Season 3 Episode 1: Access to Opportunity featuring Geoffrey Roche SR V.P. of Dignity Health Global Education Follow The Brand Podcast with Host Grant McGaugh

Happy Holidays from the Follow The Brand Podcast!!  I am your host, Grant McGaugh, and today I come bearing gifts! One of the biggest hurdles for our diverse population of emerging healthcare executives is access to opportunity. 
Imagine a world where only 11% of the RN workforce is male, only 5% of physicians identify as Black, and only 27% of board members at the top 100 U.S. hospitals are women. This is the healthcare workforce we know today. We believe we can do better. That’s why my guest Geoffrey M.  Roche is partnered with CommonSpirit Health to promote inclusion, diversity, and equity in healthcare through a $3 million scholarship program geared towards healthcare professionals looking to develop their skills, knowledge, and expertise through skills-based education and training. This scholarship offers experiential learning by providing access to top-tier institutions and relevant educational programs that will help professionals in health solve the diverse challenges they’re facing
Geoffrey is an accomplished leader with steadfast commitment and passion for healthcare innovation, future-focused strategy, transformation, and workforce impact. His professional career has included over nine years in hospital administration, where he served as a strategic advisor to the President and CEO and department director of various departments, including Business Development and Planning, Government Affairs, Community Health, and Public Relations, for a regional healthcare system in Northeast Pennsylvania. Geoffrey also has served in senior leadership roles at two academic institutions. He led strategic partnerships, organizational strategy, and business development for Lebanon Valley College and Harrisburg University of Science and Technology. He has significant experience creating high-impact partnerships. He is also an Adjunct Instructor of Health Administration in the MBA/MHA Program at Moravian University, serves on the United Way of Lebanon County and United Way of Pennsylvania Board of Directors, IU 13 Board of Directors, Leadership Council for Moravian College, Patient Safety Committee for WellSpan Good Samaritan Hospital, and as an elected School Director of Annville-Cleona School District.
In this episode, Geoffrey Roche and I discuss the identified inequities among healthcare professionals and how he has committed himself as a healthcare leader to promote the Equity Impact scholarship to create a  more equitable workforce for minority healthcare professionals. As the son of a Nurse, Geoffrey has been an advocate for the healthcare profession all his life, and he has been making a positive impact professionally since 2008.
Let’s Welcome Geoffrey Roche to the Follow the Brand Podcast, Where we are creating a 5 STAR Brand That You Can Follow!
Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest marketing trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates from us, be sure to follow us at 5starbdm.com. See you next time on Follow The Brand!