talked about an alumni […]
SBfm21 – McDonogh Works Alumni Podcast with Jason Schwartzberg
Welcome to Episode 21! Today’s guest is Jason Schwartzberg. Jason wears many hats, which you’ll hear about during the episode. The hat he wears on today’s episode is the host of his own podcast, McDonogh Works Podcast. Jason is an alumnus of the McDonogh School, a private school located just outside of Baltimore that was […]
SBfm20 – Listener Questions Volume 1
Welcome to Episode 20 where the guests today are actually listeners of this podcast. I asked in my Facebook Group for listener questions they wanted me to answer, and I’m going to answer them in this podcast. In this episode, here are the questions I’ll cover What is the best way to spend a small […]
This is hands-down the most of applicable and actionable school marketing podcast I have listened to. It is concise and to the point. I am so glad Brendan started it up again. The companion to my commute where I take his advice to heart each day.
More great information about independent school marketing. I particularly enjoyed episode 23 about video. We are going through this process at the moment, and Brendan's perspective and guest helped to provide direction and support to our strategy. I've been a fan of SchneiderB for years. Keep up the great work!
This podcast should be in every independent school marketer's toolkit. Relevant content, great guests, and solid production make this program an invaluable resource.