100 episodes

Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!

Search Off the Record Google

    • Technology
    • 4.2 • 115 Ratings

Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!

    Gemini for Social Posts: Game Edition

    Gemini for Social Posts: Game Edition

    In this episode of Search Off the Record, Gary Illyes, Lizzi Sassman, and John Mueller put Large Language Models (LLMs) to the test and compete to create the best social post using generative AI. Listen along as they weigh the pros and cons, assess how accurate the posts are, stumble on some owl facts, and see how Google’s own GenAI tool, Gemini, can be used as a creativity tool.
     
    Resources:
    Episode transcript → https://goo.gle/sotr072-transcript 
    SEO Starter Guide  → https://goo.gle/42alrmy
    rel=prev/next isn't a signal  → https://goo.gle/4aIWz8F
    Managing Multi-Regional Sites → https://goo.gle/3J3u5e9
    Bubble chart analysis →  https://goo.gle/49q9VW8
     
    Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
     
    #SOTRpodcast

    • 32 min
    Transcript for Gemini for Social Posts: Game Edition

    Transcript for Gemini for Social Posts: Game Edition

    Deciphering INP and Core Web Vitals

    Deciphering INP and Core Web Vitals

    In this episode of Search Off the Record, John Mueller and Lizzi Sassman are joined by Rick Viscomi from the Chrome Web Performance team to discuss the importance of understanding what users seek to accomplish and optimizing accordingly, rather than focusing solely on metric scores. Listen along as the Search team touches on metrics like Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and the latest Interaction to Next Paint (INP) as pieces of the pie for a better user experience. 
     
    Resources:
    Episode transcript → https://goo.gle/sotr071-transcript 
    Introducing INP to Core Web Vitals → https://goo.gle/4ar2UW6
    Page Experience & Google Search → https://goo.gle/49cEWgm
    Rick on X (formerly Twitter)→ https://goo.gle/3PCe4ze 
    Core Web Vitals on Stack Overflow → https://goo.gle/4awMqvw
     
    Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
     
    #SOTRpodcast
     
    Speaker: John Mueller, Lizzi Sassman, Rick Viscomi,
    Products Mentioned: Search Off The Record,

    • 35 min
    Transcript for Deciphering INP and Core Web Vitals

    Transcript for Deciphering INP and Core Web Vitals

    What is a web crawler, really?

    What is a web crawler, really?

    In this episode of Search Off the Record, Gary Illyes and Lizzi Sassman take a deep dive into crawling the web: what is a web crawler, and how does it really work? Listen along as the Search team is joined by an expert web developer in the SEO community, Dave Smart, for an in-depth and technical discussion of all things crawling, and maybe dispel some myths along the way. 
     
    Resources:
    Episode transcript → https://goo.gle/sotr070-transcript 
    Managing your crawl budget → https://goo.gle/3IzRZxl
    Dave Smart on LinkedIn → https://goo.gle/3wPSuRA
    Tame the Bots → https://goo.gle/4cfCQ1P
    Search Central Help Forum → https://goo.gle/sc-forum
    Indexing API docs → https://goo.gle/3v8yVU0
     
    Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
     
    #SOTRpodcast
     
    Speaker: Gary Illyes, Lizzi Sassman
    Products Mentioned: Search Off The Record

    • 30 min
    Transcript for What is a web crawler, really?

    Transcript for What is a web crawler, really?

Customer Reviews

4.2 out of 5
115 Ratings

115 Ratings

Translatorss ,

Love it an very informative

Translator

Will_A.i ,

Looking forward to learning more and more every day

I feel so occupied in this space, and at the same time, I feel fulfilled. I hope I make a difference in this community. Please let me know if there’s anything I can do to make myself useful and make life better at the same time. Thank you

Say Les ,

Mr.Lester Johnson

I signed up for the 3 month subscription for $72.99 in June 2023 and YouTube has been billing me $82 per month since June 2023! I want a complete refund return now! Don’t bill customer one price and ignore promotional charges!

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