School PR Drive Time - The NCSPRA Podcast

NCSPRA
School PR Drive Time - The NCSPRA Podcast

#SchoolPR Drive Time is a podcast of NCSPRA, the NC School Public Relations Association, about driving the narrative in support of public education. Visit our home page at www.ncspra.org for general information and membership resources to serve the School PR professional in NC Public Schools. Thank you for sharing the podcast!

  1. School PR Drive Time Episode 47: Prioritizing Health And Wellness with Dr. Baron Davis

    14 FÉVR.

    School PR Drive Time Episode 47: Prioritizing Health And Wellness with Dr. Baron Davis

    In today’s episode, we are chatting with Dr. Baron Davis – Founder & CEO of The Noegenesis Group – a solution-focused and outcomes-driven educational think tank and consulting firm. Dr. Davis served as superintendent for seven years in South Carolina’s Richland District Two, where he was honored by our national organization with the Bob Grossman Leadership in School Communications Award. When he spoke to everyone gathered for the 2021 NSPRA National Seminar, Dr. Davis left a lasting impression on all of us with a very simple question, that we will ask today. Additionally, last November, Dr. Davis was the keynote speaker at the SC-NSPRA fall conference, and he regularly addresses professionals in education leadership. Dr. Davis covered a number of topics but his presentation on maintaining physical and mental wellness in this stressful industry resonated with us. Most importantly, he will explain the 10-finger down challenge and how we can facilitate this poignant exercise in our districts. Thanks to Finalsite for their support of School PR Drive Time. Music: "Hip Jazz," bensound.com, all other content © 2024, NCSPRA

    33 min
  2. School PR Drive Time Episode 46: AI and the Future of Marketing

    25 JANV.

    School PR Drive Time Episode 46: AI and the Future of Marketing

    In today’s episode, we are tackling artificial intelligence and the future of marketing. As an emerging technology, there is no denying the impact AI will have on our personal and professional lives. Whether Chat GPT is writing copy for us (should it be writing copy for us?) or AI helping us parse social media metrics to make strategic marketing decisions, it feels like the sky’s the limit! Joining me today to unpack this subject are two professors from the University of Texas Austin. Professor Tracy Arrington and Professor Glenn Griffin. Professor Arrington specializes in marketing and AI and Professor Griffin specializes in teaching and development of creativity in advertising and is currently navigating the impact of AI on the industry and how students should think about it. Thanks to Peachjar for their support of School PR Drive Time. Music: "Hip Jazz," bensound.com, all other content ©2024, NCSPRA

    43 min
  3. School PR Drive Time Episode 45: Staff Recruitment Strategies from the Corporate World

    12 JANV.

    School PR Drive Time Episode 45: Staff Recruitment Strategies from the Corporate World

    In today’s episode, we are tackling the topic of staff retention and recruitment. This is always a hot topic throughout the school year and many school systems face staffing shortages and challenges at some point. How are our teachers and support staff finding our jobs, can the process be improved, and what can we do to help support a wonderful and diverse culture and environment where staff can thrive?! Joining me today is my friend and former newsroom colleague Scott Dobroski. Scott and I started our careers in television in Nebraska. He’s now the VP of Global Corporate Communications for Indeed. As his job straddles both communications and staffing, we are so excited to hear his perspective and best practices from the corporate world. Thanks to Finalsite for their support of School PR Drive Time. Music: "Hip Jazz," bensound.com, all other content ©2023, NCSPRA'

    27 min
  4. School PR Drive Time Episode 44: NSPRA 2023 Communication Technology Award for Superintendents

    15/12/2023

    School PR Drive Time Episode 44: NSPRA 2023 Communication Technology Award for Superintendents

    In Episode 44 of #SchoolPR DriveTime, we will hear from Superintendent Jason Manuel and Kate Crowder, Communications Supervisor both of Germantown Municipal School District in Tennessee. Mr. Manuel was selected as the recipient of the NSPRA 2023 Communication Technology Award for Superintendents. The award recognizes one district leader annually for leadership in redefining, upgrading, and integrating cutting-edge communication technology to improve and expand outreach and engagement with internal and external education stakeholders. In this conversation, we want to learn more about these efforts, their effectiveness, and how they can be duplicated in other school systems. Thanks to Rhodes Branding for their support of School PR Drive Time. Music: "Hip Jazz," bensound.com, all other content ©2023, NCSPRA'

    45 min
  5. School PR Drive Time Episode 43: Earning A Seat At The Leadership Table

    10/11/2023

    School PR Drive Time Episode 43: Earning A Seat At The Leadership Table

    In today’s episode, we are tackling the topic of earning a seat at the leadership table within your organization. Whether you are the communications director or a valued member of the team, are you all part of high level decision making and are you in a position to provide your unique PR and stakeholder engagement perspective when high level conversations are happening? Our guests are Cindy Warner, APR, NSPRA’s Southeast Region Vice President, and Shayla Cannady, fellow NCSPRA board member and Chief Communications Officer for Charlotte-Mecklenburg Schools. Thanks to Rhodes Branding for their support of School PR Drive Time. Music: "Hip Jazz," bensound.com, all other content ©2023, NCSPRA

    42 min
  6. School PR Drive Time Episode 42: Rick Kaufman/ Navigating the Storm: Leading Through Chaos

    27/09/2023

    School PR Drive Time Episode 42: Rick Kaufman/ Navigating the Storm: Leading Through Chaos

    In today’s episode, we’re so excited to speak to a legend in the school PR space. Rick Kaufman is the Executive Director of Community Relations and Emergency Management for Bloomington (MN) Public Schools. Rick is a nationally respected consultant and trainer on emergency management and crisis communications, having worked in public schools and emergency management for more than 30 years. Rick is also the 2023 NSPRA Presidents Award winner! He has been on our guest list here at School PR Drive Time for quite a while because everyone who knows Rick knows he is truly a trailblazer and a model of all things school PR, and we are just so excited to have this conversation! Today's episode is sponsored by Granicus. Music: "Hip Jazz," www.bensound.com, all other content © 2023, NCSPRA

    44 min
  7. School PR Drive Time Episode 41: Kathleen Kennedy/Center for Communication and Engagement

    19/09/2023

    School PR Drive Time Episode 41: Kathleen Kennedy/Center for Communication and Engagement

    Welcome to another episode of School PR Drive Time, a podcast produced by NCSPRA. In today’s episode, we’re getting to know Kathleen Kennedy, APR. Kathleen is the President of the Center for Communication and Engagement Kathleen works with schools across the country on everything from Crisis Communication to Bond referendums. She also provides professional development for educators and school PR Pros alike. Today, we are going to cover two relevant and relatable topics-Leadership in Education and Leadership in Chaos. Find Kathleen here: Website www.okcce.com Twitter Handle @KennedyAPR Instagram Handle Alwaysontherecord Facebook URL https://www.facebook.com/okcce LinkedIn URL https://www.linkedin.com/company/okcce YouTube Channel @centerforcommunicationenga2159 Today's episode is sponsored by Voly. Call 214-818-9855 or email schools@voly.org to learn more. Music: "Hip Jazz," www.bensound.com, all other content © 2023, NCSPRA

    26 min
  8. School PR Drive Time Episode 40: Getting the Shot- 2022 Blue Ribbon Best of the Best in Photography

    19/09/2023

    School PR Drive Time Episode 40: Getting the Shot- 2022 Blue Ribbon Best of the Best in Photography

    Welcome to another episode of School PR Drive Time, a podcast produced by NCSPRA. In today’s episode, we are diving into the topic of great storytelling through great photos! Joining us is Tony Cunningham, digital communications specialist at Durham Public Schools. Tony’s photo is a 2022 NCSPRA Blue Ribbon award winner and a 2022 Best of the Best winner in that category. Check out this project here: https://drive.google.com/drive/folders/1ONlfBmyjHd3xlcC85CF1YrTyR9dtweTh Connect with us: NCSPRA.org Please give this podcast five stars, and share it with your colleagues and friends! Today's episode is sponsored by Parent Square Music: "Hip Jazz," www.bensound.com, all other content © 2023, NCSPRA

    31 min
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#SchoolPR Drive Time is a podcast of NCSPRA, the NC School Public Relations Association, about driving the narrative in support of public education. Visit our home page at www.ncspra.org for general information and membership resources to serve the School PR professional in NC Public Schools. Thank you for sharing the podcast!

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