Sell Your Program Before You Launch: Anticipation Marketing with Brenna McGowan

The Art of Online Business

Selling your program before launch isn't about a hard sell; it's about crafting an experience. It's about creating a narrative that resonates, offers that entice, and anticipation that drives action.

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In our latest episode, I have the pleasure of speaking with Brenna McGowan, a renowned launch strategist and copywriter. Brenna brings her wealth of experience to the table, discussing the importance of a pre-launch phase and how it can drastically improve the success of your launch. 

Brenna's approach to anticipation marketing isn't just about selling a product; it's about creating a journey for your audience that begins well before the launch.




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Links mentioned in this episode:

  • Listen to this episode, How to Create a Pre-Launch Strategy That Sells Out Your Offer
  • Get the Pre-Launch Cheat Sheet



Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

  • Get 1:1 Meta Ads Coaching from Kwadwo!
  • Say hi to Kwadwo on Instagram
  • Subscribe to The Art of Online Business’s YouTube Channel




Brenna McGowan’s Links:

  • Visit Brenna’s website
  • DM Brenna on Instagram
  • Connect with Brenna on Facebook

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